Advertisement
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics
10 Questions Entrepreneurs Need to Ask Their Analytics

Check these out next

4 Ways to use Excel for AdWords Insights
4 Ways to use Excel for AdWords Insights
Clix Marketing
Pubcon Las Vegas Mobile First / Mobile Last
Pubcon Las Vegas Mobile First / Mobile Last
Kristine Schachinger SEO and Online Marketing
Anna Corbett's Slides for #mmgiveitago
Anna Corbett's Slides for #mmgiveitago
AnnaCorbett4
Pubcon Las Vegas Technical SEO
Pubcon Las Vegas Technical SEO
Kristine Schachinger SEO and Online Marketing
Component inheritance
Component inheritance
Matan Shushan
A Smart Home to Call Your Own
A Smart Home to Call Your Own
George Hotelling
Opening Your Data for the Next Generation of Searchers_Pete Campbell
Opening Your Data for the Next Generation of Searchers_Pete Campbell
PerformanceIN
SEO, Social Media & PR Convergence - Digital Marketing London 2011
SEO, Social Media & PR Convergence - Digital Marketing London 2011
Steve Lock
1 of 95

10 Questions Entrepreneurs Need to Ask Their Analytics

Apr. 15, 2014••
Download to read offline
Marketing
Technology
Design

A practical, business-oriented approach to Google Analytics that takes 10 questions a business owner/manager may have about their analytics and shows you where to find the answers in Google Analytics. Tons of screenshots, custom reports, and wanton memes.

Annie Cushing
Analytics Consultant and Trainer at Annielytics
Advertisement
Advertisement
Advertisement

Recommended

Identifying Your Site's Red-Headed Step Children with Google Analytics' Multi...Identifying Your Site's Red-Headed Step Children with Google Analytics' Multi...
Identifying Your Site's Red-Headed Step Children with Google Analytics' Multi...Annie Cushing1.4K views•47 slides
Links for SEO in 2018 - Christoph C. Cemper at London Affiliate Conference 2018Links for SEO in 2018 - Christoph C. Cemper at London Affiliate Conference 2018
Links for SEO in 2018 - Christoph C. Cemper at London Affiliate Conference 2018Christoph C. Cemper1.3K views•65 slides
Stop reporting on rubbish! 10 ways to fix your Analytics data - #LeedsLovesSe...Stop reporting on rubbish! 10 ways to fix your Analytics data - #LeedsLovesSe...
Stop reporting on rubbish! 10 ways to fix your Analytics data - #LeedsLovesSe...Branded31.4K views•40 slides
Ultimate Free Digital Marketing Toolkit #EdgeBristol 2012Ultimate Free Digital Marketing Toolkit #EdgeBristol 2012
Ultimate Free Digital Marketing Toolkit #EdgeBristol 2012Steve Lock706 views•77 slides
The Role of Social in Search - SAScon 2013 The Role of Social in Search - SAScon 2013
The Role of Social in Search - SAScon 2013 Steve Lock4.7K views•29 slides
GoogleGoogle
Googleangelynalicea492 views•18 slides

More Related Content

Slideshows for you(20)

