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2020 Look Great Be Found and Leverage Advanced LinkedIn by Anne Pryor

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Job Seekers Look Great Be Found Make Meaningful Connections on LinkedIn - Tips from Anne Pryor LinkedIn Expert. Free Webinar during COVID 19

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2020 Look Great Be Found and Leverage Advanced LinkedIn by Anne Pryor

  1. 1. 2020 Look Great, Be Found, Get Known for Job Search Anne Pryor anne@pryority.com 952-484-6854 www.linkedin.com/in/annepryor www.join.me/annepryor
  2. 2. 2 ▪ Internationally Recognized, Top 10 LinkedIn Trainer, Coach ▪ Top 1% of all 620M LinkedIn ▪ Trained 150,000 people ▪ Written 15,000 branded LinkedIn profiles ▪ Generated millions of dollars, secured great jobs ▪ Lovitude™ Soul Painter – featured on Hallmark ChannelAnne Pryor, MA
  3. 3. LinkedIn Statistics • 662 million professionals worldwide • 170 industries (all Fortune 500 companies) • 15,000,000 small business owners • 200,000 new jobs weekly (4,000-10,000 Mpls area) • 61% professional site • 35% access daily (Coffee, Corporate, Couch) • Anne’s Oil Change (Sun at 3:30 pm) • 81% belong to at least 1 Group • 97% of Recruiters Use LinkedIn • 77% of Jobs are Posted / 68% Only ©2020 Confidential Anne Pryor, anne@pryority.com
  4. 4. Anne’s LinkedIn Successful Process 1. Look Great, Be Found • Sign Up or Get Invited (Basic / Free) • Set Strategy and Settings • Create Branded / SEO Profile • Give / Get Recommendations | Endorsements 2. Invite Meaningful Connections • Hub (5 Industries – 40 Companies = 200) • ID 33 3. Leverage the Power of LinkedIn • Search for People, Jobs, Companies, Groups, News 4. Get Known | Communicate Your Brand • Groups, Discussions, Status Bar, Projects, Twitter • Media Rich Format / portfolio 5. 30 Minutes a Day 6. Measure, Monitor, Adjust ©2020 Confidential Anne Pryor, anne@pryority.com
  5. 5. Meaningful Connections: • KnowYou • LikeYou •YouTrust • AddValue ©2020 Confidential Anne Pryor, anne@pryority.com
  6. 6. How do you want people to feel? Warm, Genuine, Empathetic, Positive Can they help you once? Will they help you twice? Will they help your network? ©2020 Confidential Anne Pryor, anne@pryority.com
  7. 7. LinkedIn Network 1st Degree 2nd Degree Connections: • Current / former co-workers • Clients • Business partners • Suppliers / vendors • Classmates / alumni • Volunteers • Association • Family / friends 3rd Degree Friends of 2nd Degree ©2020 Confidential Anne Pryor, anne@pryority.com
  8. 8. First - Set Setting ©2020 Confidential Anne Pryor, anne@pryority.com
  9. 9. Settings – File Cabinets ©2020 Confidential Anne Pryor, anne@pryority.com
  10. 10. Privacy ©2020 Confidential Anne Pryor, anne@pryority.com
  11. 11. Settings – Reserve URL Come up higher in searches, make sure all of the boxes are checked. ©2020 Confidential Anne Pryor, anne@pryority.com
  12. 12. Settings: Who’s Viewed Profile ©2020 Confidential Anne Pryor, anne@pryority.com
  13. 13. Let Recruiters Know ©2020 Confidential Anne Pryor, anne@pryority.com
  14. 14. Professional Headline, Banner, Photo, Summary ©2020 Confidential Anne Pryor, anne@pryority.com
  15. 15. Current Position / Placeholder Add Placeholder in Current Position, if you’re not working: Title: Add title you’re seeking Company: Add title | Industries Check Currently work here, if it’s a placeholder Uncheck Currently work here when you add the NEW position. Add City: where you want to live (Greater Mpls. St. Paul) Description: add titles, industries, brand statement and email ©2020 Confidential Anne Pryor, anne@pryority.com
  16. 16. ©2020 Confidential Anne Pryor, anne@pryority.com
  17. 17. ©2020 Confidential Anne Pryor, anne@pryority.com
  18. 18. • People can search on # of recommendations • Must be connected 1st degree • Give recommendations • First six (6) words are most important • Get 3 for each position • Get from bosses, vendors, partners, clients volunteers ©2020 Confidential Anne Pryor, anne@pryority.com
  19. 19. Additional Sections ©2020 Confidential Anne Pryor, anne@pryority.com
  20. 20. Follow Companies ©2020 Confidential Anne Pryor, anne@pryority.com
