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It is acknowledged world over that the concept of shopping is an integral part of any tourist venture in more ways than one. The success of shopping festivals is overwhelming in Asian countries. The research paper aims to understand if an India Shopping Festival is possible and test it against the secure background of existing Retail Tourism models and suggest steps to be adopted if proven possible. The research project approachs both the tourism and retail industries with a new and fresh perspective and views the two to be complimenting halves of an integrated retail tourism business.