4 Ways to use Excel for AdWords Insights4 Ways to use Excel for AdWords Insights
4 Ways to use Excel for AdWords Insights
Clix Marketing•1.7K views
Pubcon Las Vegas Mobile First / Mobile LastPubcon Las Vegas Mobile First / Mobile Last
Pubcon Las Vegas Mobile First / Mobile Last
Kristine Schachinger SEO and Online Marketing•160 views
Anna Corbett's Slides for #mmgiveitagoAnna Corbett's Slides for #mmgiveitago
Anna Corbett's Slides for #mmgiveitago
AnnaCorbett4•478 views
Pubcon Las Vegas Technical SEOPubcon Las Vegas Technical SEO
Pubcon Las Vegas Technical SEO
Kristine Schachinger SEO and Online Marketing•191 views
Component inheritanceComponent inheritance
Component inheritance
Matan Shushan•47 views
A Smart Home to Call Your OwnA Smart Home to Call Your Own
A Smart Home to Call Your Own
George Hotelling•45 views
Opening Your Data for the Next Generation of Searchers_Pete CampbellOpening Your Data for the Next Generation of Searchers_Pete Campbell
Opening Your Data for the Next Generation of Searchers_Pete Campbell
PerformanceIN•226 views
SEO, Social Media & PR Convergence - Digital Marketing London 2011SEO, Social Media & PR Convergence - Digital Marketing London 2011
SEO, Social Media & PR Convergence - Digital Marketing London 2011
Steve Lock•619 views
COMM 306COMM 306
COMM 306
Tiffini Travis•1.7K views
Mycroft > 500 Demo Day Batch 20Mycroft > 500 Demo Day Batch 20
Mycroft > 500 Demo Day Batch 20
500 Startups•14.5K views
Marketing is DeadMarketing is Dead
Marketing is Dead
DFWSEM•741 views
COMM 306COMM 306
COMM 306
Tiffini Travis•70 views
AngelcamAngelcam
Angelcam
microventures•5K views
10 Tactics for Converting through Social10 Tactics for Converting through Social
10 Tactics for Converting through Social
Lisa Kalner Williams•742 views
From Hipster-Centric to Human-Centred Design / Clive K. LaveryFrom Hipster-Centric to Human-Centred Design / Clive K. Lavery
From Hipster-Centric to Human-Centred Design / Clive K. Lavery
Service Experience Camp•832 views
Become a Content King with PythonBecome a Content King with Python
Become a Content King with Python
Nicholas Duddy•165 views
Conducting keyword research step 1 - What you use for webcopy - google organi...Conducting keyword research step 1 - What you use for webcopy - google organi...
Conducting keyword research step 1 - What you use for webcopy - google organi...
Real Estate Leads Prospector•128 views
How to rock LinkedIn: The beginner's guideHow to rock LinkedIn: The beginner's guide
How to rock LinkedIn: The beginner's guide
Kelvin (KC) Claveria•179.6K views
Avoiding Runaway TrainsAvoiding Runaway Trains
Avoiding Runaway Trains
Skot Carruth•680 views
Berlin Affliliate Days - The future of SEOBerlin Affliliate Days - The future of SEO
Berlin Affliliate Days - The future of SEO
AlexandraTachalova•7.2K views

Similar to 10 Questions Entrepreneurs Need to Ask Their Analytics(20)

