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Mass Culture & Discrimination Chapter 16, Section 3 and 4
Today… <ul><li>Popular ways to spend leisure time </li></ul><ul><li>Spread of mass culture through ads </li></ul><ul><li>W...
Participation <ul><li>1. What do you like to do in your spare time? </li></ul><ul><li>- Do you like to watch any sports? <...
Escaping Work <ul><li>Amusement Parks </li></ul><ul><ul><li>Coney Island </li></ul></ul><ul><ul><li>World’s Columbian Expe...
Bicycling
Sports <ul><li>Boxing </li></ul><ul><li>Baseball </li></ul><ul><li>Tennis </li></ul>
Mass Products <ul><li>Aspirin </li></ul><ul><li>Hershey’s </li></ul><ul><li>Coca-cola </li></ul>
Mass Shopping <ul><li>Beginning of department store </li></ul><ul><ul><li>Marshall Field </li></ul></ul><ul><ul><ul><li>Sp...
Mass Newspapers <ul><li>Began sensationalizing stories </li></ul><ul><ul><li>Joseph Pulitzer competed with William Randolp...
Advertising to the Masses <ul><li>Ads posted everywhere </li></ul><ul><ul><li>Billboards, houses, rocks </li></ul></ul>
Advertising to the Masses <ul><li>Catalogs </li></ul><ul><ul><li>Sears Roebuck </li></ul></ul><ul><ul><li>Montgomery Ward ...
Participation #2 <ul><li>Why do you think newspapers took the approaches they did?  Consider some of the various changes t...
Discrimination
Participation #3 <ul><li>Everybody stand up! </li></ul><ul><li>Bullion, deter, denigrate, malady </li></ul><ul><li>$5 </li...
Voting Restrictions <ul><li>Literacy test </li></ul><ul><li>Poll tax </li></ul><ul><li>Grandfather clause </li></ul>
Jim Crow Laws <ul><li>Jim Crow Laws : meant to  segregate  white and black Americans </li></ul><ul><ul><li>What kinds of p...
Plessy v. Ferguson <ul><li>(1896)  Plessy v. Ferguson </li></ul><ul><ul><li>Decision of the Supreme Court: </li></ul></ul>...
Assignment <ul><li>Chapter 16, Section 3 worksheet </li></ul>
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Chapter 16, S 3 4

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Chapter 16, S 3 4

  1. 1. Mass Culture & Discrimination Chapter 16, Section 3 and 4
  2. 2. Today… <ul><li>Popular ways to spend leisure time </li></ul><ul><li>Spread of mass culture through ads </li></ul><ul><li>Ways African Americans were discriminated against </li></ul>
  3. 3. Participation <ul><li>1. What do you like to do in your spare time? </li></ul><ul><li>- Do you like to watch any sports? </li></ul><ul><li>- Do you like to go shopping anywhere? </li></ul><ul><li>- Do you ever ride a bicycle? </li></ul><ul><li>2. How would you be affected if you never got to do any of these things? </li></ul>
  4. 4. Escaping Work <ul><li>Amusement Parks </li></ul><ul><ul><li>Coney Island </li></ul></ul><ul><ul><li>World’s Columbian Expedition </li></ul></ul>
  5. 5. Bicycling
  6. 6. Sports <ul><li>Boxing </li></ul><ul><li>Baseball </li></ul><ul><li>Tennis </li></ul>
  7. 7. Mass Products <ul><li>Aspirin </li></ul><ul><li>Hershey’s </li></ul><ul><li>Coca-cola </li></ul>
  8. 8. Mass Shopping <ul><li>Beginning of department store </li></ul><ul><ul><li>Marshall Field </li></ul></ul><ul><ul><ul><li>Specialized departments </li></ul></ul></ul><ul><ul><ul><li>Bargain bins </li></ul></ul></ul><ul><ul><ul><li>Appealed to women </li></ul></ul></ul>
  9. 9. Mass Newspapers <ul><li>Began sensationalizing stories </li></ul><ul><ul><li>Joseph Pulitzer competed with William Randolph Hearst </li></ul></ul><ul><ul><ul><li>Click to watch Newsies clip (4:45) </li></ul></ul></ul>
  10. 10. Advertising to the Masses <ul><li>Ads posted everywhere </li></ul><ul><ul><li>Billboards, houses, rocks </li></ul></ul>
  11. 11. Advertising to the Masses <ul><li>Catalogs </li></ul><ul><ul><li>Sears Roebuck </li></ul></ul><ul><ul><li>Montgomery Ward </li></ul></ul>
  12. 12. Participation #2 <ul><li>Why do you think newspapers took the approaches they did? Consider some of the various changes taking place at this time. </li></ul><ul><li>How did mail-order catalogs and advertising contribute to the growth of mass culture? </li></ul>
  13. 13. Discrimination
  14. 14. Participation #3 <ul><li>Everybody stand up! </li></ul><ul><li>Bullion, deter, denigrate, malady </li></ul><ul><li>$5 </li></ul><ul><li>Grandfather born in Sandwich </li></ul>
  15. 15. Voting Restrictions <ul><li>Literacy test </li></ul><ul><li>Poll tax </li></ul><ul><li>Grandfather clause </li></ul>
  16. 16. Jim Crow Laws <ul><li>Jim Crow Laws : meant to segregate white and black Americans </li></ul><ul><ul><li>What kinds of places were segregated? </li></ul></ul>
  17. 17. Plessy v. Ferguson <ul><li>(1896) Plessy v. Ferguson </li></ul><ul><ul><li>Decision of the Supreme Court: </li></ul></ul><ul><ul><ul><li>Separate but equal accommodations are legal </li></ul></ul></ul>
  18. 18. Assignment <ul><li>Chapter 16, Section 3 worksheet </li></ul>

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