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The Treedom Group and PATT Foundation’s 
Eco-Fusion Project 
Fusing commercial returns and charitable 
donations into one easy package 
Internal Use Only
An innovative idea! We think so... 
Fusing a commercial product with a related 
charitable donation 
Internal Use Only 
Most companies simply donate 
Constantly asked to make donations, 
Often feel an obligation to contribute to social 
and environmental areas. 
However, this comes at a cost to assets 
Remove the ‘cost’ element, by combining the 
full benefit of the commercial product where 
you can make a charitable donation without 
any loss of assets in real terms 
With the added benefit of driving your 
environmental and social impact PR credentials
PATT was created to take advantage of the skill base that Treedom possessed 
PATT is a registered UK charity supported by international foundations 
PATT’s objectives are re-forestation and environmental education 
Internal Use Only 
PATT is the CSR arm of Treedom 
So who are the organisations 
involved?... 
Treedom is a commercial Oud Oil manufacturer and distributor of wholesale and retail products 
under its Dar al Oud retail brand to the global fragrance and perfume markets 
To cash flow raw material feedstock supply operations to address the long-term nature of raw 
material growth, Treedom offers forward purchase contracts used to develop and maintain raw 
material feedstock to maturity 
On maturity raw material feedstock supply is processed, products sold onto the market. investor 
money returned and profit shared with investor. Feedstock supply is re-planted i.e. sustainability
The Treedom Group is a luxury aromatic Oud oil manufacturer and supplier to the 
global fragrance and perfume markets. The parent company is located in Hong Kong and boasts 
one of the largest manufacturing facilities in South East Asia. 
Internal Use Only 
‘To be the number one deliverer of 
socially responsible and sustainable 
managed plantation related projects 
and products in Asia’
The Treedom Group 
Track Record - A perfect 100% track record of successful returns 
Over 9 Years of Experience - A history of high quality Oud oil production and sales 
Complete Value Chain - Complete control of the value chain from seed planting to oil 
production to point of sale 
Capital Guarantee - A unique ‘Capital Guarantee with Locked-in Buy Back’ given at the 
outset of the investment plans 
Global Supplier - A leading supplier delivering high quality Oud oils to the global 
fragrance and perfume markets 
Transparency - for all clients at all times with information at the level of detail and 
frequency that they want 
Internal Use Only
The Treedom Opportunity 
Internal Use Only
Internal Use Only 
Who is ‘PATT’ ? 
Promoting reforestation initiatives with a focus on three main areas: 
native forest restoration, environmental education and community development
What does PATT do? 
Plants and grows native species to restore the 
forest 
Supports the local community 
Creates sustainable impact for future 
generations 
Internal Use Only
The Eco-Fusion product from the 
Treedom side… 
Monies received into the Treedom Group purchases a Forward Purchase Agreement (‘FPA’) for 
the client 
The FPA is entered as an asset onto the client’s balance sheet and full financial benefit returns 
are made to the client 
Sales personnel forego their sales commissions 
Treedom foregoe’s its profit element 
Treedom foregoe’s its marketing spend in this area 
The sales commissions, profit and marketing spend are converted to a donation to 
PATT Foundation 
Internal Use Only
The Eco-Fusion Project – from the PATT 
side… 
Donation received and applied as follows 
Donations regenerates a degraded area via 
planting of native trees 
Rebuilds a natural forest by planting trees 
suitable to the area 
Restores biodiversity to the immediate area by 
providing a habitat for native animals 
Provides environmental education to all target 
groups 
Takes action against climate change 
Internal Use Only 
Wang Pla Mor, Trat Province, Thailand 
The communities around the area 
have set up the “Community Forest 
Conservation Group” to conserve 
and reforest the area in 
Wang Pla Mor. However, with little 
budget they lack the means to 
conduct meaningful projects and 
thus seek the cooperation of NGO 
partners
Benefits summary are… 
