Festival Presentation

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This is to give people what is involved in promoting a music festival.

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Festival Presentation

  1. 1. Garden of Eden Festival
  2. 3. What Kind of Festival Do You Want? <ul><li>Is it going to be a camping event? How many days? </li></ul><ul><li>Is it going to have other entertainment other than music? </li></ul><ul><li>Is there going to be a theme to the festival? Rock, Jamband, Reggae? Alternative Energy? </li></ul><ul><li>Be very clear about your vision for the event! </li></ul>
  3. 4. The Process <ul><li>Find a site </li></ul><ul><ul><li>Location, Location, Location </li></ul></ul><ul><li>Start Asking Questions </li></ul>
  4. 5. Site Questions <ul><li>How much is the rent? </li></ul><ul><ul><li>What comes with it? Lighting? Facilities? </li></ul></ul><ul><li>Does the layout work for everyone? </li></ul><ul><ul><li>Is the parking or camping too far? </li></ul></ul><ul><ul><li>Will the vendors be happy? </li></ul></ul><ul><ul><li>How will vendors get water? </li></ul></ul><ul><ul><li>Is the site easy or hard to secure? </li></ul></ul>
  5. 6. City and State Questions <ul><li>What are the local and state laws about mass gathering? </li></ul><ul><li>What local and state permits are needed and what are the requirements? </li></ul><ul><li>What are the police requirements? </li></ul><ul><li>What are the fire requirements? </li></ul><ul><li>What are the insurance requirements? </li></ul><ul><li>What are the EMT requirements? </li></ul>
  6. 7. How Do You Make Your Event An Event? <ul><li>Who is your target market and what do they like? </li></ul><ul><li>Who will play your event? How many people will they draw? 200 + 200 = 100 sometimes…. </li></ul><ul><li>What “extra” things will you have that will make your event special? </li></ul><ul><ul><li>Little Kids Tent, Bonfires, Workshops, Rock Climbing Wall, Hot Air Balloon Rides, etc... </li></ul></ul>
  7. 10. 3,882                     TOTAL ATTENDANCE $137,216.67 6,860.83 $144,077.50     3,535 5,072 347 0 8,954   TOTALS $9,457.14 472.86 $9,930 $ 28.57 1.43 331 165 0 0 496 $ 30.00 D.O.S - 9/3 $80,828.57 4,041.43 $84,870. $ 42.86 2.14 1,886 270 347 0 2,503 $ 45.00 D.O.S - 9/2 $ 766.67 38.33 $ 805.00 $ 33.33 1.67 23 77 0 0 100 $ 35.00 Advance - Mt. Snow disc $ 228.57 11.43 $ 240.00 $ 28.57 1.43 8 46 0 0 54 $ 30.00 Advance - Mgmt office $30,714.29 1,535.71 $32,250. $ 35.71 1.79 860 117 0 0 977 $ 37.50 Advance - Mgmt office $ 114.29 5.71 $120.00 $ 28.57 1.43 4 0 0 0 4 $ 30.00 Advance - Sun. only $15,107.14 755.36 $15,862.50 $ 35.71 1.79 423 4,577 0 0 5,000 $ 37.50 Advance - FBO                         NET GROSS TAX GROSS NET PRICE TAX SOLD DEAD KILLS (for comps) COMPS PRINTED PRICE                         TICKET SALES BREAKDOWN Sunday: Partly cloudy w/ sun / evening clouds, rain during last set Saturday: Periods of light rain and mist, clearing in the pm / evening cloudy, cold Weather: all of the Time: August 31 - Sept. 1, 2002 Date: HAYSTACK AT MOUNT SNOW Location: STRANGEFOLK'S GARDEN OF EDEN 2002 Show:
  8. 11.     78,438.88           9/19/2002 1036 1,600.00 THE POINT   300.00 raq   9/4/2002 1033 250.00 OFFICE ASST   9/19/2002 1037,1038,1039 400.00 BOX OFFICE STAFF     5,000.00 mfb   9/2/2002 1032 976.16 TEMP LIGHTING ALBANY LADDER   9/2/2002 1031 750.00 PRODUCTION MANAGER ATOMIC PRO AUDIO   9/2/2002 1030 3,115.00 SOUND ATOMIC PRO AUDIO   9/2/2002 1029 3,884.00 CLEAN-UP CLEAN VIBES plus additional $500 in cash 9/2/2002 1028 700.00 SITE COORDINATOR TOM WHITE   9/2/2002 1027 1,500.00 STAGE MANAGER MIKE POTASHNICK includes hospitality water reimb. 9/2/2002 1026 1,169.46 VENDING COORD JERRY RAFOUL   9/2/2002 CASH 500.00 SITE COORDINATOR TOM WHITE   9/2/2002 CASH 15,714.00 SECURITY GREEN MOUNTAIN CONCERT SVCS.   9/1/2002 1025 600.00 STAGEHANDS JUSTIN CROWTHER   9/1/2002 1024 600.00 STAGEHANDS TONY LACLAIR   9/1/2002 1023 3,000.00 LIGHTS CREATIVE STAGE LIGHTING   9/1/2002 1022 700.00 MEDICAL KER-WESTERLUND AMBULANCE   8/31/2002 1020 15,000.00 POLICE-DEPOSIT RUTLAND COUNTY SHERIFFS   8/31/2002 1019 14,000.00 RENT MOUNT SNOW, LTD.   8/31/2002 1018 580.26 WATER AQUA-TRANS   8/30/2002 1017 5,000.00 STAGE ROOF ACES, INC.   8/29/2002 1016 3,100.00 PORTAJOHNS A-1 SEPTIC & SEWER         NOTES CHK DATE CHK # AMOUNT FOR VENDOR                                   PAYOUTS
  9. 12. Other Sources of Revenue <ul><li>Friends and Family Plan </li></ul><ul><li>Festival Brochure Ads </li></ul><ul><li>Vendors </li></ul><ul><ul><li>Set up charge plus % of sales </li></ul></ul><ul><li>Sponsorships </li></ul><ul><ul><li>Backstage food and beverage, stage, sound, etc… </li></ul></ul><ul><li>Merchandise </li></ul><ul><ul><li>T-shirts, hats, music, and video. </li></ul></ul>
  10. 14. Gold Member Sponsor

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