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Six Myths of Digital Transformation Debunked


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Are you ready for digital transformation? See what your peers think >

Back in the day, making your product or service incrementally better and cheaper was a slam-dunk formula for business success. But those days are long gone. In this infographic, we’ll take a look at six misconceptions about business transformation.

Here’s the thing. In the digital economy, organizations are under relentless pressure to keep up with exploding expectations, and fast-moving digital trends.

Perhaps this is why 87% of Global 2000 companies said they were planning digital transformation projects in 2017, according to a recent LTM survey. And why 54% of respondents ranked digital transformation as their number one corporate priority.

So, here’s a rundown of some popular misconceptions about digital transformation, and why you shouldn’t believe them.

See how ready you are to enact real digital transformation across your business >

Published in: Business
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Six Myths of Digital Transformation Debunked

  1. 1. 6 the truth Myths of Digital Transformation Debunked Digital transformation is a technology challenge. of digital transformation plans failed in last year.84% Focus on optimizing your business processes. the truth the truth the truth There’s nothing wrong with making incremental process changes. Traditional companies can’t adapt to operating in the digital economy. The best place to start your digital transformation journey is in the front office. If you get that right, amazing things can start to happen, that just were not possible before. A better place to start is with back office automation, including Robotic Process Automation (RPA) and Artificial Intelligence (AI). Digital transformation affects the entire enterprise from IT to business. Customers want personalized service, not automation. In tech adoption, It’s better to be perfect than early. Many of the digital juggernauts have benefited from first mover or early mover advantage. Remember, in the digital world it is more important to be early and less important to be perfect. Accelerate your business today. Learn more A lot of businesses think that digital transformation is a marketing activity or a customer experience initiative. Or you can have pockets of digital here and there. But digital transformation is about operating in a whole new way. Vijay Gurbaxani Founding Director the Center for Digital Transformation University of California, Irvine The most successful traditional companies are transforming operations and the customer experience. Customers do want personalized service, but they don't care whether it's from a robot or a person. And the next digital wave, because it involves transformation of knowledge tasks, is going to be even more dramatic. Stephen Andriole Professor of Business Technology, Villanova University Unfortunately, too many companies talk a good digital transformation game. The problem is, they’re just thinking about being a fast caterpillar, not a buterfly. George Westerman author of „Leading Digital: Turning Technology into Business Transformation” It’s essential that digital transformation not just be about process, but also about freeing up people to do high-value work. Clay Richardson Co-Founder & CEO Digital FastForward the truth Some experts warn that lots of traditional industries – that haven’t been hit by disruption – will be hit hard by emerging technology in 2018 and beyond. 2 nd Myth 1 st Myth 3 rd Myth 4 th Myth 5 th Myth 6 th Myth