Webenza IncPot

478 views

Published on

IncPot, is Webenza's Social Listening & Analytics tool. This tool provides solutions which helps create effective branding from an Awareness, ORM or Lead Generation standpoint for our clients.
As a brand, you can now track online conversations based on an identified set of relevant keywords, analyse conversations, identify patterns and provide actionable insights.

Published in: Marketing, Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
478
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
10
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Webenza IncPot

  1. 1. IncPot
  2. 2. Coverage   § Comprehensive  coverage  of  social  media  sites,  blogs,  news  sites,  discussion   forums,  YouTube,  Flickr  and  custom  sites   § Ability  to  track  owned  and  compe>tor’s  social  profiles   Keyword  Query  Forma1on   § Ability  to  quickly  setup  keyword  query  through  step  by  step  process  which  is   intui>ve   Data  Repor1ng   § Users  can  create  custom  dashboards  accordingly  to  the  use  cases   § Users  can    download  data  in  excel  and  reports  in  pdf/jpeg  format   § Users  can  view  trends  in  the  conversa>ons  and  top  plaEorms  where  they  are   taking  place   § User  can  view  the  list  of  top  influencers  making  the  conversa>ons   § Users  can  also  receive  email  alerts  and  daily  reports   Analy1cs   § Users  can  view  sen>ment  analysis  of  the  conversa>ons   § Users  can  view  the  demographics  (Loca>on,  Age  and  Gender)  distribu>on  of   people  talking   § Users  can  view  the  top  keywords  around  the  conversa>ons  and  their   contribu>on  to  nega>ve  and  posi>ve   § Users  can  change  the  sen>ment  and  provide  feedback  to  the  system  
  3. 3. Engagement   § Users  can  add  mul>ple  social  sites  like  Facebook,  TwiKer  and    LinkedIn   § Users  can  view  the  conversa>ons  happening  in  their  network  in  one   place  through  intui>ve  UI   § Users  can  reply,  comment,  post,  RT,  men>ons  and  assign  from  the   console  itself   § Users  can  create  separate  tab  for  managing  conversa>ons  from   mul>ple  sources   Publishing   § Users  can  schedule  a  message  in  mul>ple  networks  in  one  go   § Users  can  aKach  images/photos  to  messages   § Users  can  upload  messages  in  bulk  for  large  amount  of   scheduling   § Users  can  view  the  click  stream  analy>cs  of  the  messages   from  the  console  itself  
  4. 4. Owned  Social  Profiles   § Users  can  receive  analy>cs  for  Facebook  pages,  TwiKer  and   LinkedIn  Groups   § Users  can  view  Post  Analysis,  Network  Analysis,  Fan   Analysis  for  the  Accounts   § Users  can  view  top  fans  or  followers  from  the  network   § Users  can  which  post  of  theirs  are  performing  beKer  and  at   which  >me  people  are  more  ac>ve   § Users  can  download  the  report  in  pdf  format   Comparison   § Users  can  add  compe>tor’s  TwiKer  handle  and  Facebook   pages  to  the  system.   § Users  can  benchmark  against  the  ac>vi>es  of  the   compe>tor’s  in  terms  of  number  of  post  and  engagement  
  5. 5. Group  Messages   § Users  can  use  automated  tagging  func>onality  to  filter   the  messages  based  on  keywords  or  paKerns  and  tag  it   § Users  can  filter  the  data  collected  through  plaEorms,   task  status,  demographics,  sen>ments  and  keywords   Task  Crea1ons   § Users  can  more  than  2/3  users  to  the  system  and  share   the  profile  dashboards  and  channel  access   § Users  can  assign  any  messages  to  par>cular  users  and   leave  a  note  on  it  based  on  priority   § Every  task  created  is  assigned  an  unique  >cket  number   for  tracking  and  is  available  under  task  manage   Repor1ng   § Users  can  view  workflow  analy>cs  like  number  of   messages  responded  and  average  turn  around  >me  of   the  team    

×