Personal BrandingHow to create OUR BRAND, get noticed        and become successful?
60min   10min   20min
BRAND?
Personal Branding?
Personal Branding ?#1 people & their careers are brands#2 success comes from self-packaging#3 creating individual value
Tom Peters“Today, in the Age of the Individual,you have to be your own brand.”“Its that simple -- and that hard. And that ...
Dan Schawbel   William Aruda
1. Personal BrandHow we market ourselves toothers; someone like me & you.2. Discover your BrandDefine your identity; how yo...
STANDOUT
MANAGEYOUR CAREER
CAREERAS A RAMP
STRONGBRANDING
Where to start?
#1 Find your passion
#2 Translate it into a brand
#3 Don’t take “No”   for an answer
9/10               “No!”“forget it!”           “are you crazy?!”“GET LOST!”               “HAHA!”
Creating a brand
What makes me  different?
#1 Define what makes you YOU
#2 Create a blog, website, presentation
#3 Design an email signature
Who?     What?Where?   Why?
My story
EUREKA?
=
=
Become an email maniac
Who? What?            Why?   Where?
NE  TW    OR      K!
UP TO DATE Seth Godin   Garr Reynolds   Charles Leadbeater
look for opportunities
2007-2       010   Marketing strategy project
0102007-2             Digital presentations                              •   >60 presentations                            ...
2010       Website project
0102007-2             Video Podcasts                              •   >35,000 views
2008       Marketing Scholarship $2000            Minnesota, USA                  Dear Chris,                  “We are del...
2009       “Lucky13” Summer Internship program         Campbell Mithun, Minnesota, USA
Mybrand
Catchy titleConsistent branding
International Business Contacts      using Social Media
Personal Branding
Death by Powerpoint ?
The #1 skillemployers look for?
Leadership
10min
Who does it right?
Be yourself
Don’t overdo it
Tell a story
Contribute
You arein the spotlight
“Success is not the keyto happiness...Happiness is the keyto success.”
“Great jobs, world class jobs, jobspeople kill for...dont get filled by peopleemailing resumes. Ever.”Seth Godin
facebook.com/angielskiwbiznesiegoldenline.pl/forum/angielski-w-biznesieangielskiwbiznesie@gmail.com
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Personal Branding

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How do you create a "Personal Brand", what is it and why do you need one? Those and more questions are answered in the following presentation.

Created by Chris Dargiewicz, Director of Angielski w Biznesie

For individual advice email:
angielskiwbiznesie@gmail.com

Published in: Business
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Personal Branding

  1. 1. Personal BrandingHow to create OUR BRAND, get noticed and become successful?
  2. 2. 60min 10min 20min
  3. 3. BRAND?
  4. 4. Personal Branding?
  5. 5. Personal Branding ?#1 people & their careers are brands#2 success comes from self-packaging#3 creating individual value
  6. 6. Tom Peters“Today, in the Age of the Individual,you have to be your own brand.”“Its that simple -- and that hard. And that inescapable.” 1997
  7. 7. Dan Schawbel William Aruda
  8. 8. 1. Personal BrandHow we market ourselves toothers; someone like me & you.2. Discover your BrandDefine your identity; how youwant to come across.3. Take a nicheBe the best in sthg. for aspecific audience.
  9. 9. STANDOUT
  10. 10. MANAGEYOUR CAREER
  11. 11. CAREERAS A RAMP
  12. 12. STRONGBRANDING
  13. 13. Where to start?
  14. 14. #1 Find your passion
  15. 15. #2 Translate it into a brand
  16. 16. #3 Don’t take “No” for an answer
  17. 17. 9/10 “No!”“forget it!” “are you crazy?!”“GET LOST!” “HAHA!”
  18. 18. Creating a brand
  19. 19. What makes me different?
  20. 20. #1 Define what makes you YOU
  21. 21. #2 Create a blog, website, presentation
  22. 22. #3 Design an email signature
  23. 23. Who? What?Where? Why?
  24. 24. My story
  25. 25. EUREKA?
  26. 26. =
  27. 27. =
  28. 28. Become an email maniac
  29. 29. Who? What? Why? Where?
  30. 30. NE TW OR K!
  31. 31. UP TO DATE Seth Godin Garr Reynolds Charles Leadbeater
  32. 32. look for opportunities
  33. 33. 2007-2 010 Marketing strategy project
  34. 34. 0102007-2 Digital presentations • >60 presentations in schools & Multikino • 15 cities
  35. 35. 2010 Website project
  36. 36. 0102007-2 Video Podcasts • >35,000 views
  37. 37. 2008 Marketing Scholarship $2000 Minnesota, USA Dear Chris, “We are delighted to grant you our scholarship. Your application was impressive.”
  38. 38. 2009 “Lucky13” Summer Internship program Campbell Mithun, Minnesota, USA
  39. 39. Mybrand
  40. 40. Catchy titleConsistent branding
  41. 41. International Business Contacts using Social Media
  42. 42. Personal Branding
  43. 43. Death by Powerpoint ?
  44. 44. The #1 skillemployers look for?
  45. 45. Leadership
  46. 46. 10min
  47. 47. Who does it right?
  48. 48. Be yourself
  49. 49. Don’t overdo it
  50. 50. Tell a story
  51. 51. Contribute
  52. 52. You arein the spotlight
  53. 53. “Success is not the keyto happiness...Happiness is the keyto success.”
  54. 54. “Great jobs, world class jobs, jobspeople kill for...dont get filled by peopleemailing resumes. Ever.”Seth Godin
  55. 55. facebook.com/angielskiwbiznesiegoldenline.pl/forum/angielski-w-biznesieangielskiwbiznesie@gmail.com

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