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Portfolio andy aranyi v2012 q4

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Portfolio andy aranyi v2012 q4

  1. 1. + Portfolio Digital Marketing 2012 Prepared by Andy Aranyi – Thinker/Marketing & Advertising Aczelerate Inc. Dec, 2012ACZELERATE CONFIDENTIAL
  2. 2. + Fortune 500 Clients World Class Clients
  3. 3. + Reseller Promos
  4. 4. + Product Intros – InfiniBand & FCoE
  5. 5. + Mercedes Benz Advanced Design • Mr. Aranyi worked closely with MBUSA on the release of new Automotive Technologies Mercedes Benz - New Automotive Technologies Campaign
  6. 6. + Web & Creative Design Networking University
  7. 7. + Creative Technology Expertise • Mr. Aranyi has Conceptualized Interactive Web Apps for IT Engagement: – Product Configurators from Concept through Design, Crafted User Interface, Managed Coding and Delivered Apps with Functionality to Drive Lead Generation and Engagement – QLogic’s SAN Configurator – IBM Tape Library Configurator and Product Comparator
  8. 8. + Sales Tools that “Close The Deal” Five Year Graph of TCO and Downtime • EPSON Imaging Products Configurator • ROI Tools PrintNation.com • ATL QUANTUM -Tape Library Configurator • IBM - SAN Configurator • Qlogic - SAN TCO Calculator Aggregate Graph of TCO and Downtime
  9. 9. + Toshiba • Four Divisions used my services • TAIS – Laptops for Retail • Laptops for Education • SEKAI – Japan OEM • Latin America
  10. 10. + Toshiba Latin America Portal  Distributor & Subsidiary Portal  Complete UI re-design with Creative and Ordering System
  11. 11. + Conceptualized the Whole Sales ContestToshiba Sales Promo Creative Design Designed Back-end & Logic Managed Coding Delivered a highly Successful Point Based Campaign
  12. 12. + Toshiba Marketing Programs Toshiba Laptops - Education Division Launch  Campaign included Strategy and Tactical Plan: National Road Tour, Web Site Development, Online and Offline Advertising, Direct Mail/EMail, Collateral, Event Marketing, Original Photography, Marketing Program Development and Management
  13. 13. + Retro Radio Station Themed - Intranet  Digital Equipment Corporation / Compaq (Now HP)
  14. 14. Creative Design – Thomson +
  15. 15. + MedTrak - Digital Child Tracker • Developed Internet Strategy & PR Plan • Creative Design - Messaging • Built Interactive Applications with New Content for Parents
  16. 16. + Remedy Interactive CDs  Remedy Interactive CD Presentation  Brand Re-positioned  All New Interactive Content – Video and Animation  Developed Interactive Application and UI  Authored in Macromedia Director
  17. 17. Storyboard for Portions Remedy +
  18. 18. Club Epson Creative +
  19. 19. + Creative for Club Epson – Sales Contest
  20. 20. + Style Guides – Consistent Branding  Create a Content Developer Reference Tool  Microsite with guidelines for new look and feel and resource tools for content developers  Provides Detailed Resources  Provide source pages and code, graphic download area, multimedia resource library  Encourage Subscription and Participation  Subscription Database and Auto-email Capability, Password Protection  Provide Corporate Guidance for Consistent Branding to Global Company like EPSON
  21. 21. Multiple Creative Directions +
  22. 22. Multiple Creative Directions +
  23. 23. EPSON Latin Website +
  24. 24. + Wire Frame: User Interface Prototype & Template Development  Foundation for Design  Provides consistency throughout the Enterprise  Web Developer’s Tool  Ensures Navigational Consistency
  25. 25. + EPSON Prototype & Template Development – New Web Site Design based on Brand Refresh and Repositioning – Templates Provided for 15 Latin American Countries tied to Style Guide Microsite
  26. 26. + Retro-Surfer Themed – Sales Contest
  27. 27. + Creative Design & Video  Creative Director for Multimillion Dollar Agency: • User Interface Design Expertise • Visual Designer for Web and Overall User Experience • Digital Video Expertise for Maximizing Impact • Video for Web Production - Streaming • Time-Based Media Motion Video Capabilities • QuickTime, Adobe CS3 Suite, Flash, Dreamweaver, Final Cut Pro, Macromedia Director, Flash • Digital Photography – 3D and Video Editing
  28. 28. + New Brand and Information Architecture  Thomson Learning Web Redesign Project  Customized content delivery for faculty, students, parents, authors, publishers, corporations, adult/e-learners
  29. 29. + ITP - Creative Design & Web Apps ITP Electronic Learning Site New site creation and brand development - name, identity mark, messaging  Pioneered Dynamically Driven Database design included e-learning online registration, course calendaring and Extranet for all content creators and publishers. Early CMS
  30. 30. Thomson Learning New Brand +
  31. 31. Thomson Learning New Brand +
  32. 32. Thomson Learning New Brand +
  33. 33. Thomson Learning New Brand +
  34. 34. + Usability Testing  EPSON Web Site Redesign Project  Online Survey and eMail Campaign allowed for Usability Testing of New Creative Design and Navigational Elements
  35. 35. Tradeshow Creative +
  36. 36. Tradeshow Creative +
  37. 37. + House of Marley App Concept & Design The Marley and Foo Fighters brotherhood deserves an App that can mix their music ”ON-BEAT”. The App is a GenreMixer. A device that can Mix two sources of music and Creates a New and Interesting Song! Picture a memorable musical mix that can take a famous Foo Fighters song and play it to Reggae percussion. Or vice versa. How cool is that! ACZELERATE CONFIDENTIAL
  38. 38. +  Reggae Rock brotherhood concept  Featuring Marley and Foo Fighters music Creative Concept Developed by  Great Theme that resonates with Target Market Mr. Aranyi Brotherhood Theme iOS & Android App DSP technology under licensing
  39. 39. + The Ultimate ReggaeRock App! What’s What? Song Info Timeline Play /Rewind/Cue Controls Effects Turntable Mixer ACZELERATE CONFIDENTIAL
  40. 40. + Creativity & Expertise• Mr. Aranyi Develops Highly Creative Concepts and then Produces the Final Product by Integrating Bleeding Edge Technologies • Focuses on Building Businesses by Increasing Brand Value with Traditional Marketing and Digital Marketing Mr. Aranyi has been Crafting StrategiesACZELERATE CONFIDENTIAL and Go-To-Market Tactical plans for over 20 years
  41. 41. + Thank You for the Opportunity Portfolio Prepared by Mr. Andy Aranyi – Thinker 714.469-5710 714.544.9401 andy@aranyi.netACZELERATE CONFIDENTIAL
  • aranyi

    Jan. 9, 2013

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