Verifying Social Media Info
Anthony Adornato | Ithaca College
@AnthonyAdornato
@AnthonyAdornato
Verifying Social Media Info
When cobras and puppies tweet…how do
you know what to believe?
@AnthonyAdornato
 Has one of your newscasts ever reported
information from social media that turned
out to be false or inaccurate?
o Yes 3...
 Does your policy include procedures for
verifying social media content?
o Yes 61% (76)
o No 39% (48)
Verifying Social Me...
 Too Good to Be True?
o Instructor selects photos (both real and fake) that circulated on
social media before being repor...
Verifying Social Media Info
o
@AnthonyAdornato
Verifying Social Media Info
 Verifying Information
o Go old school! Contact source
o What is the original source?
o Socia...
Verifying Social Media Info
 What Should a Social Media Policy Include?
o Verification protocol
o Who’s responsible?
o Et...
 What They Learn
o Critical thinking – don’t take social media info at face value
o Analyze credibility of social media s...
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Verifying Social Media Information

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Presentation at Broadcast Education Association annual conference, 2014

Published in: Social Media
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  • 22 perc response rate -- 126
  • Sample = 125
  • http://blog.storyful.com/2014/03/01/eyes-on-the-skies-over-crimea/#.UxNOTl7QpbFhttp://www.verificationhandbook.com
  • Talk about how it is a culture that it even more important than a written policy.Organizational structure – centralized vs decentralizedAsk students who they could correct a tweet: http://www.poynter.org/latest-news/regret-the-error/235681/slates-good-strategy-for-correcting-errors-on-twitter-elsewhere/
  • Verifying Social Media Information

    1. 1. Verifying Social Media Info Anthony Adornato | Ithaca College @AnthonyAdornato @AnthonyAdornato
    2. 2. Verifying Social Media Info When cobras and puppies tweet…how do you know what to believe? @AnthonyAdornato
    3. 3.  Has one of your newscasts ever reported information from social media that turned out to be false or inaccurate? o Yes 34% (43) o No 66% (83) Verifying Social Media Info @AnthonyAdornato
    4. 4.  Does your policy include procedures for verifying social media content? o Yes 61% (76) o No 39% (48) Verifying Social Media Info @AnthonyAdornato
    5. 5.  Too Good to Be True? o Instructor selects photos (both real and fake) that circulated on social media before being reported by news outlets. o Each group assigned one photo with background info and discusses how they would verify/determine accuracy of the photo and information. Report back to class. o Groups go online to find out the “real deal.” If fake, did news outlets get duped? Did they issue a correction? Report back to class. o Collectively the groups create a master list of tips for verifying social media info. Instructor shares his/her best practices. Verifying Social Media Info @AnthonyAdornato
    6. 6. Verifying Social Media Info o @AnthonyAdornato
    7. 7. Verifying Social Media Info  Verifying Information o Go old school! Contact source o What is the original source? o Social media history of source o Seek official and social corroboration o Beware of amazing images: TinEye.com | Google Images o Check location of posts o Storyful | Verification Handbook @AnthonyAdornato
    8. 8. Verifying Social Media Info  What Should a Social Media Policy Include? o Verification protocol o Who’s responsible? o Etiquette for contacting sources via SM o Personal/professional guidelines o Correction guidelines @AnthonyAdornato
    9. 9.  What They Learn o Critical thinking – don’t take social media info at face value o Analyze credibility of social media sources/tips o Balance pressure to disseminate with traditional news values o Ease/risk of spreading misinformation on social media platforms o Collaboration with colleagues Verifying Social Media Info @AnthonyAdornato

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