Pechakucha

Anselm Hook
Anselm HookR&D at Samsung Accelerator
Visual Image Search and
  Physical Hyperlinks
        anselm@hook.org
       paigesaez@gmail.com
project #1:
qrcodelove.com
 • Two years ago
   Paige fell in love.
 • With a barcode.
 • QRCodes;
   a low-fi version
   of physical hyperlinks
Physical Hyperlinks

 • Physical hyperlink is a neologism that refers
   to extending the Internet to objects and
   locations in the real world.
 • Physical hyperlinking does this by attaching
   urls to tangible objects or locations.
for example
• if you can decorate the world with an
  encoded semiotics - what do you say?
• graffiti? criticism? warnings? advertise?
  outboard memory palaces?
• The QRCode acts as a visual semiotic
  language extending and connecting between
  things and the internet
• What else can do that?
project #2: visual search
How does it work?
 • same basic idea as the qrcode project
   except only now there is no code
 • We take a photograph of something and
   find similar images using robot vision
   techniques
 • Like a barcode we get back context
Such as...
  • Criticism and praise
  • Author, description,
  • History, Medium, era,
  • Similar looking images
  • Where to get more
  • Your longitude,latitude
Locative uses

 • bookmarking places
 • knowing where your friends are or were
 • knowing where you are
 • a landscape like australian song lines
Entering mainstream

• Tonchidot
• Photosynth
• Tineye
• Spellbinder
• Snaptell
Implications?
 • Images used to be mute; how does this
   alter our relationship, interpretation and
   construction of images?
 • Will images supplant words as a way of
   talking to computers? To each other?
 • For example see
Legal freight trains



 • If most peoples reality is mediated by a
   consensual interpretation - one not
   favorable to brands - how will brand
   owners respond?
And who owns our
(augmented) reality?
Code is law

 • Copyright owners may over-eagerly scour
   the web looking for theft - reducing
   everybody elses vocabulary.
 • Having a power doesn’t mean we should
   always use it.
finding a balance
• How do we avoid
  being overzealous
  one way or the
  other?
• How can we protect
  free speech?
• How do we protect
  fair use?
Our thoughts
• Foster an open image commons
• Like Wikipedia
• Associates images with meta-data
• Protects common interest
• Prevents undue private control
Building it

 • Add photographs
 • Document them
 • Creative Commons Licensing
 • Let anybody (not just Google) handle
   search requests
• Become conscious of your images
Thanks

• paigesaez@gmail.com
• anselm@hook.org
• http://makerlab.org
• http://twitter.com/anselm
1 of 20

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Pechakucha

  • 1. Visual Image Search and Physical Hyperlinks anselm@hook.org paigesaez@gmail.com
  • 2. project #1: qrcodelove.com • Two years ago Paige fell in love. • With a barcode. • QRCodes; a low-fi version of physical hyperlinks
  • 3. Physical Hyperlinks • Physical hyperlink is a neologism that refers to extending the Internet to objects and locations in the real world. • Physical hyperlinking does this by attaching urls to tangible objects or locations.
  • 5. • if you can decorate the world with an encoded semiotics - what do you say? • graffiti? criticism? warnings? advertise? outboard memory palaces?
  • 6. • The QRCode acts as a visual semiotic language extending and connecting between things and the internet • What else can do that?
  • 8. How does it work? • same basic idea as the qrcode project except only now there is no code • We take a photograph of something and find similar images using robot vision techniques • Like a barcode we get back context
  • 9. Such as... • Criticism and praise • Author, description, • History, Medium, era, • Similar looking images • Where to get more • Your longitude,latitude
  • 10. Locative uses • bookmarking places • knowing where your friends are or were • knowing where you are • a landscape like australian song lines
  • 11. Entering mainstream • Tonchidot • Photosynth • Tineye • Spellbinder • Snaptell
  • 12. Implications? • Images used to be mute; how does this alter our relationship, interpretation and construction of images? • Will images supplant words as a way of talking to computers? To each other? • For example see
  • 13. Legal freight trains • If most peoples reality is mediated by a consensual interpretation - one not favorable to brands - how will brand owners respond?
  • 14. And who owns our (augmented) reality?
  • 15. Code is law • Copyright owners may over-eagerly scour the web looking for theft - reducing everybody elses vocabulary. • Having a power doesn’t mean we should always use it.
  • 16. finding a balance • How do we avoid being overzealous one way or the other? • How can we protect free speech? • How do we protect fair use?
  • 17. Our thoughts • Foster an open image commons • Like Wikipedia • Associates images with meta-data • Protects common interest • Prevents undue private control
  • 18. Building it • Add photographs • Document them • Creative Commons Licensing • Let anybody (not just Google) handle search requests
  • 19. • Become conscious of your images
  • 20. Thanks • paigesaez@gmail.com • anselm@hook.org • http://makerlab.org • http://twitter.com/anselm