Analytics MasteryAnalytics Mastery
Analytics Mastery
Utah Digital Marketing Collective•162 views
Conversion Hotel 2016 - Annie CushingConversion Hotel 2016 - Annie Cushing
Conversion Hotel 2016 - Annie Cushing
Webanalisten .nl•426 views
Telling Your Story With Social Media - CEANS presentation June 9Telling Your Story With Social Media - CEANS presentation June 9
Telling Your Story With Social Media - CEANS presentation June 9
Julia Campbell•2.3K views
SearchLove San Diego 2019 - Vince Nero - Creating Great Content in Boring Ind...SearchLove San Diego 2019 - Vince Nero - Creating Great Content in Boring Ind...
SearchLove San Diego 2019 - Vince Nero - Creating Great Content in Boring Ind...
Distilled•2.3K views
Precedent - CX: Survival of the Fittest seminar Tuesday 10th Februrary 2015Precedent - CX: Survival of the Fittest seminar Tuesday 10th Februrary 2015
Precedent - CX: Survival of the Fittest seminar Tuesday 10th Februrary 2015
Precedent•523 views
Social Proof Tips to Boost Landing Page ConversionsSocial Proof Tips to Boost Landing Page Conversions
Social Proof Tips to Boost Landing Page Conversions
Unbounce•3.1K views
3 Steps to Engaging Content Marketing3 Steps to Engaging Content Marketing
3 Steps to Engaging Content Marketing
NetBase Solutions Inc.•313 views
Closing Keynote Voxxed Days Singapore - Going OpenClosing Keynote Voxxed Days Singapore - Going Open
Closing Keynote Voxxed Days Singapore - Going Open
Alexis Monville•236 views
Word-of-Mouth a Must-Have Marketing Strategy: Connecting the Cool Kids, Mill...Word-of-Mouth a Must-Have Marketing Strategy: Connecting the Cool Kids, Mill...
Word-of-Mouth a Must-Have Marketing Strategy: Connecting the Cool Kids, Mill...
Elizabeth Quintanilla, MBA•1.2K views
CX: Survival of the Fittest - 19th May 2015 LondonCX: Survival of the Fittest - 19th May 2015 London
CX: Survival of the Fittest - 19th May 2015 London
Precedent•386 views
pixelcamppixelcamp
pixelcamp
Isabel Portugal•430 views
Establishing an Audit FrameworkEstablishing an Audit Framework
Establishing an Audit Framework
Annie Cushing•48.3K views
Omni-Channel Marketing With Evergreen ContentOmni-Channel Marketing With Evergreen Content
Omni-Channel Marketing With Evergreen Content
Avalaunch Media•235 views
[CXL Live 16] How to Give Your Data an Annual Checkup by Annie Cushing[CXL Live 16] How to Give Your Data an Annual Checkup by Annie Cushing
[CXL Live 16] How to Give Your Data an Annual Checkup by Annie Cushing
CXL•10.5K views
Digital marketing for e-commerceDigital marketing for e-commerce
Digital marketing for e-commerce
Bart De Waele•4.4K views
CX: Survival of the Fittest seminar - Hong Kong 26/11/14CX: Survival of the Fittest seminar - Hong Kong 26/11/14
CX: Survival of the Fittest seminar - Hong Kong 26/11/14
Precedent•458 views
Pinterest Ads for Mobile Apps - Thomasbcn @ APSBerlinPinterest Ads for Mobile Apps - Thomasbcn @ APSBerlin
Pinterest Ads for Mobile Apps - Thomasbcn @ APSBerlin
ThomasBCN•2.2K views
5 Reasons you lose traffic after a website migration5 Reasons you lose traffic after a website migration
5 Reasons you lose traffic after a website migration
Daniel Bianchini•278 views
Beyond Openness - Open Design Shared CreativityBeyond Openness - Open Design Shared Creativity
Beyond Openness - Open Design Shared Creativity
Simone Cicero•11.3K views
CX: Survival of the Fittest seminar - 22nd July, EdinCX: Survival of the Fittest seminar - 22nd July, Edin
CX: Survival of the Fittest seminar - 22nd July, Edin
Precedent•347 views
Advertisement

Recently uploaded(20)