  21. 21. 1. Search people ‘magic people box’, click name 2. Click Connect, Personalized Message 3. Upload your address book (BE CAREFUL) • You can choose which to upload • LinkedIn will identify current members • Add a personalized message 4. Alumni (click on Contacts, School) 5. Colleagues (Type in Company) 6. Invite PeopleYou May Know CONNECTING ON MOBILE: Search person’s name, see 3 dots, top right, click dots, personalize message Invitation Options ©2020 Confidential Anne Pryor, anne@pryority.com
  22. 22. Find Connections ©2020 Confidential Anne Pryor, anne@pryority.com
  23. 23. Connect – Click 3 Dots if Can’t See Connect ©2020 Confidential Anne Pryor, anne@pryority.com
  24. 24. 1. Where you knew them 2. Common connection or compliment 3. Invite them to connect 4. Ask ‘what can I do for you?’ 5. Branded sign off brand, name, phone # Hi Dave, It was great to work with you at X, (or meet you at X). I appreciated your insights on your recent blog. I’d be honored to keep in touch and see how I can support you. Be well, my friend, Anne @annepryor 952.555.5555 Always Personalize Invitation - Tips ©2020 Confidential Anne Pryor, anne@pryority.com
  25. 25. Connect with QR Code ©2020 Confidential Anne Pryor, anne@pryority.com
  26. 26. ©2020 Confidential Anne Pryor, anne@pryority.com
  27. 27. How to Save LinkedIn Profile to PDF ©2020 Confidential Anne Pryor, anne@pryority.com
  28. 28. PDF Profile ‘Frosting and Cupcake’ (Use Headers) ©2020 Confidential Anne Pryor, anne@pryority.com
  29. 29. 313,722 New Jobs Posted on LinkedIn in Last 24 Hours (3/19/2020) ©2020 Confidential Anne Pryor, anne@pryority.com
  30. 30. Next Steps ❑ Set daily goals & intentions | 30 min. a day ❑ Set Settings ❑ Complete Profile ❑ Find & add keywords to profile www.jobscan.co ❑ Invite 3 relevant & targeted connections / day ❑ Get Connections to at least 150 people (Sales, Marketing and Executives 500+) ❑ Add Skills (review job descriptions) ❑ Play THANKYOU Anne@pryority.com ©2020 Confidential Anne Pryor, anne@pryority.com
  31. 31. ©2020 Confidential Anne Pryor, anne@pryority.com
  32. 32. 32 ▪ Internationally Recognized, Top 10 LinkedIn Trainer, Coach ▪ Top 1% of all 620M LinkedIn ▪ Trained 150,000 people ▪ Written 15,000 branded LinkedIn profiles ▪ Generated millions of dollars, secured great jobs ▪ Lovitude™ Soul Painter – featured on Hallmark ChannelAnne Pryor, MA
  33. 33. Advanced LinkedIn Strategies Job Search Presented by: Anne Pryor anne@pryority.com www.linkedin.com/in/annepryor©2020 Confidential Anne Pryor, anne@pryority.com
  34. 34. Goals Find 3 KeyWords Find 3 People Find 3 Companies LearnWhere & How to Search 1. Review: Settings 2. Review Home Page 3. Learn to Search People, Companies, Jobs, Groups 4. Communicate and MarketYour Brand Status, Like, Comment, Share, Long Form Publishers, Discussions 5. Next Steps ©2020 Confidential Anne Pryor, anne@pryority.com
  35. 35. First - Check Settings & Privacy ©2020 Confidential Anne Pryor, anne@pryority.com
  36. 36. Review Home Page ©2020 Confidential Anne Pryor, anne@pryority.com
  37. 37. Home Page | Post, Updates • Post and Update • Publish a blog • Review All Recent Updates • Like, Comment, Share ©2020 Confidential Anne Pryor, anne@pryority.com
  38. 38. Step 1 – Curser in Search Box ©2020 Confidential Anne Pryor, anne@pryority.com
  39. 39. Step 2 – Click Magnifying Glass Step 3 – Click All Filters ©2020 Confidential Anne Pryor, anne@pryority.com
  40. 40. Search People: Titles, Industries, City ©2020 Confidential Anne Pryor, anne@pryority.com 1. Search for yourself – your title, or others like yours 2. Search for the title ofyour new boss 3. Search for Recruiters, Executive Search, Talent Acquisition, Human Capital 4. Search for Employees at Past/Current companies
  41. 41. “Gold Mine Diving”, Search Connection’s Connections 1. Type name in the ‘Connections of’ box 2. Click on other criteria Search for 2nd connections 3. Ask for intro ©2020 Confidential Anne Pryor, anne@pryority.com
