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Get in the Cage with Hoot suite


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Are you new to social media and trying to figure out how to post on multiple accounts? Wouldn't it be great if there were a program that could help you do that? There is! HootSuite is a platform designed to help you manage a variety of social media posts on Facebook, Instagram, LinkedIn, Google +, Twitter, YouTube and more! Learn all about how to set up an account, view social media streams, and how to publish content to multiple social media platforms. This is webinar designed for beginners so put your gloves on, get on the mat, and get ready to get in the cage with HootSuite! Presented by: Araceli "Sally" Perez-Ramos, St. Edward's University

Published in: Social Media
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Get in the Cage with Hoot suite

  1. 1. get in the cage with HOOTSUITE
  2. 2. What we are tackling today…  Introducing HootSuite  Setting up an account  Learning how to set-up tabs &  Streams to monitor social media feeds  Composing and attaching files to social media posts  Manually publish and auto schedule posts
  3. 3. What is Hootsuite? A social media management tool that allows you to automate social media content, follow multiple social media platforms, as well as engage with followers and team members all through a single dashboard!
  4. 4. You can manage the following networks… • Blogs Google+: • Pages Facebook: • Profiles, pages, and groups Instagram: • Profiles YouTube: • Channels Twitter: • Profiles LinkedIn: • Profiles and company pages • As of June 2017, Groups was eliminated
  5. 5. Choose from a variety of payment plans
  6. 6. Getting a Hootsuite account 1. Visit and either click CREATE A NEW ACCOUNT BY EMAIL 2. Select your plan – its recommended to use Free if you are just testing it out 3. Enter your name, email and password and….ta-da!
  7. 7. Connecting a social media account Click the Launch Menu. Click + Add a Social Network button. A pop-up window appears. Select the social network you want to add. Then Click on Connect with…button.
  8. 8. Connecting a social media account Your Twitter account is now added!!!!
  9. 9. Setting up tabs If you are managing multiple accounts, name them by highlighting the stream name and re-naming it. Once you set up a tab, you can set up your streams!
  10. 10. Setting up streams Below the launch menu, click +Add Stream.
  11. 11. Setting up streams cont. Below the launch menu, click +Add Stream. Select the types of streams you’d like to view.
  12. 12. See your streams
  13. 13. Enhancing your streams By adding a geocode to your stream with a specific word (i.e. internship, job, hiring, etc) you can now target specific conversations happening about this within a set mile radius and see it within your streams!
  14. 14. Enhancing your streams Here’s some more friendly reading on this topic!
  15. 15. composing & attaching files to social media posts HootSuite offers one of the best ways to engage and grow your audience by offering options for you to manually schedule or auto-scheduling mass posts. While it wonderful to schedule a single message in one post across all social networks, its recommended to scatter them so the same post isn’t seen at the same time across all networks.
  16. 16. How to Manually Publish Social Media Posts You can publish it immediately, choosing as many social media networks as you want or….
  17. 17. How to Manually Publish Social Media Posts You can schedule it by date and time. This is best especially when you know the peak times of your social media networks.
  18. 18. Review your scheduled posts
  19. 19. How to Auto schedule bulk Social Media Messages Traditional Bulk Uploader or….
  20. 20. How to Auto schedule Social Media Messages
  21. 21. How to Auto schedule Social Media Messages 1. Open an Excel document 2. Column A: Date and Time 3. Column B: Message (stay within Twitter character limits) 4. Column C: Link 5. Save as a .CSV (comma delimited) document 6. Do this for each social media network
  22. 22. How to Auto schedule Social Media Messages If you have personalized them already, I recommend to not click as to shorten your links. This is a GREAT feature for shortening LONG links you have not personalized on
  23. 23. How to Auto schedule Social Media Messages Click on your post Add your media
  24. 24. Complete Auto schedule of Social Media Messages
  25. 25. Complete Auto schedule of Social Media Messages
  26. 26. Now your ready for Inanity with Hootsuite at 2:30 p.m.
  27. 27. Presented by: Araceli “Sally” Perez-Ramos, Manager of Communications & Online Programs Chair, SoACE Technology Knowledge Group