Cycling And Australia EconomyCycling And Australia Economy
Cycling And Australia Economy
Lisa Kent•4 views
DIGITAL MARKETING COURSE IN BANGALORE DIGITAL MARKETING COURSE IN BANGALORE
DIGITAL MARKETING COURSE IN BANGALORE
VenuVigneshm•4 views
1588469912-ch-22-managing-personal-communications-direct-and-interactive-mark...1588469912-ch-22-managing-personal-communications-direct-and-interactive-mark...
1588469912-ch-22-managing-personal-communications-direct-and-interactive-mark...
vaibhavsharma347869•1 view
Boosting Your First-Party Data Strategy: Whys & HowsBoosting Your First-Party Data Strategy: Whys & Hows
Boosting Your First-Party Data Strategy: Whys & Hows
VWO•22 views
MARKSTRAT - VER 7.0 - 1st PPT.pptxMARKSTRAT - VER 7.0 - 1st PPT.pptx
MARKSTRAT - VER 7.0 - 1st PPT.pptx
ManishAggarwal766361•0 views
19570_1601695214.docx19570_1601695214.docx
19570_1601695214.docx
ANKITAGUPTA480449•2 views
Digital Marketing CompanyDigital Marketing Company
Digital Marketing Company
TheRoadmap•0 views
Virtual Developer Connect Workshop - EnglishVirtual Developer Connect Workshop - English
Virtual Developer Connect Workshop - English
VMware Tanzu•3 views
CB_Module 3_ Social Class.pptCB_Module 3_ Social Class.ppt
CB_Module 3_ Social Class.ppt
Shiv Verdhan Chauhan•2 views
Lecture 5 Types of Requirements I.pptxLecture 5 Types of Requirements I.pptx
Lecture 5 Types of Requirements I.pptx
ICDANGER•2 views
Frend_20YearPlan.pdfFrend_20YearPlan.pdf
Frend_20YearPlan.pdf
EfrenDomagas•0 views
TOP DIGITAL MARKETING INSTITUTE IN INDIATOP DIGITAL MARKETING INSTITUTE IN INDIA
TOP DIGITAL MARKETING INSTITUTE IN INDIA
khushikotecha2•0 views
Top tips for improving your SEOTop tips for improving your SEO
Top tips for improving your SEO
Quibble•5 views
Mohd Ajmal.pptxMohd Ajmal.pptx
Mohd Ajmal.pptx
AjmalKhan801582•5 views
在哪里可以办意大利大学文凭《威尼斯大学毕业证成绩单仿制》在哪里可以办意大利大学文凭《威尼斯大学毕业证成绩单仿制》
在哪里可以办意大利大学文凭《威尼斯大学毕业证成绩单仿制》
efagvah•3 views
英国巴斯泉大学毕业证文凭成绩单制作指南英国巴斯泉大学毕业证文凭成绩单制作指南
英国巴斯泉大学毕业证文凭成绩单制作指南
nahej99297•3 views
美国范德堡大学毕业证文凭成绩单制作指南美国范德堡大学毕业证文凭成绩单制作指南
美国范德堡大学毕业证文凭成绩单制作指南
nahej99297•3 views
kliendilehtcc6final_compressed_pdf.pdfkliendilehtcc6final_compressed_pdf.pdf
kliendilehtcc6final_compressed_pdf.pdf
RecepTURKOGLUPhD•12 views
2. Social Media Marketing.pptx2. Social Media Marketing.pptx
2. Social Media Marketing.pptx
KashifKhan497689•0 views
Introduction to Marketing Management.pptIntroduction to Marketing Management.ppt
Introduction to Marketing Management.ppt
AjayGiri42•2 views

