WHAT IS COMMERCE
According to Dictionary.com
Commerce is a division of trade or production which
deals with the exchange of goods and services
from producer to final consumer
It comprises the trading of something of economic
value such as goods, services, information, or
money between two or more entities.
WHAT IS E-COMMERCE
Commonly known as Electronic Marketing.
“It consist of buying and selling goods and services over
an electronic systems Such as the internet and other
“E-commerce is the purchasing, selling and exchanging
goods and services over computer networks (internet)
through which transaction or terms of sale are performed
REDUCES TRANSACTION COSTS
ACCESS TO THE GLOBAL MARKET
SECURE MARKET SHARE
THE HISTORY OF E-COMMERCE
in 1960s when . .
gave an opportunity
for the companies to
Mosaic webbrowser in 1992
increased the possibility
of electronic commercial
transaction because it
enabled any ordinary
person to have an access
to the web.
developed ecommerce, such as
the development of
DSL and Red Hat
In 2000, many American
and Western Europe
their services on the
World Wide Web.
TYPES OF E-COMMERCE
BUSINESS TO BUSINESS (B2B)
Business to business( B2B) refers to the online
commerce that occurs when two organizations
exchange products, services or information.
BUSINESS TO CONSUMER
Business to Consumer (B2C): is the online
exchange of products and services from the
business to an individual consumer.
CONSUMER TO CONSUMER
Consumer to Consumer(C2C) refers to the exchange
process that occurs between individual consumers over
the internet and it might include third party, in another
word, it happens when an individual post a product for
sale and another individual buy it .
FACT & FIGURES
A GLANCE AT EUROPE.
“THE LARGEST E-COMMERCE MARKET WORDWIDE
WITH €169 MILLION IN 2012"
5.9% of the global retail market"
40% of Europeans buy online"
71% of European online buyers are from the U.K., Germany
Fastest growing countries: Poland (33.5%), France (24%),
Emerging countries: Italy, Spain and Poland"
A GLANCE AT THE U.S.
A GROWING MARKET (+25.6% IN 2011) OF $ 224.2
8% of the global retail market"
51% of Americans buy online"
Scheduled to represent $279 billion in 2015"
A GLANCE AT THE BRIC.
WHERE THE FUTURE OF ECOMMERCE LIES"
BRAZIL : $9.4 m in 2011 in e-commerce (40%
increase from 2010)
RUSSIA : $22 m IN 2011 in e-commerce
INDIA : $9 m in 2011 (70% increase from 2010)
CHINA : $95 m in 2011
HOW E COMMERCE HELP US ?
WALLETS ARE BECOMING AS UNNECESSARY AS
RETAILERS MUST CHANGE THE WAY THEY THINK“
ONLINE COMMERCE HELPED SMALL BUSINESSES
No checkout queues
You can shop anywhere in the world
Easy access 24 hours a day
Wide selection to cater for all consumers
Unable to examine products personally
Not everyone is connected to the Internet
There is the possibility of credit card number theft
On average only 1/9th of stock is available on the net
FUTURE OF E-COMMERCE IN INDIA
According to business world estimate near about
Sixty thousand new jobs will be created for the
internet world alone in the next two years
e-Commerce transactions are expected to cross the
Rs. 5k crore milestone in 2012-13, a jump of
around 500 percent from the 2008-09 figure of Rs.
eBay said that consumers were trading goods
worth almost three crore rupees everyday, across