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捉住觀眾注意力的簡報技巧

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在一個簡報的過程中,演講者如何表達、形象設計,這些會主導簡報成功與否!簡報過程中,厲害的演講者,可以完全不需要用到投影片,就能夠讓一場演講生動活潑,吸引聽眾的注意力與共鳴!但是畢竟這樣的演講者算是少數,大多數的演講者、講師,可能在本身的領域是具有高度的專業素養,但是不一定是一個很好的演講者。具有專頁技能與如何將其傳授給聽眾,讓聽眾容易吸收,這便是另一門學問囉。因此「精采簡報必備的內容設計五大要領」想要特別強調的是那影響簡報成功的7%(內容部分)!

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捉住觀眾注意力的簡報技巧

  1. 1. TC 捉住觀眾㊟注意力力的 簡報技巧 ㆝天長互動創意㈲㊒有限公司 www.tien-chang.com www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  2. 2. 劉劉滄碩 (Andy Liu) ! 報技巧 創意 行行銷 簡 巧 網路路 思考技 andyliu@tien-ch a ! ng.com http://andyliude sign.idv.tw 輔導計畫」評審 成 「青年年創業教育育 青輔會 諮詢輔導委員 」 多元就業開發方案 ㈸㊘勞勞委會「 商務競賽」督導 子 部㆗㊥中小㈽㊭企業處「電 經濟 行行銷 兼任講師 台㆗㊥中科技大㈻㊫學 網路路 路路行行銷 業界講師 聖約翰科技大㈻㊫學 網 台北北城市大㈻㊫學. 信片設計競賽評審 北北市動物園 貓熊明 台 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  3. 3. 我們今㆝天的目標 脫穎而出 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  4. 4. 首部曲 導演就位 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  5. 5. SHOW
 TIME 簡報就是㆒㈠㊀一場表演 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  6. 6. 準備工作 預期 效果 www.tien-chang.com 聽眾 是誰 關鍵 問題 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  7. 7. 準備工作 預期 效果 www.tien-chang.com 簡報最後希望達到的目標究竟為何? 單㆒㈠㊀一目標 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  8. 8. 準備工作 聽眾 是誰 www.tien-chang.com 聽眾的年年齡層、職業、性別等 知己知彼 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  9. 9. 簡報成功的關鍵 文字內容、聲調和肢體語言㆔㈢㊂三種溝通工具㆗㊥中 7% 文字 58% 肢體 38% 語言 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  10. 10. 準備工作 關鍵 問題 www.tien-chang.com 為什什麼要聽您簡報? 為何要聽 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  11. 11. 如何開始? 心智圖 便便利利貼 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  12. 12. 心智圖 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  13. 13. 便便利利貼 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  14. 14. ㆓㈡㊁二部曲 編劇㈽㊭企劃 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  15. 15. 開場白要領領 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  16. 16. 開場白㈤㊄五大元素 互動 方式 www.tien-chang.com 說說說說說說 故事 數數據 展示 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  17. 17. 開場白㈤㊄五大元素 ㈴㊔名㆟人 引言 www.tien-chang.com 影音 圖片 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  18. 18. 多媒體應用 圖像 www.tien-chang.com 影片 音樂樂樂樂 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  19. 19. 3 秒 掌握重點 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  20. 20. www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  21. 21. 品牌故事 因著⺟母親對於孩⼦子濃厚的情感,讓蜂蜜蛋糕有了魔法般的幸福滋味 從每份原料選擇開始,就如同⺟母親呵護著剛誕⽣生的⼩小嬰兒般的細⼼心與關 懷,使得[JO愛媽媽]蜂蜜蛋糕在初期製作時,就充滿的滿滿⺟母愛的能量。 [JO愛媽媽]蜂蜜蛋糕嚴選來⾃自南投鄉野間的蜂蜜,散發著清⾹香,結合新 鮮雞蛋、⽜牛奶,同時不斷的注⼊入深深的⺟母愛,透過媽媽的巧⼿手與愛,讓 原料充分的融合為⼀一體,並且經過⻑⾧長時間的烘焙等待,才能造就出清⾹香 無負擔且綿密細緻⼝口感的蜂蜜蛋糕,就像是⺟母親⽤用盡⼀一⽣生⼼心⼒力從嬰兒時, 便對我們呵護有加,⼀一直無怨無悔的付出,只希望看著⼩小孩平安慢慢⻑⾧長 ⼤大,找到屬於⾃自⼰己的甜蜜幸福⼀一樣! 