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Ent educators ztb 2011


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Ent educators ztb 2011

  1. 1. From music student to creative entrepreneur: multiple paths, complex journeys<br />Zuleika Beaven <br />MMU Centre for Enterprise<br />
  2. 2. Outline of the Study<br />PhD title “Entrepreneurial & Creative Identity in Nascent Musician-Entrepreneurs”<br />Drawing on nascent entrepreneurship and identity literature<br />2 year tracking study with 12 music graduates / nascent musician-entrepreneurs (10 completed)<br />Recruited in later stages of degrees: 9 as undergrads, 3 as postgrads<br />5 interviews each at approx. 6 monthly intervals<br />Used a combination of discourse and re-storying qualitative approaches<br />
  3. 3. Real-time nascency – an under-researched area<br />Nascency studies tend to be retrospective with “successful” entrepreneurs<br />Selection bias<br />Construction of success<br />Over-simplification of journey<br />Real time study has:<br />Included “failed” entrepreneurs<br />Captured messiness & cyclical nature of process<br />Allowed reflection<br />
  4. 4. The Participants<br />Range of genres: classical, popular, folk<br />First study: voice, guitar, double bass, flute, trombone, recorder, harp, percussion<br />24 Ventures: ensembles, bands, opera company, agency, education companies, composition<br />21-35 years old<br />5 women, 7 men<br />
  5. 5. Journeys - the basics<br />Participants<br />Most (8) of remaining participants still nascents<br />Only 1 has exited the process<br />Only 1 is now established with no nascent ventures at all<br />Ventures<br />50% (12) of ventures no longer in existence, <br />But overwhelmingly, been replaced by new ventures<br />Multiple reasons – but not “failure”<br />
  6. 6. Journeys – rich stories<br />Non-linear path through nascency<br />Complex interplay between creative (musician) identity & entrepreneurial identity<br />Dynamic process<br />Creative integrity<br />Conflicts and congruences<br />
  7. 7. Journeys – rich stories (2)<br />Enterprising careers and non-enterprising jobs<br />Changing goals and values <br />Limited attachment to individual ventures<br />Pragmatic entrepreneurship <br />Pragmatic ventures<br />Learning from experience, not failure<br />Changing accounts of attitude to reward<br />
  8. 8. Zuleika Beaven<br />Doctoral Student, <br />Manchester Metropolitan University <br />Centre for Enterprise<br /><br />