2 employees will be invited to visit Thailand 
Location of visit will incorporate: 
i) a reforestation area in Trat province; and 
ii) Treedom's commercial plantations and factory 
A tree planting event (for your Eco-Fusion Project) 
Company Backed Guaranteed Returns 
Signage at the reforestation site incorporating your company logo 
An annual report 
Marketing assistance to ensure maximum PR impact is derived from your project 
Your company logo on the PATT website (currently receiving 200,000 hits per month) 
Cash to long-term appreciating investment 
Returns of 20% ROI per year 
Internal Use Only
Eco-Fusion Project : Gold, Silver, Bronze 
Stage 1 Stage 2 Stage 3 
Internal Use Only 
Gold Package - $194,000 invest 
- 1000 Aquilaria saplings 
(investment) 
- $29,100 given to PATT for 
CSR Project 2000 trees 
- Treedom pays in year 3 Total $74,167 - Treedom pays in year 6 Total 
$352,667 
Silver Package - $105,500 invest 
- 500 Aquilaria saplings 
(investment) 
- $15,825 given to PATT for 
CSR Project 1000 trees 
- Treedom pays in year 3 Total $37,083 - Treedom pays in year 6 Total 
$176,333 
Bronze 
Package 
- $54,500 invest 
- 250 Aquilaria saplings 
(investment) 
- $8,175 given to PATT for 
CSR Project 500 Trees 
- Treedom pays in year 3 Total 
$18,542.50 
- Treedom pays in year 6 Total 
$88,167.50
How It Works For You – financials 1 
Internal Use Only 
CSR Project: Indicative model 
Brief details: 
Number of trees in package 500 
Cost of package USD105,500 
Indicative Statement of Financial Position (USD) 
Cash at Bank Long Term Investment 
Year 1 - start -105,500 105,500 
Year 2 105,000 
Year 3 37,083 84,000 
Year 4 84,000 
Year 5 84,000 
Year 6 - end 176,333 0
How It Works For You – financials 2 
Indicative Statement of Financial Performance (USD) 
Year 1 - start Year 3 Year 6 - end Totals 
Internal Use Only 
Revenues 
Return on investment 0 37,083 176,333 
Total Revenues 0 37,083 176,333 213,416 
Costs 
Long Term investment write down 0 21,500 84,000 105,500 
Net Profit before tax 15,583 92,333 107,916
Companies That Have 
Already Benefited 
Internal Use Only
Thank you! 
Internal Use Only 
QUESTIONS 
Antony Bell 
International Business Development Manager 
The Treedom Group

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CSR for free?

  • 1. The Treedom Group and PATT Foundation’s Eco-Fusion Project Fusing commercial returns and charitable donations into one easy package Internal Use Only
  • 2. An innovative idea! We think so... Fusing a commercial product with a related charitable donation Internal Use Only Most companies simply donate Constantly asked to make donations, Often feel an obligation to contribute to social and environmental areas. However, this comes at a cost to assets Remove the ‘cost’ element, by combining the full benefit of the commercial product where you can make a charitable donation without any loss of assets in real terms With the added benefit of driving your environmental and social impact PR credentials
  • 3. PATT was created to take advantage of the skill base that Treedom possessed PATT is a registered UK charity supported by international foundations PATT’s objectives are re-forestation and environmental education Internal Use Only PATT is the CSR arm of Treedom So who are the organisations involved?... Treedom is a commercial Oud Oil manufacturer and distributor of wholesale and retail products under its Dar al Oud retail brand to the global fragrance and perfume markets To cash flow raw material feedstock supply operations to address the long-term nature of raw material growth, Treedom offers forward purchase contracts used to develop and maintain raw material feedstock to maturity On maturity raw material feedstock supply is processed, products sold onto the market. investor money returned and profit shared with investor. Feedstock supply is re-planted i.e. sustainability
  • 4. The Treedom Group is a luxury aromatic Oud oil manufacturer and supplier to the global fragrance and perfume markets. The parent company is located in Hong Kong and boasts one of the largest manufacturing facilities in South East Asia. Internal Use Only ‘To be the number one deliverer of socially responsible and sustainable managed plantation related projects and products in Asia’
