Collective Intelligence Presentation

950 views

Published on

Collective Intelligence Presentation

Published in: Education, Technology
  • Be the first to comment

Collective Intelligence Presentation

  1. 1. "Collective intelligence is not a new idea and concept. It is the oldest human social organization where individual decide to mutualize their knowledge, know-how and experience in order to generate a higher individual and collective benefit than if they remained alone.” Jean-Francois Noubel Collective Intelligence
  2. 2. Charles Leadbeater- We Think: The Power of Mass Creativity, Ch 1 Leadbeater presents a very well written, easy to under stand and balanced argument, discussing the pro’s and con’s of collective intelligence. Here are a few examples….. For Against Creates Freedom of speech. Surveillance/ no privacy Encourages Creativity Possibly Poor Quality Creates Equality Communities can be Used for Both Good and Evil Frees us From Elite Media Possibly Ruining Creative Industries, e.g Music and Film Combined Knowledge, Problem Solving How do we Know What is True?
  3. 3. Encourages Creativity/ Possibly poor Quality • On one hand Leadbeater makes the point that “More people than ever have basic tools which allow them a degree of creativity” • E.g YouTube, music and picture editing software. • On the other hand he talks about how “user created content[..] might also rob us of high quality journalism and literature, film and music”
  4. 4. Creation of communities. How can we be sure what’s true? • Leadbeater talks about how online communities could be used for meeting friends. But also makes us vulnerable, because online communities could just as easily be used to plan a terrorist attack. • Finally he questions What is true? When Wikipedia gets more traffic than Britanica or BBC.
  5. 5. An example of how collective intelligence works with a BitTorrent Client is that if you wish to download a file you draw separate sections of the file from other people in the world who have already downloaded it. This is called a Peer-To- Peer system. The collective intelligence of users means that files of all types and sizes can be accessed quickly and easily. For example, wish download a demo of a certain game released from the developer’s website, you can choose to download it with a BitTorrent Client. When you’ve downloaded your file you start uploading it so that you can make separate pieces available to other people who are downloading it.
  6. 6. When you’ve downloaded your file you start uploading it so that you can make separate pieces available to other people who are downloading it. The BitTorrent Client downloads separate sections of that demo from separate users who have already downloaded it. In effect, the more people that are uploading the file the quicker that you can download, this is because rather than downloading one huge file from one location you get separate pieces from different locations at the same time.
  7. 7. There is however a negative effect to the whole way in which this system works as the creation of the Peer-To-Peer system has meant that copyrighted films, music and games can easily be made available online and effectively downloaded illegally from the Internet rather than purchased from a store (whether that’d be a physical one or online store). This has also come under strong criticism in the news due to artists, producers and developers losing money from the sales of their products as they are available online for free.
  8. 8. Wikipedia Wikis are web pages that allow anybody who is allowed to log into them to change them. Wikipedia allows users to share their knowledge within an online community. And gives users the opportunity to change or amend knowledge and information that other users have uploaded. It promotes online interaction and the distribution of knowledge between users. Resulting in a form of collective intelligence.
  9. 9. It is a very popular website capable of gathering collective intelligence. It has over 1 million articles and is almost 12 times bigger than the print version of the Encyclopaedia Britannica, it has replaced the need for an Encyclopaedia. Over 100,000 people all over the world have contributed articles to the site and there have been over 4 million edits from the contributors to articles. It is a vital research tool for a large number of people all over the world. However there have been reports of concerns with the level of information quality provided by Wikipedia articles.
  10. 10. • There is reason for people to show disregard about participatory media and collective intelligence. People can say whatever they want without being regulated. One man, 38 year old Brian Chase once uploaded false information about another man stating that he lived in the Soviet Union and suggested that he was implicated in the assassinations of both John and Robert Kennedy, which was very much untrue. This information went undetected for 132 days before Wikipedia users picked up on it and discovered who had written it, showing not all information gathered in collective intelligence can be trusted.
  11. 11. The central principle behind the success of the giants born in the Web 1.0era who have survived to lead the Web 2.0 era appears to be this, that they have embraced the power of the web to harness collective intelligence.” O’Reilly Harnessing Collective intelligence
  12. 12. Amazon ‘Amazon has made a science of user engagement. They have an order of magnitude more user reviews, invitations to participate in varied ways on virtually every page--and even more importantly, they use user activity to produce better search results. ’ – Tim O’Reilly
  13. 13. Google Google's service is not a server--though it is delivered by a massive collection of internet servers--nor a browser--though it is experienced by the user within the browser.’ – Tim O’Reilly
  14. 14. Thank You for listening Presentation by: Kieran Josh Krishna Angel

×