Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Involvement of end-users - approaches and exepriences John krogstie


Published on

Published in: Education
  • Be the first to comment

  • Be the first to like this

Involvement of end-users - approaches and exepriences John krogstie

  1. 1. Involvement of end-users - approaches and experiences <br />John Krogstie<br />Wireless Trondheim Living Lab<br />Professor in Information Systems, NTNU, Trondheim Norway<br />
  2. 2. Research and ”Business”<br />Wireless Trondheim Access<br />WiFi open air network, with roaming (handover) and location service. A shared physical infrastructure that can be used by multiple service providers (ISPs)<br />Wireless Trondheim Laboratories<br />Service Lab<br />Mobile and Locations Based<br />Services<br />Network Lab<br />Wireless Access and Network Techn.<br />Intelligent Transport Systems<br />
  3. 3. Differentuser-orientedtasks<br />Providing user stories <br />Idea and conceptgeneration<br />Evaluation of solutions of different levels of fidelidity<br />
  4. 4. Solution/actorfidelity<br />
  5. 5. Mobile shopping assistance using personalization <br />
  6. 6. Acceptance feedback withuseofexistinguser pools<br />200 persons were recruited to perform a TAM (technology acceptance) evaluation. <br />A randomly selection of persons, and the persons we selected were in the range of 20-40 years old, and had a 50/50 distribution of male and females.<br />The selection were chosen from a Norstat panel and the experiment was run in Norstat’s survey solution. <br />Some other personal traits was asked about, including the affinity to ecological food, and to perceived importance of buying healthy food.<br />Our personalisation ideas for the experiment were presented as two videos<br />For each video the participants had to give their opinion using a likert-scale in a questionnaire that had 13 questions per video <br />When 200 persons had answered the questions, we got the results from Norstat, with no identifying information whatsoever, thus not having own issues with privacy (but neither the possibility to follow-up).<br />
  7. 7. MSIS – Mobile Student Information System<br />
  8. 8. Evaluation MSIS<br />Recruited student (40-50) by directcontact + ’ads’<br />Using real system ondevicesdoingpredeterminedtasks<br />Renumeration by ”lottery”<br />(alternative used in other cases, recruitmentthrough student organizations, theyarepaid per respondent)<br />From MSIS to Campus Guide<br />
  9. 9. User-driven innovation of mobile services in Trondheim– example; FindMyFriends-FindPerAnton-FriendRadar<br />Mobile social software application<br />Autumn 2007 during bi-annual student festival<br />Location tagging of students at the student society, 1661 registeredusers/tags<br />Accenture, Sonitor (ultrasound positioning), IBM, NTNU (follow-upresearch)<br />Spring 2008, similarideatested in Wireless Trondheim withdifferentoutdoorpositioningfacilities (e.g. wlanpositioning)<br />Secondaryschool-class as users/testers<br />
  10. 10. Smart City Trondheim<br />Collaboration between Trondheim Municipality, Siemens and Bellona<br />+ 1/10 ofthehouseholds have signed up, and developed simple energy plans (for how to save onenergy usage)<br />Involvementofschool-children and kindergardensthroughinvolvementofthemunicipality<br /><br />
  11. 11. Summary<br />Solution/actor-fidelity<br />Always a challenge to getinvolvementofthe right type ofusers<br />Useexisting services for user-recruitmentifpossible (and economicallyfeasible)<br />Alliances with partners withlegitimatecontact and goodwill amongusers<br />Needs from researchoftenco-incidewithneeds from innovation (but must be thoughof up front)<br />Privacyissues<br />