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T e esi e a efo t e
 h s l s r rm h
      d
3 2 / 8 we c s :
 / 7 0    bat


Ma eY u C ne t
  k o r o tn
a o efl se
 P w r...
Make Your Content
 a Powerful Asset
       in 10 Steps
  Continuous Publishing in a Global Digital Media Environment
     ...
My content is out of control!
  ¤ Where you are
  ¤ Where you want to be
  ¤ How to get there
What is content?
  ¤ Media chunks
  ¤ Message containers
  ¤ Communication elements
  ¤ Asset? Liability?
Who am I?
  ¤ Internet pro for 18 years
     ¤   3M
     ¤   Whole Earth
     ¤   Free Range Media
     ¤   Mountain Zone
...
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
Make Your Content a Powerful Asset
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Make Your Content a Powerful Asset

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Aquent/AMA Webcast Presented on March 27, 2008 with Todd Tibbetts of Aquent Studios.

Published in: Business, Technology
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Make Your Content a Powerful Asset

  1. 1. T e esi e a efo t e h s l s r rm h d 3 2 / 8 we c s : / 7 0 bat Ma eY u C ne t k o r o tn a o efl se P w r A st u i 1 Se s n 0 tp
  2. 2. Make Your Content a Powerful Asset in 10 Steps Continuous Publishing in a Global Digital Media Environment Presented by Todd Tibbetts Director, Aquent Studios, Seattle
  3. 3. My content is out of control! ¤ Where you are ¤ Where you want to be ¤ How to get there
  4. 4. What is content? ¤ Media chunks ¤ Message containers ¤ Communication elements ¤ Asset? Liability?
  5. 5. Who am I? ¤ Internet pro for 18 years ¤ 3M ¤ Whole Earth ¤ Free Range Media ¤ Mountain Zone ¤ Lux Worldwide ¤ Aquent Studios

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