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Business strategy for market penetration

  1. 1 Steps to build export business strategy, market barriers and potential strategies to overcome them
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  5. 5 Marketing strategy • Mail or telephonic • Direct marketing (two way street of direct communication) • Pricing • Diversification vs. Concentration Sourcing • Vendor management Control Business expansion
  6. 6 marketingexperiments.com Boomerang’s study Dan Michelle's approach
  7. 7 Moosend’s study Hubspot’s research
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