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Chapter One Asia_Group Corporate Profile 2015

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Chapter One Asia_Group Corporate Profile 2015

  1. 1. Corporate Profile Chapter One Asia Group of Companies 2015
  2. 2. Our Group of Companies Chapter One Asia (M) Sdn. Bhd., is Malaysia’s number 1 and largest image consultancy. We are a full-service consulting firm, specializing in helping clients develop a strong first impression and brand identity, through wardrobe and image development, communication, etiquette and protocol skills. To date, we have trained over 60,000 individuals in corporations, large and small. What’s your brand worth? What does your brand say to your customers? At Brand Image Consultancy (BIC), we help organizations understand, build, express and measure their brands. We align companies’ behaviour, so communications and business processes that all internal and external activities are focused on a single strategy. At BIC, we will lead your organization to live and breathe your brand! Trainers Asia offers specialised Teambuilding Programmes, Core Skills, and Training Solutions Services to all corporations as well as discerning individuals. Our aim is to provide Asian businesses access to the latest developments in human capital to help them exceed customer delight, maximize sales, and grow their businesses. Introducing the World’s First BrandImage™ International Institute, it is the first institute that offers certification in BrandImage Consulting, fully endorsed by a university. As a profession, brand and image consulting is one of the fastest growing industries that offers unlimited opportunities. Some of Our Esteemed Clients
  3. 3. Media Appearances To date, Chapter One Asia has been featured in over 100 articles in magazines and newspapers, and has appeared in numerous TV and Radio Programmes Winners Of: Official Partners Of: Member Of: Our Facebook Pages Various FB pages available to keep in touch with our participants
  4. 4. Introduction Chapter One Asia is Malaysia’s largest and No.1 leading provider of image and skills consulting services, specializing in helping clients develop a strong first impression and brand identity, through wardrobe and image development, communication, etiquette and protocol skills. Chapter One Asia is registered with Ministry of Finance (MOF), the Human Resource Development Berhad (HRDB) and Ministry of Human Resource (MOHR) as a training provider. Our trainers are registered with Institute of Bank-Bank Malaysia (IBBM) and have obtained Train-The-Trainers Certificate by PSMB. Internationally recognized, Chapter One is a member of The Association of Image Consultants International (AICI), The Federation of Image Consultants (TFIC), and the Association of Colourflair Consultants (MACC). To date, we have trained over 50,000 individuals in corporations, large and small. With over hundreds of experiences in our range, we are passionate about living our mission in inspiring individuals to attain higher level of self achievement through cutting edge image & skills training. Corporate Services Overview People form opinions about your company based on the integrity and reputation of your brand, and also on the image your employees’ project. Chapter One develops workshops and seminars that are customized to address the unique needs of each client. Our workshops will: • Educate and motivate your employees to project a professional image and presence that is consistent with your company's objectives. • Provide greater employee self-confidence, teamwork, and productivity through professional and personal appearance training and business skills coaching. • Develop your employees’ communication skills and interpersonal relationships.
  5. 5. Introduction Introducing the World’s First BrandImage™ International Institute, it is the first institute that offers certification in Brand and Image Consulting, fully endorsed by a university. As a profession, brand and image consulting is one of the fastest growing industries that offers unlimited opportunities. The first and only one of its kind across Asia, combining elements of both the East and the West, this well‐rounded course aims to build Leaders within the Image Management industry. It offers an in‐depth knowledge in all areas of image management and on‐the‐job trainings. The courses offered: Certified BrandImage™ Consultant and Certified BrandImage™ Professional groom individuals into highly respected professionals whose advice is sought after across industries. Our Certified Professional Programmes Certified BrandImage Professionals are able to train individuals and corporations on how to effectively use Branding and Image Management concepts to bring their brand to life! A step above regular image consulting, the programme includes critical modules on Train the Trainer, Business