10 Questions Entrepreneurs Need to Ask Their Analytics

  1. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 10 QUESTIONS ENTREPRENEURS NEED TO ASK THEIR ANALYTICS Annie Cushing Annielytics.com
  2. @AnnieCushing annielytics.com TOOLS DOC: BIT.LY/TONS-OF-TOOLS
  3. @AnnieCushing annielytics.com TOOLS DOC: BIT.LY/AUDIT-CHECKLIST
  4. @AnnieCushing annielytics.com
  5. @AnnieCushing annielytics.com TIP: LOWERCASE BITLY URLS
  6. @AnnieCushing annielytics.com
  7. @AnnieCushing annielytics.com
  8. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 1. WHICH MARKETING CHANNELS ARE YOUR UNSUNG HEROES?
  9. @AnnieCushing annielytics.com@AnnieCushing annielytics.com LET’S TALK LAST-CLICK ATTRIBUTION
  10. @AnnieCushing annielytics.com SOCIAL
  11. @AnnieCushing annielytics.com SOCIAL ORGANIC
  12. @AnnieCushing annielytics.com SOCIAL ORGANIC EMAIL
  13. @AnnieCushing annielytics.com SOCIAL ORGANIC EMAIL CPC
  14. @AnnieCushing annielytics.com SOCIAL ORGANIC EMAIL CPC $100 credit
  15. @AnnieCushing annielytics.com@AnnieCushing annielytics.com LET’S TALK MULTI-CLICK ATTRIBUTION
  16. @AnnieCushing annielytics.com SOCIAL ORGANIC EMAIL CPC $25 credit$25 credit$25 credit$25 credit
  17. @AnnieCushing annielytics.com LAST-CLICK ATTRIBUTION TRAVESTY
  18. @AnnieCushing annielytics.com MULTI-CHANNEL FUNNELS APPROACH
  19. @AnnieCushing annielytics.com Life doesn’t lend itself to LAST CLICK
  20. @AnnieCushing annielytics.com LAST CLICK AND THE DUGGARS
  21. @AnnieCushing annielytics.com THANKS A LOT, JOSIE …
  22. @AnnieCushing annielytics.com ASSISTED CONVERSIONS REPORT
  23. @AnnieCushing annielytics.com COUPLE RECOMMENDED CHANGES
  24. @AnnieCushing annielytics.com
  25. @AnnieCushing annielytics.com 577%
  26. @AnnieCushing annielytics.com IMPACT OF ASSISTED CONVERSIONS
  27. @AnnieCushing annielytics.com FIX: BIT.LY/GA-CAMPAIGN-TAGGING
  28. @AnnieCushing annielytics.com GINORMOUS CAVEAT MCF CHANNELS ≠ STANDARD CHANNELS
  29. @AnnieCushing annielytics.com GOOGLE’S GOOD OL’ BOY SYSTEM
  30. @AnnieCushing annielytics.com DIRECT DONATED ITS CONVERSIONS
  31. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 2. WHERE DO YOUR BEST LINKS COME FROM?
  32. @AnnieCushing annielytics.com NO STANDARD REPORTS FOR THE JOB
  33. @AnnieCushing annielytics.com
  34. @AnnieCushing annielytics.com NEW(ISH) FULL REFERRER DIMENSION
  35. @AnnieCushing annielytics.com SOME SOURCES DON’T HAVE FULL URL
  36. @AnnieCushing annielytics.com GET REPORT: BIT.LY/REFERRING-URLS
  37. @AnnieCushing annielytics.com CRITICAL RESOURCE: BIT.LY/API-HELP
  38. @AnnieCushing annielytics.com VIDEO: BIT.LY/CUSTOM-GA-REPORTS
  39. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 3. WHAT DO VISITORS SEARCH YOUR SITE FOR?
  40. @AnnieCushing annielytics.com SITE SEARCH: VISITORS’ WISHLIST
  41. @AnnieCushing annielytics.com SEARCH TERMS REPORT
  42. @AnnieCushing annielytics.com SIGNS SITE SEARCH IS EFFECTIVE
  43. @AnnieCushing annielytics.com HOW TO SET IT UP
  44. @AnnieCushing annielytics.com ADMIN > VIEW > VIEW SETTINGS
  45. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 4. HOW MANY PAGES DOES IT TAKE TO CONVERT?
  46. @AnnieCushing annielytics.com DAYS / VISITS TO PURCHASE EASIER
  47. @AnnieCushing annielytics.com WE’LL HAVE TO GET A LITTLE FANCY
  48. @AnnieCushing annielytics.com APPLY AN ADVANCED SEGMENT 1 2 3
  49. @AnnieCushing annielytics.com ANALYZE VISITS THAT CONVERTED 7,686/1,017 = 7.5 pgs to convert