  • 5. The Treedom Group Track Record - A perfect 100% track record of successful returns Over 9 Years of Experience - A history of high quality Oud oil production and sales Complete Value Chain - Complete control of the value chain from seed planting to oil production to point of sale Capital Guarantee - A unique ‘Capital Guarantee with Locked-in Buy Back’ given at the outset of the investment plans Global Supplier - A leading supplier delivering high quality Oud oils to the global fragrance and perfume markets Transparency - for all clients at all times with information at the level of detail and frequency that they want Internal Use Only
  • 6. The Treedom Opportunity Internal Use Only
  • 7. Internal Use Only Who is ‘PATT’ ? Promoting reforestation initiatives with a focus on three main areas: native forest restoration, environmental education and community development
  • 8. What does PATT do? Plants and grows native species to restore the forest Supports the local community Creates sustainable impact for future generations Internal Use Only
  • 9. The Eco-Fusion product from the Treedom side… Monies received into the Treedom Group purchases a Forward Purchase Agreement (‘FPA’) for the client The FPA is entered as an asset onto the client’s balance sheet and full financial benefit returns are made to the client Sales personnel forego their sales commissions Treedom foregoe’s its profit element Treedom foregoe’s its marketing spend in this area The sales commissions, profit and marketing spend are converted to a donation to PATT Foundation Internal Use Only
  • 10. The Eco-Fusion Project – from the PATT side… Donation received and applied as follows Donations regenerates a degraded area via planting of native trees Rebuilds a natural forest by planting trees suitable to the area Restores biodiversity to the immediate area by providing a habitat for native animals Provides environmental education to all target groups Takes action against climate change Internal Use Only Wang Pla Mor, Trat Province, Thailand The communities around the area have set up the “Community Forest Conservation Group” to conserve and reforest the area in Wang Pla Mor. However, with little budget they lack the means to conduct meaningful projects and thus seek the cooperation of NGO partners
  • 11. Benefits summary are… 2 employees will be invited to visit Thailand Location of visit will incorporate: i) a reforestation area in Trat province; and ii) Treedom's commercial plantations and factory A tree planting event (for your Eco-Fusion Project) Company Backed Guaranteed Returns Signage at the reforestation site incorporating your company logo An annual report Marketing assistance to ensure maximum PR impact is derived from your project Your company logo on the PATT website (currently receiving 200,000 hits per month) Cash to long-term appreciating investment Returns of 20% ROI per year Internal Use Only
  • 12. Eco-Fusion Project : Gold, Silver, Bronze Stage 1 Stage 2 Stage 3 Internal Use Only Gold Package - $194,000 invest - 1000 Aquilaria saplings (investment) - $29,100 given to PATT for CSR Project 2000 trees - Treedom pays in year 3 Total $74,167 - Treedom pays in year 6 Total $352,667 Silver Package - $105,500 invest - 500 Aquilaria saplings (investment) - $15,825 given to PATT for CSR Project 1000 trees - Treedom pays in year 3 Total $37,083 - Treedom pays in year 6 Total $176,333 Bronze Package - $54,500 invest - 250 Aquilaria saplings (investment) - $8,175 given to PATT for CSR Project 500 Trees - Treedom pays in year 3 Total $18,542.50 - Treedom pays in year 6 Total $88,167.50
  • 13. How It Works For You – financials 1 Internal Use Only CSR Project: Indicative model Brief details: Number of trees in package 500 Cost of package USD105,500 Indicative Statement of Financial Position (USD) Cash at Bank Long Term Investment Year 1 - start -105,500 105,500 Year 2 105,000 Year 3 37,083 84,000 Year 4 84,000 Year 5 84,000 Year 6 - end 176,333 0
  • 14. How It Works For You – financials 2 Indicative Statement of Financial Performance (USD) Year 1 - start Year 3 Year 6 - end Totals Internal Use Only Revenues Return on investment 0 37,083 176,333 Total Revenues 0 37,083 176,333 213,416 Costs Long Term investment write down 0 21,500 84,000 105,500 Net Profit before tax 15,583 92,333 107,916
  • 15. Companies That Have Already Benefited Internal Use Only
  • 16. Thank you! Internal Use Only QUESTIONS Antony Bell International Business Development Manager The Treedom Group