-
Be the first to like this
Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website. See our User Agreement and Privacy Policy.
Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website. See our Privacy Policy and User Agreement for details.
Published on
There are many associations that come to mind when people hear the word, “influence.” Power. Prestige. Prominence. However, what it boils down to is the ability to capture peoples’ attention. When an individual expresses an opinion in traditional or online media, which then travels beyond its original source, that individual has managed to capture attention. How far the opinion travels, and over what networks and media, help define how much influence an individual is generating based on that opinion.
In this white paper, Appinions’ Chief Technology Officer, David Pierce and data scientist, Stewart Siu, shed light on our approach to influence from a technical point of view.
Be the first to like this
Be the first to comment