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  1. 1. Jazz Industry
  2. 2. History• Jazz originated in African American communities in the Southern Unites State at the beginning of the 20th century. It is a musical style that came out from a combination of African and European music traditions. From its beginning until today, jazz has been integrated into popular American music.
  3. 3. History• All around America jazz is suited to different regional, national and local cultures, thus changing distinctive styles. New Orleans is particularly famous for its affiliation with jazz music and culture, starting in 1910: big band swing, Kansas City jazz and Gypsy jazz from the 1930s and 1940s, bebop from the mid-1940s and all other forms in the 21st century.
  4. 4. JAZZ ON THEDECLINE - SALES (Recording Industry Association of America)
  5. 5. JAZZ ON THE DECLINE - SALES• The Jazz Journalist Association illustrates the rapid growth and steady decline from 1973 to 2009 in sales of recording for all commercial formats. Music genre’s are not broken down in the graph, however the following link shows the RIAA’s 2008 “Music Consumers Profile” which comprises of data evaluating nearly a decade of business.
  6. 6. JAZZ ON THE DECLINE - SALES• The publish figures illustrate, jazz sales totaled 3.0 per cent of total sales in 1999, 3.4 per cent in 2002, fell to 1.8 in 2005, and in 2008 registered only 1.1 per cent of sales. In almost every year classical sales win over jazz sales; religious music sales are in the 3.9 to 6.7 range; pop, country, urban/R&B and hip-hop each hold numbers in the low double digits, and rock accounts for between 24.8 and 34 per cent of year end shipments. Other data measures formats, channels, consumers’ ages and genders.
  7. 7. JAZZ ON THE DECLINE - interests• The following facts signpost that the audience for jazz in the USA is both aging and declining at a rapid rate. According to the National Endowment for the Arts latest Survey of Public Participation in the arts, the fourth to be piloted by the NEA since 1982 the following facts were found:
  8. 8. JAZZ ON THE DECLINE - interests• The Recording Industry Association of America (RIAA) is the leading source for most statistical inquires related to the music industry.• The RIAA has reported that over the last twenty years the sales of jazz music has declined meaningfully.• In 2002 10.8% of all adult Americans were present at one or more jazz performances. By 2008, that figure had fallen to 7.8%.
  9. 9. JAZZ ON THE DECLINE - interests• According to the Federal Communications Commission by National Public Radio; 505 public radio stations completed a survey from 2001 to 2010 – revealing that a fifth of them got rid of classical music formals during this time period.• Nearly 75% of them abandoned jazz, and even more discarded world music during the same time frame.
  10. 10. JAZZ ON THE DECLINE - interests• “During this time, we saw decreases in classical music (down 20%), jazz music (down 15%), and world music (down 30%) and increases in eclectic music programming (up 54%), popular music (19%) and news programming (up 27%),” NPR wrote to the FCC.” (National Public Radio and Federal Communications Commission.)
  11. 11. JAZZ ON THEDECLINE - interests
  12. 12. JAZZ ON THE DECLINE - interests• Popularity of Jazz Music lingered small during the 2000s, with constant declines as the decade relaxed, according to data from Peter Hart Research and Taylor Research & Consulting Group, as reported on in the RIAAs 2008 Consumer Profile.• The genres best year of the decade was 2001 with 3.4 market share.• In 2005 Jazz plunged from a 2.7 to 1.8 share.• Despite a few successive up years, the genre fell in 2008 from a 2.6 to 1.1 shares.
  13. 13. Sources• d.php?t=939•• -jazz-and-world-music-on-public-radio-declined- by-up-to-30-over-last-decade/•