Affiliate marketing


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A Presentation on Affiliate Marketing by Grape5

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Affiliate marketing

  2. 2. Affiliate Marketing …?  Affiliate Marketing is a type of performance- based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts.  Is a subset of Internet Marketing, a.k.a. Performance Marketing  The industry has four core players: I. The merchant (also known as 'retailer' or 'brand'). II. The network (that contains offers for the affiliate to choose from and also takes care of the payments). III. The publisher (also known as 'the affiliate'). IV. The customer. -
  3. 3. Choose a Niche Topic You and Others Will Like. If you're the only one who likes your chosen topic, you won't make money. On the other hand, if you choose only what others like, you will get bored. So look for the "average person" in you and find something that clicks both with you and the majority of people. TIP #1
  4. 4. Pick a Few Merchants on the Same Topic. Start with two merchants. Don't make the mistake of joining too many affiliate programs. If you do, you'll make too little money with each one and have to wait longer to get your paychecks. TIP #2
  5. 5. Do Not Use Ads That Look Like Ads. Ever heard of "banner blindness"? People's brains are now programmed to ignore banners and other obvious ads. Don't make your affiliate links LOOK like ads. They will be ignored. When you pick an affiliate program, make sure they give you different options for displaying the affiliate links. Then pick the one(s) that look best on your web site. Graphics may look good on some pages, but most banners just don't work unless they are quite targeted. TIP #3
  6. 6. TIP #4 Write Content. Provide helpful information to your visitors about the topic. Along the way, promote the affiliate program's products (not the affiliate program itself). Say you are selling herbal medicine for women. Write about women's health and then recommend the product(s).
  7. 7. TIP #5 Know the Product. Some people, instead of writing content articles, just post product info: details, pictures, descriptions, prices, etc. However it lacks the personal touch. If you're going to do it this way, add personal comments or reviews about the item(s). People want to hear from other people what they think of a product.
  8. 8. TIP #6 Get Merchants to Give Away Stuff. Make a deal with merchants for you to give away some of their stuff through your web site. For example, if they sell software, make arrangements for your visitors to gain exclusive access to one of their programs, or maybe a limited part of their web site. When your readers sign up for the exclusive membership/download, they'll be invited to upgrade to full membership by the merchant. Either way, you get a commission!
  9. 9. TIP #7 Set Up a Newsletter. Give away some free ebook but ask for people's e- mail addresses first. Bingo! They're stuck with you. You can e-mail them anytime with your offers from here to eternity. Works great!
  10. 10. CONNECT WITH US Pinterest Facebook TwitterYouTube LinkedIn Bangalore office #576, 30th Main Road, Banashankari 3rd Stage, Bangalore-560070 Navi Mumbai Gangasagar, Plot no.E-47, Near MSEB, Sector-12, Kharghar, Navi Mumbai-410210 ……………………………….............