Linkedin for Job Searching


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Learn How to Use Linkedin to Search for a Job.
Find out the Tips and Tricks to navigate the Network.

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Linkedin for Job Searching

  1. 2. Overview <ul><li>Optimizing your LinkedIn Profile </li></ul><ul><li>Answers & Polls </li></ul><ul><li>Profile </li></ul><ul><li>LinkedIn and Twitter </li></ul><ul><li>Other LinkedIn Tools & Resources </li></ul><ul><li>Q&A </li></ul>
  2. 3. Optimizing Your LinkedIn Profile <ul><li>Optimize Your Header </li></ul><ul><li>• Optimize Your Content </li></ul><ul><li>• Optimize Your Updates </li></ul><ul><li>• Optimize Your Summary </li></ul><ul><li>• Customize Your Website </li></ul><ul><li>• Customize Your Public Profile </li></ul>
  3. 8. “Old Fashioned”Etiquette” <ul><li>Be Courteous. </li></ul><ul><li>Be Relevant! </li></ul><ul><li>“ Be Responsive </li></ul><ul><li>&quot; Email! </li></ul><ul><li>&quot; Pick up the phone! </li></ul><ul><li>&quot; Help some one out! </li></ul>
  4. 9. Using Linkedin For Job Search Before using LinkedIn: Set a step back First define your goals: Where do you want to go with your career? What do you expect from a new job? Which function? What type of organisation? Which industry?What location? Then ask yourself: who are the people in the best position to help me reach my goals?
  5. 10. Take this fundamental principle of networking into account <ul><li>The real power of the network is in the second degree. </li></ul><ul><li>The real power is in the network of your network. </li></ul><ul><li>So don’t focus on your own network, but ask them to introduce you to their network! </li></ul>
  6. 11. Tap into the single most important “feature” of LinkedIn <ul><li>Tap into the single most important “feature” of LinkedIn </li></ul><ul><li>LinkedIn shows the connections between people. </li></ul><ul><li>LinkedIn shows you which of your own contacts can introduce you to their connections who can hire you or help you to get a new job. </li></ul><ul><li>LinkedIn allows you to easily tap into the power of the second (or third) degree. </li></ul><ul><li>LinkedIn eliminates “cold” calling </li></ul>
  7. 12. Basic Strategy how to REALLY use LinkedIn <ul><li>Set a goal for your new job and modify your Profile with this goal in mind </li></ul><ul><li>Decide who are the people in the best position to help you reach that goal </li></ul><ul><li>Use LinkedIn to find them. </li></ul><ul><li>BUT you need a “basic” or first degree network first before you can get in touch with the people who can help you reach your goal </li></ul>
  8. 13. Building your “basic” network in 3 steps <ul><li>Upload the contacts from your email program to LinkedIn. </li></ul><ul><li>Connect with (old) colleagues and (old) classmates using LinkedIn tools. </li></ul><ul><li>Join the Groups which are in line with your goals: </li></ul><ul><ul><li>People who already have the function you desire. </li></ul></ul><ul><ul><li>Professional Organisations </li></ul></ul><ul><ul><li>Industry Organisations </li></ul></ul><ul><ul><li>If applicable: Recruiters </li></ul></ul><ul><li>If applicable: Alumni associations of a former school/university or employer </li></ul>
  9. 14. How to find the people in the best position to help you via LinkedIn? <ul><li>Search with their name (if you know their name) </li></ul><ul><li>Use the criteria you used to get your goal clear in Advanced Search </li></ul><ul><li>Browse in the network of your connections </li></ul><ul><li>Look in the Groups you are member of </li></ul><ul><li>Use “Companies” to find the </li></ul>
  10. 15. Basic Tips for your Profile <ul><li>Use a neutral picture (only a headshot with a gentle smile!) and no holiday picture! </li></ul><ul><li>Your “Professional Headline” is very important, use words that show what you are looking for and that invite people to click on </li></ul><ul><li>Always use the “I” form and not the “he” or “she” form </li></ul>
  11. 16. Basic Tips for your Profile <ul><li>Distribute the information throughout your Profile: </li></ul><ul><ul><li>A few interesting characteristics in Summary (no jargon!) and keep it short </li></ul></ul><ul><ul><li>Expertise in Specialties (here you use jargon) </li></ul></ul><ul><li> Per function: more elaborate description of results you have achiev ed and projects you have worked on </li></ul>
  12. 17. A few Do’s and Don’ts <ul><li>Be proactive. Just crafting/adapting your Profile most of the times is not enough. </li></ul><ul><li>Don’t be too direct/pushy: build relationships with people. They might be able/willing to introduce you to the person who can give you your new job. </li></ul><ul><li>Be active in Groups and help others: this helps to raise your visibility and credibility. </li></ul><ul><li>Use the JobInsider and other free tools you find on LinkedIn for extra results. </li></ul><ul><li>Invest every week some time to build and maintain your network. </li></ul>
  13. 18. More tips <ul><li>How to craft an attractive LinkedIn Profile? </li></ul><ul><li>Advanced strategies to find a new job </li></ul><ul><li>Advanced strategies to be found by recruiters and potential employers </li></ul><ul><li>22 Answers to Burning Questions </li></ul><ul><li>24 Little known, but important features and behaviour of LinkedIn that can make or break your LinkedIn strategy </li></ul><ul><li>11 time saving tools when working with LinkedIn </li></ul>