Building, Personal Branding as well as Corporate Branding. Our protégés are certified and prepared to become successful image consultants, fashion consultants, style consultants, fashion stylists, personal stylists and personal shoppers. Brand and image consulting is one of the fastest growing industry that offers unlimited opportunities. BrandImage Consultants give people advice that will help them achieve what they want - whether it is to get a new job, to make a good impression, or simply to feel good about themselves. You can provide value added services to your existing business as a fashion stylist and advisor to create that winning look for your clients! We understand that not all people have the time or resources to take on a full-fledged programme; which is why we have developed e-Learning modules to specifically help these individuals to pursue their passion. Lack of time or money is no longer an excuse to live out your dreams! Certified BrandImage Consultant Certified BrandImage Professional e-Learning
  6. 6. Introduction BrandImage Consultancy @ BIC, is a division of Trainers Asia Sdn. Bhd. We are a dedicated team of consultants that specializes in providing outstanding corporate branding solutions to Asian businesses. We differentiate ourselves as a corporate branding specialist by providing a holistic approach to corporate branding. We strongly advocate that a successful corporate branding exercise is the aligning and summation of the tangible and intangible attributes of a company to produce standardized brand identity and brand behaviour. Which ultimately translates to valuable intangible assets, customer loyalty, desired customer perceived value, reputation, growth, opportunities and out compete competitions. BIC is registered with Ministry of Finance (MOF), the Human Resource Development Berhad (HRDB) and Ministry of Human Resource (MOHR) as a training provider. Our consultants & trainers are registered with Institute of Bank-Bank Malaysia (IBBM) and have obtained Train-The-Trainers Certificate by PSMB. Corporate Services Overview SMARTER APPROACH The critical part of your communication strategy is the planning. Having the right base, using the right marketing ingredients to best communicate the right messages to your target audience. • Communication Strategies • Brand Launching • Project Management • Brand Trainings • Brand Campaigns • Copywriting & Photography LOOKING THE PART In today’s marketplace, you need more than good service and a quality product to be successful. Potential customers will judge your business on its looks. This is why your brand Identity is so important. • Creative Graphic Design • Logo Development • Branding & Corporate Identity • Advertising & Promotion • People Packaging DIGITAL MEDIA We understand your business needs a strong online presence that compliments your real world branding and marketing. From websites to social media applications, all of our web projects are designed to be visually appealing and easy to navigate. • Web Design • Web Development • Social Media Marketing • Facebook Advertising • Search Engine Optimization CREATIVE PRINT Our knowledge, experience, and contacts in the print and production industries give us the confidence to ensure we are using the right materials, paper stock, special print features and embellishments to compliment your brand, or convey your message more effectively. • Business Cards & Stationeries • Brochures, Flyers, Catalogues • Newsletters • Magazine & Press Advertising • Signage
  7. 7. Introduction Trainers Asia has emerged as one of Malaysia’s leading training and coaching organisations. Trainers Asia offers Training Solutions, Life & Core Skills Coaching services as well as Experiential Teambuildings to all corporations, government, public & private institutions, as well as discerning individuals. Over the last few years 95% of our participants had rated our courses Excellent or Very Good! Below are 5 reasons why you should choose Trainers Asia 1. Our trainers are passionate and experts in their field, with relevant business experience. 2. You get tried and tested plus innovation 3. All our learning is practical and real-world 4. We personalise everything we do 5. We take the hassle away from you Our Corporate Services
  8. 8. Workshop Photos Experiential Thematic Based Team Building
  9. 9. We work closely with our clients and achieve outstanding results together. Contact us and share your ideas over a coffee with our team. Ideas Become Reality. We’d Love to Work With You. Our Recipe For Success Is Simple. Passionate And Determination. Contact Us Now! Chapter One Asia Group of Companies No.443 & 443A, 4th Floor, Block 6, Laman Seri Business Park, Section 13, 40100, Shah Alam, Selangor Darul Ehsan Tel: +603 – 5523 6063 Dir/Fax: +603 – 5523 6063 URL: www.chap-one.com

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