  50. @AnnieCushing annielytics.com
  51. @AnnieCushing annielytics.com YOU MIGHT HAVE A CRO ISSUE IF … 21,602/595 = 37 pgs to convert
  52. @AnnieCushing annielytics.com
  53. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 5. SHOULD YOU CONSIDER GOING RESPONSIVE?
  54. @AnnieCushing annielytics.com REPORT DRILLDOWN Device Category Landing Page
  55. @AnnieCushing annielytics.com REPORT: BIT.LY/MOBILE-GA-REPORT
  56. @AnnieCushing annielytics.com MY TOP MOBILE PAGES
  57. @AnnieCushing annielytics.com YEAH, I SUCK …
  58. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 6. ARE YOU TAGGING ALL OF YOUR EMAILS?
  59. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 1. DESKTOP APPS DON’T PASS REFERER DATA
  60. @AnnieCushing annielytics.com DESKTOP APPS: NO REFERER DATA
  61. @AnnieCushing annielytics.com THESE FILES ARE HEADLESS
  62. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 2. SECURE WEB MAIL PROVIDERS DON’T PASS REFERER DATA
  63. @AnnieCushing annielytics.com YAHOO IS LAME NON-SECURE
  64. @AnnieCushing annielytics.com CONFIRM WITH BOOKMARKLET
  65. @AnnieCushing annielytics.com SECURE EMAIL A DIFFERENT STORY
  66. @AnnieCushing annielytics.com
  67. @AnnieCushing annielytics.com BIT.LY/BROWSER-BOOKMARKLET
  68. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 3. MOBILE DOESN’T PASS MUCH (MOST?) DATA
  69. @AnnieCushing annielytics.com
  70. @AnnieCushing annielytics.com This client definitely isn’t tagging all emails
  71. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 7. WHAT ARE YOUR TOP-PERFORMING PRODUCT CATEGORIES?
  72. @AnnieCushing annielytics.com DEFAULT REPORT IS PRODUCT
  73. @AnnieCushing annielytics.com PRODUCT CATEGORY AGGREGATES
  74. @AnnieCushing annielytics.com MAKE SURE CATEGORIES MAKE SENSE These are stain colors, not product categories
  75. @AnnieCushing annielytics.com CUSTOMIZE: BIT.LY/GA-CATEGORIES
  76. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 8. SHOULD YOUR SITE GO MULTI- LINGUAL / -NATIONAL?
  77. @AnnieCushing annielytics.com CHECK VISITOR COUNTRIES
  78. @AnnieCushing annielytics.com … AND BROWSER LANGUAGES
  79. @AnnieCushing annielytics.com CODES: BIT.LY/LANGUAGE-CODES
  80. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 9. WHICH COMPETITORS ARE STALKING YOU?
  81. @AnnieCushing annielytics.com IMPORTANT DISTINCTION
  82. @AnnieCushing annielytics.com SECONDARY WHUH?
  83. @AnnieCushing annielytics.com REPORT: BIT.LYNETWORK-PROVIDERS
  84. @AnnieCushing annielytics.com CAN ALSO CHECK FOR .GOV VISITS
  85. @AnnieCushing annielytics.com AND VISITS FROM COLLEGES
  86. @AnnieCushing annielytics.com GROUP THEM WITH A SEGMENT
  87. @AnnieCushing annielytics.com CREATE AN ADVANCED SEGMENT
  88. @AnnieCushing annielytics.com THEN APPLY TO NETWORK REPORT
  89. @AnnieCushing annielytics.com CAN EVEN VIEW LANDING PAGES
  90. @AnnieCushing annielytics.com@AnnieCushing annielytics.com 10. ARE SITES SCRAPING YOUR SITE?
  91. @AnnieCushing annielytics.com SCRAPERS DON’T REMOVE GA CODE
  92. @AnnieCushing annielytics.com LEARN MORE
  93. @AnnieCushing annielytics.com LINKS: BIT.LY/MICROCONF-BUNDLE
  94. @AnnieCushing annielytics.com SLIDESHARE: BIT.LY/GA-QUESTIONS
  95. @AnnieCushing annielytics.com

Editor's Notes

  1. This was the original Blue Man Group
  2. You can customize your attribution models.
  3. Don’t talk about it not belonging here yet.
Advertisement