Doing Business
  on the Web
    Anil Chopra
A Typical IT Setup




The above IT infrastructure is undergoing
     some fundamental changes...
...Changes
•   More road warriors carrying notebooks, netbooks and
    smartphones and demanding anytime anywhere access
 ...
...Managing Change
• Consolidate your IT infrastructure
• Leverage the Internet++
  – Social Networking
  – Cloud Computing
Internet ++
The Technologies
   Web 2.0
Hot Trends
   Social Networking for business
   Cloud Computing
The Benefits
   An...
Social Networking
A fad and a business opportunity
A Marketing Tool to
      -Find answers to your toughest queries from t...
Find answers to your questions
Be active in relevant communities
How to use Social Networking
• Be active on multiple social networking communities
• Make sure you’re present where your c...
‘Private’ Social Networking
• Setup your own online forum to engage
  with customers
• Setup an internal Wiki to update in...
Cloud Computing
 Virtualization of resources to give an illusion of infinite
  resources
 Web-based access
 Everything ...
Types of Cloud
    Public
    Private
    Hybrid
Types of Cloud Services
         SaaS
         PaaS
         IaaS
Benefits
   Simplify your IT infrastructure
   Standardize Access
   Streamline business processes
   Pay as you use i...
Top 10 Cloud Security Risks
1. Data ownership and privacy
2. Public cloud is a honeypot for hackers
3. Vulnerabilities in ...
A few examples
• A small financial services company
  deploys a Core Banking Solution in the
  cloud with mobile as the fr...
Thank you
     anilc@cybermedia.co.in,
http://in.linkedin.com/in/anilchop
www.pcquest.com, forums.pcquest.com
       pcque...
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Doing business on the web new

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How Indian SMBs can use the power of Social Networking and Cloud Computing for their business.

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Doing business on the web new

  1. 1. Doing Business on the Web Anil Chopra
  2. 2. A Typical IT Setup The above IT infrastructure is undergoing some fundamental changes...
  3. 3. ...Changes • More road warriors carrying notebooks, netbooks and smartphones and demanding anytime anywhere access into the corporate network and for support • Increase in the number of applications, leading to more servers, storage, and networking equipment in the data center. • A more powerful Internet, viz. Internet++ So how do you manage a more complex IT infrastructure and so many mobile users?...
  4. 4. ...Managing Change • Consolidate your IT infrastructure • Leverage the Internet++ – Social Networking – Cloud Computing
  5. 5. Internet ++ The Technologies Web 2.0 Hot Trends Social Networking for business Cloud Computing The Benefits Anytime anywhere access Anytime anywhere connectivity Greater reach Easier to use More interactive, meet new people, establish new contacts
  6. 6. Social Networking A fad and a business opportunity A Marketing Tool to -Find answers to your toughest queries from the experts -Invite quotes from vendors -Find the right people—employees, business partners, etc -Promote your company and yourself -Launch your product or service—by sharing videos, presentations, and demos with others -Do instant polls -Get feedback
  7. 7. Find answers to your questions
  8. 8. Be active in relevant communities
  9. 9. How to use Social Networking • Be active on multiple social networking communities • Make sure you’re present where your customer is most likely to be found • Listen to what others are saying • Don’t make a direct marketing pitch • Use cross-linking • Be yourself and not a corporate • Interact regularly
  10. 10. ‘Private’ Social Networking • Setup your own online forum to engage with customers • Setup an internal Wiki to update internal processes • Setup internal blogging using Wordpress MU • Messaging platforms are building social networking capabilities in their latest releases
  11. 11. Cloud Computing  Virtualization of resources to give an illusion of infinite resources  Web-based access  Everything in IT is given as a service
  12. 12. Types of Cloud Public Private Hybrid
  13. 13. Types of Cloud Services SaaS PaaS IaaS
  14. 14. Benefits  Simplify your IT infrastructure  Standardize Access  Streamline business processes  Pay as you use instead of planning for peak loads  Improved utilization of hardware
  15. 15. Top 10 Cloud Security Risks 1. Data ownership and privacy 2. Public cloud is a honeypot for hackers 3. Vulnerabilities in shared tech used by public cloud 4. Improper training/measures to secure information 5. Improper risk assessment of cloud service provider 6. Location of your data in the cloud 7. Data aggregation programs 8. Traffic hijacking attacks 9. Mis-configured or unpatched systems 10. Old way of programming
  16. 16. A few examples • A small financial services company deploys a Core Banking Solution in the cloud with mobile as the front-end • A leading stock exchange offers cloud based infrastructure access to its remote, small traders • A company with a offices in multiple locations moves all its messaging and collaboration apps to the cloud
  17. 17. Thank you anilc@cybermedia.co.in, http://in.linkedin.com/in/anilchop www.pcquest.com, forums.pcquest.com pcquest.com/twitter

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