Long Beach AppFolio meetup


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  • -We gather Users’ feedback via feature requests, forum, calls
  • That averages to 1.2 new features a weekThese features don’t include the ongoing infrastructure and security work to ensure that we’re reliable and available 99.99% of the time.
  • AppFolio’s report:Full credit reportFICO scoreNationwide eviction searchNationwide criminal (optional) (includes OFAC, sex offenders, Interpole)Soon to include RentBureau rental history information as well$10 basic or $15 with criminalMajor advantages: built in creates significant time savings, often less expensive
  • We have a new partnership with ERB.RentBureau allows PMs to report rent payment history to Experian. There’s a benefit to good tenants – their on time rent payments help them build good credit history.Plus PMs who participate report fewer skips and collect more successfully because RentBureau makes it harder for a bad tenant to find a new place.Another totally free service for customers using AF screening, there’s no extra work because rent payment info is automatically provided to ERB from your AF database
  • Sign up and you can instantly grant a tenant a basic liability insurance for less than $10 a month. So when a new tenant shows up to sign a lease without their proof of insurance you can easily (and always) keep your property protected – enroll with the click of a button. This is a great service to market to owners, it saves claims on their property insurance – or covers the deductible in more serious incidents.
  • • Hot topics right now• Article Sept 2012 multi Housing News – find on their website• One quote: “Requiring insurance is a best practice that will one day be an industry standard” • NMHC survey of 50 largest apartment firms • Most common limit is $100K• Early Adopters: Large Communities, Owner Operators, Student Housing
  • It is all about the bottom line
  • Tracking 3rd Party Coverage
  • Long Beach AppFolio meetup

    1. 1. Long Beach, CA January 29, 2013 - 11:45 AM
    2. 2. The Team Here Today Brian Deignan Lisa Romesser Rachel Hammond Regional DirectorAccount Executive - Regional VP Sales , Property Management Jon Kessler Sr. Software Engineer Stacy Holden Heather Burlesci Associate Product Manager Project Director
    3. 3. Agenda Your Feedback Payment Solutions and Other Services Hidden Features Coming Soon! Have Some Lunch and Meet Some Friends
    4. 4. The Product Development Process How AppFolio features are conceived • We listen to our Users’ Feedback • Follow Market Trends • Innovate How AppFolio features come to be • Share findings with the development team • Build a feature and test it with clients • Make updates if necessary
    5. 5. Your Feedback is Key! Feature Requests 5,500 received in 2012 User Forum 6,000+ posts to date Usability Tests and Validation Calls 600+ in 2012
    6. 6. Features of 2012
    7. 7. Thank You! Most Number of Feature Requests submitted by: We Manage Inc. Most Forum Posts made by: Riviera Property Management
    8. 8. Payment Solutions
    9. 9. Industry Stats 15% 2% 15% 68% Check ACH Credit Card Cash or Money Order
    10. 10. Rent Payments – what is changing? WSJ says - 70% of Americans who accessed the internet in Q2 made an online purchase Buysight (internet research company) says - 88% of Americans made a purchase online in the past 12 months 80% of shoppers are between age 33-44 Brian says - How many checks have I written in my life?
    11. 11. The Old Days
    12. 12. The Bank
    13. 13. Cost Cost Of Handling A Paper Check
    14. 14. Scanning
    15. 15. The StoryThe 90’s called… they want their scanner back
    16. 16. AppFolio E-Check Always Free!
    17. 17. Comparison Industry AppFolio AppFolio 0% 0% 12% 12% 15% 2% 28% 15% 53% 35% 68% 60% Check ACH Credit Card Cash or Money Order Checks Check AppFolio Online ACH Credit Card Credit Cards Cash or Money Order Money Order Cash or
    18. 18. Credit Cards Available Now!
    19. 19. Credit Cards Coming Soon!
    20. 20. Industry StatsAppFolio 0 12% 15% 2% 26% 15% 68% 62% Checks Check ACH AppFolio Online Credit Card Cash or Money Order Cash or Money Order
    21. 21. PayNearMe
    22. 22. How It Works No NSFs!
    23. 23. Coverage
    24. 24. AppFolio Payment Services 0 0 0 12% 26% 74% 62% Checks Checks AppFolioAppFolio Online Online Cash or Money Order
    25. 25. AppFolio Payments
    26. 26. Your Rent Week…
    27. 27. Value Added Services
    28. 28. Resident Screening Our reports are… Built In no separate login or duplicate entry Instant Results get your screen in 60 seconds Easy to Read Simple Storage Auto attached and stored in APM
    29. 29. Coming Soon…
    30. 30. Resident Screening Pricing
    31. 31. Professional Websites Website Features • Purpose-Built for Property Management • 100% integrated with AppFolio Property Manager • Custom website URL for your company • Variety of styles and colors to choose from • Basic Search Engine Optimization (SEO)
    32. 32. Professional Websites Advanced Features • Individual sites customized for each property, including image galleries and floor plans • Mobile version of site(s) • Google Analytics for tracking site metrics, traffic and visitors • Social media integration, including Facebook, Twitter and more • Blog
    33. 33. Professional Websites Plus
    34. 34. AppFolio Insurance Services
    35. 35. AppFolio Insurance Services Requiring Insurance Apartment Firms Requiring Tenant Insurance Annual NMHC ACOR Survey
    36. 36. AppFolio Insurance Services Why are we seeing this trend? • Transfer risk away from owners • Gain ability to recover repair cost for damages • Increase owner’s profitability o Reduce expense of resident caused damage o Reduce property insurance rates (MFR) • Competitive advantage for fee managers
    37. 37. AppFolio Insurance Services Tracking Tenant Provided Insurance StateFarm #8890011 12/31/2013
    38. 38. AppFolio Insurance Services“ What customers are saying: Keeping track of all our tenant policies and enforcing our insurance requirement used to be a big headache, but with everything managed right in the AppFolio software it’s just so easy to mandate renters. We now have the confidence that every unit in our portfolio is protected. Pricing
    39. 39. Using AppFolio Value Added Services One Underwriting Process for ALL Services Payments Screening Insurance
    40. 40. Hidden Features
    41. 41. Accrual Accounting
    42. 42. RUBS
    43. 43. Mobile Apps iPhone Android
    44. 44. Require Full Payment
    45. 45. Direct Connect Expedite the bank reconciliation process Reconcile on a more regular basis Allow AppFolio to match transactions View warnings for transactions that have not been found
    46. 46. RentMatch
    47. 47. External Payments
    48. 48. Customizing Apps
    49. 49. Help & Training
    50. 50. Help Resource Center help.appfolio.com Full Resource Center • Recorded trainings (65+) • Downloadable resources • Live Training registration • Online help file • Submit support requests
    51. 51. User Forums: Share and Succeed Together Online Community • Others best practices • AppFolio participation • Feature discussions • Accounting section • Tips & Tricks • Read, learn and contribute
    52. 52. Support Team: There for You support@appfolio.com
    53. 53. Questions?
    54. 54. Not a Customer Yet?•Talk to Someone Here•Ask Questions•Make Friends
    55. 55. Thank You!