  42. 42. Search Company • Click on Search Box (step 1) • Enter company name or industry or key word (fast 50) • Click on the word Company (under the down arrow by People or More) • Click open the company page • Click on Jobs – set up job alerts • Click on People, see who the hiring manager is and who is connected to you • Check out the key words (specialties area) • Check out the Careers, Lifestyle and Showcase pages • Follow companies targeting – up to 200 companies in 5 industries (you may follow up to 1000 companies) ©2020 Confidential Anne Pryor, anne@pryority.com
  43. 43. Search Companies ©2020 Confidential Anne Pryor, anne@pryority.com
  44. 44. Company Page: Keywords, Contacts, Follow, Job Alerts Follow up to 1000 companies ©2020 Confidential Anne Pryor, anne@pryority.com
  45. 45. Search Jobs • Choose “Jobs” tab • ClickAdvanced Search • Type inTitle of job seeking • Type in keywords and zip code • Date Posted • Before you apply for a job: • Edit your LinkedIn profile and resume with keywords • Add Company connections, contact connections • Research company • Connect with former employee and ask to be sponsored, referred ©2020 Confidential Anne Pryor, anne@pryority.com
  46. 46. Job Preferences - Share with Recruiters ©2020 Confidential Anne Pryor, anne@pryority.com
  47. 47. Search Jobs ©2020 Confidential Anne Pryor, anne@pryority.com
  48. 48. Job Title from Drop Down ©2020 Confidential Anne Pryor, anne@pryority.com
  49. 49. Focus Job Search ©2020 Confidential Anne Pryor, anne@pryority.com
  50. 50. ©2020 Confidential Anne Pryor, anne@pryority.com
  51. 51. ©2020 Confidential Anne Pryor, anne@pryority.com
  52. 52. ©2020 Confidential Anne Pryor, anne@pryority.com
  53. 53. ©2020 Confidential Anne Pryor, anne@pryority.com
  54. 54. ©2020 Confidential Anne Pryor, anne@pryority.com
  55. 55. ©2020 Confidential Anne Pryor, anne@pryority.com
  56. 56. Skills – Add 50, Top 3 Matter Most Add Skill that Match Job ©2020 Confidential Anne Pryor, anne@pryority.com
  57. 57. Key Word Helpers – www.jobscan.co ©2020 Confidential Anne Pryor, anne@pryority.com
  58. 58. Apply with LinkedIn – Don’t Use Company Page ©2020 Confidential Anne Pryor, anne@pryority.com
  59. 59. Groups Strategies • Join Groups (100 maximum) • Alumni groups • Targeted industry groups • Job search groups • Influencers, company employees • Hiring managers & recruiters • Participate in Conversations | Ask Questions • Check for Jobs • Send Members Messages ©2020 Confidential Anne Pryor, anne@pryority.com
  60. 60. Search Groups ©2020 Confidential Anne Pryor, anne@pryority.com
  61. 61. Join Groups ©2020 Confidential Anne Pryor, anne@pryority.com
  62. 62. Search for Jobs, Start Conversations ©2020 Confidential Anne Pryor, anne@pryority.com
  63. 63. Marketing Communications Plan | Status Posts “Theme It and Scream It” 1) Be Helpful Add Value 2) Promotion of Others 3) Humble Self Promotion Best Times to Post: Monday at 9 a.m., Tuesday at 6 p.m., Thursday at 10 a.m. and noon and Friday at 9 and 11 a.m. The safest times to post are from 9 a.m. to 4 p.m. on weekdays. ©2020 Confidential Anne Pryor, anne@pryority.com
  64. 64. Whom to Share to: Now you can choose who you want to share your post with: Public, Connections, or Groups ©2020 Confidential Anne Pryor, anne@pryority.com
  65. 65. Business Owners ©2020 Confidential Anne Pryor, anne@pryority.com
  66. 66. Business Owner - Profinder ©2020 Confidential Anne Pryor, anne@pryority.com
  67. 67. 30 Minutes a Day Find Prospective ©2020 Confidential Anne Pryor, anne@pryority.com
  68. 68. Favorite Apps ©2020 Confidential Anne Pryor, anne@pryority.com
  69. 69. Next Steps ❑ Set daily goals & intentions | 30 min. a day ❑ Find & add keywords to profile | www.jobscan.co ❑ Invite 3 relevant & targeted connections / day (target 150 up to 500) ❑ Target and Follow 40 companies in 5 industries ❑ Search People and employees in targeted companies ❑ Add Skills (review job descriptions) ❑ Join 50 - 100 Groups, participate in Conversations ❑ Search and apply for Jobs ❑ Play ©2020 Confidential Anne Pryor, anne@pryority.com
  70. 70. LinkedIn Story “LinkedIn is the Office, Facebook is the backyard BBQ & MySpace is the bar.” Reid Hoffman, LinkedIn Founder Aaron Keller, Pres. Capsule ©2020 Confidential Anne Pryor, anne@pryority.com

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