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  1. 1. There were many technologies that I used for different parts of this whole project. In the research stage, DVDs, and the internet were particularly useful, as we could research existing trailers in a lot of depth. Plus, using the blogs for planning was helpful so that I could layout all of my thoughts in chronological order, so I could refer back to them.When actually constructing, the trailer, poster, and magazine front cover,many other technologies were used, This included the camcorders, iMacs,and therefore the editing program ‘iMovie’, as well as ‘Paint’, ‘Paint.NET’, and‘Photoshop’ to help give our products look as professional as we could makethem, although some of these things did have limitations.Using websites such as, I was able to do as much researchas possible into as many different trailer genres and styles, so that as a teamwe were able to get a wide range of ideas for our own trailer, and also tocheck on common conventions to make sure we were heading in the rightdirection. Without the internet, individually we may not have been able to doas much research and therefore not many good influences as it is hard to findtrailers anywhere else.When researching trailers online, I would choose a different genre each time,to find out conventions that are included in all types of trailer. I found out thatthese were things such as billing blocks, the date of release as well as havingmain characters, setting and plot introduced. From doing this we were able tocheck that we had done all of these things in our own trailer as we went along,as missing something out would not make it as trailer-like.Further on into research, I would then only focus on horror trailersas this was our chosen style. These included films such as ‘Devil’where we wrote down the order in which things happened, to findout how much they revealed or not. This helped us create astoryboard and suitable sequence of shots for our film. We noticedcommon things when looking at horror trailers, such as a slowbeginning but then it gets faster paced as the tension mounts, aswell as plain black screens for titles to appear so that they stand out.We did look at a DVD of trailers in class as a group together on the bigscreen, which was useful as we got to discuss ideas together rather thanindividually. It was good for us to analyse each trailer as many times as wewanted, focusing on a different thing each time for example, focusing onvoiceover one viewing, and then titles the next. This helped us construct our
  2. 2. own production, as we asked questions such as: “Why did they use this shotin this place?” when watching the others, which we would then ask of our ownproduction to try and see it from the audience’s perspective.Making the blogs were very god for planning and research as it helped us putall our ideas together in order, so we could look back at initial thoughts. It wasalso good for evaluating our work, as the drafts and final pieces were all in thesame place to compare and contrast.I enjoyed doing the blogs as it was fun to present ideas in different ways, aswell as it being a part of self evaluation where I could go back and changeand improve parts. Improving the blogs helped improve practical work too, asI had to think about what the audience would see, not just what the creatorsees. For me, filming the trailer was the best part, as it was fun to film and experiment with the shots we had planned on our storyboard, even if some shots had to be done several times. This included things like zooming and tilting the camera when filming Amy witnessing h murder scene in our trailer. This was hard to do, and took many takes to perfect as it was hard toget the timing and flow right all in one take. But, in the end, once uploadedonto iMovie, we noticed that this camera movement was not necessaryanyway, as it looked better as a still shot with no movement, as it was cut upin between the words of the tag line.We tried to use a variety of shots when filming, but our main focus was tomake sure that we got slow shots for the trailer opening, and faster shots as itgoes on, which is typical of most horror trailers. I think we did this well, as thepoint of view, low angle shots when Amy was being chased helped to speedup the tempo, and it also expressed her emotions well.When filming the beginning shots of the circus acts, we had to focus a lot onlighting to create a circus and horror atmosphere at the same time, but it didcome out well on the camera. You could say that lighting was a technologythat we used in our production also, as we had to hold it up above the circusacts so the light would act as a spotlight.To add to the horror genre, we wanted to add in a shot of theclown with his knife in the trailer, to link it to the magazine andposter more, as well as the fact that knifes are generallyassociated with horror films. However, when uploading theseshots onto iMovie, we noticed that the background mise-en-scene was not suitable, as it didn’t match with the rest of thetrailers’ mise-en-scene, such as the colour of the wall.Using the hand-held camera technique, we were able to add drama to thetrailer when Amy was being chased, another technique used in horror trailers.Another lighting issue we had was when Amy was hiding in the cupboard. Weexperimented with the night vision setting on the digital camcorder, as thecupboard was dark, to see how effective it was, but like the knife scenes, the
  3. 3. mise-en-scene of this shot did not match with the rest of the trailer’s shots sowe had to film it again.To make the actual title of our trailer more interesting, we initiallyfilmed some confetti falling infront of a large black piece of paper. Itwas difficult for us to focus the camera so that that the confetti wasclear, but we thing the overall effect turned out well in the iMovieprogram. This shot of the title may not look horror like but we dothink the confetti falling is effective as it links the two thingstogether, and it is also on a typical black horror background.We used the hand-held effect once again, when having a quick shot of theclown chasing Amy at the end, to add an element of surprise. This is similar tothe teen horror ‘The Blair Witch Project’ as it is a shot that is meant to makepeople ‘jump out of their seats’. We were pleased that we were able to do thiseffect with the camcorder and that it worked well because we think the overallshot worked well with eh plot and theme of the trailer. Overall, as a group Ithink we used these camcorders to our advantage very well, as we were ableto create many different styles of shots that were effective for us to make ouralmost-one-minute-long trailer.Using the iMovie program on the iMac computer was great fro editing, as wewere able to add things like taglines, titles, and effects and transitions that wewouldn’t be able to do on other programs. We could also add in ourinstitutions to make our trailer look a bit more professional. We could fademany shots in and out to reveal titles, which most trailers do, as well as fadingthe circus acts in and out so that they flowed better and moved the plot a longa lot quicker too. This editing software allowed us to cut out errors we hadinitially mad in filming which was useful, such as the tilting and zoomingattempts when Amy witnesses the murder, to turn it into a one second stillshot.Without iMovie, we would not have been able to time all the shots togetheralong with other elements, for example timing the voiceover’s introduction of‘Confetti the clown’ top the precise moment when the clown peeks around thecorner of the wall.iMovie also helped us add in helpful sound effects, such as the heartbeatSound effect of Amy breathing in the cupboard to add suspense, along withthe creepy child’s singing and the sinister music. Photoshop was the main program we used for creating the drafts of the magazine and poster, however, individually; I had more experience with the program Paint.NET, which is a similar program. I think Paint.NET had a lot more useful tools which I could use also, which Photoshop didn’t have, such as a straight- line tool, useful for outlining the clown image. We used a digital camera for the still photos.These programs were useful for changing the background colours of ourproducts, such as for my final magazine, removing the clown’s greenbackground, and adding in the purple one. In our poster draft, we were also
  4. 4. able to add the ‘note paper’ effect for our clown’s silhouette to make it looklike a ‘Wanted’ poster.As we used these Photoshop and Paint.NET programs more, welearnt more about what they could do.The magazine took longer to actually make on the computer, butthe poster did take longer to come up with an idea for. Themagazine took longer as you had to change the background, addthe title, and each cover line in a separate layer, as well as making sure thelayout, font, and colour balance was all right. These two programs helped usmake our drafts and final pieces a lot more professional, as other programsmay have had more limits such as the normal ‘Paint’ program, where its mainuse was just for cutting and pasting images.For the poster drafts on Photoshop, we could change thins very freely.Audience feedback for our draft implied that the key image of the clownholding his knife had to be a lot clearer, so we were able to fix this problemwith Photoshop. There was a limitation when doing this however, as we couldnot make the clown’s actual face clearer. It was not possible to change this,as the program would not allow us, so we had to leave the draft as it was.Overall we used many technologies when doing this project, using them asmuch as we possibly could to get the results that we wanted. There weresome things that we were unable to do, but the main thing they helped us dowas to change and improve the drafts we had already made, and get rid of bigmistakes, to get one step closer to finishing our products. Above our some print screens of the program Paint.NET to show that it was useful for a variety of different tasks.
  5. 5. Re-rendering Testing the clown’s layering two glove to layer photos in the on top of the poster drafts silhouette poster draft Changing the A draft of our clown’s title for the backdrop poster Trying to make my new Testing the magazine draft‘Clapperboard’ more male- masthead orientated These are some print screens of the Photoshop program which was useful for when constructing the poster drafts and magazine drafts.