因著⺟母親細膩的情感與無限的愛⼼心,才造就了[JO愛媽媽]蜂蜜蛋糕 每⼀一⼝口都是源⾃自於⺟母愛的濃郁情感,每⼀一⼝口也絕對顛覆您對蜂蜜蛋糕的 情懷… www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  22. 22. 母愛的濃郁情感 手工蜂蜜蛋糕 嚴選 無 新鮮 蜂蜜 添加 現做 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  23. 23. 文件 www.tien-chang.com 簡報 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  24. 24. 創意文案標題 利利用 數數字 www.tien-chang.com 購物 廣告 垃圾 信件 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  25. 25. 創意文案標題 利利用 數數字 www.tien-chang.com ㈩㊉十個不不可告㆟人的㊙秘技!你不不可不不知道的... ㆔㈢㊂三大技巧 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  26. 26. 創意文案標題 引用㈴㊔名㆟人、㈴㊔名言 ㈴㊔名㆟人+教我+n件事 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  27. 27. 創意文案標題 購物 廣告 www.tien-chang.com 多看、多㈻㊫學、多操作 精精簡吸睛 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  28. 28. 廣告區 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  29. 29. 創意文案標題 垃圾 信件 www.tien-chang.com 明明知道是垃圾信件,但是還是好奇點進去! 致命誘㆟人 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  30. 30. 創意數數字魔法 5GB www.tien-chang.com iPod Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  31. 31. 創意數數字魔法 1000 iPod 歌曲 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  32. 32. 創意數數字魔法 1000 歌曲 185 公克 iPod 放進口袋 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  33. 33. ㆔㈢㊂三部曲 視覺藝術 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  34. 34. 善用圖表 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  35. 35. 25% 聽覺 視覺 其他 10% 65% www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  36. 36. 常用圖表 長條圖 www.tien-chang.com 圓餅圖 關聯聯圖 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  37. 37. 咖啡 茶 - 翡翠檸檬 $ 50k $ 20k $ 11k - 紅茶 $ 1k - 綠茶 $ 2k - 薰⾐衣草花茶 $ 3k 果汁 - ⻄西⽠瓜汁 $ 18k $ 6k 餐點 $ 12k - 鬆餅 $ 4k 總計 100K www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  38. 38. 咖啡 茶 - 翡翠檸檬 $ 50k $ 20k $ 11k - 紅茶 $ 1k - 綠茶 $ 2k - 薰⾐衣草花茶 $ 3k 果汁 - ⻄西⽠瓜汁 $ 18k $ 6k 餐點 $ 12k - 鬆餅 $ 4k 總計 100K www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  39. 39. 咖啡 茶茶 - 翡翠檸檬 $ 50k $ 20k $ 11k - 紅茶 $ 1k - 綠茶 $ 2k - 薰⾐衣草花茶 $ 3k 果汁 - ⻄西⽠瓜汁 $ 18k $ 6k 餐點 $ 12k - 鬆餅 $ 4k 總計 100K www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  40. 40. 咖啡 茶茶 www.tien-chang.com 果汁 餐點 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  41. 41. 咖啡 茶茶 www.tien-chang.com 果汁 餐點 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  42. 42. www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  43. 43. 簡化 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  44. 44. 最終曲 主角登場 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  45. 45. 說說說服聽眾,而非只是念念完㈾㊮資料料 傳達理理念念 www.tien-chang.com Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  46. 46. 主角該做的事 充分 準備 www.tien-chang.com 反覆 練練習 事後 修正 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  47. 47. 主角該做的事 充分 準備 www.tien-chang.com 掌握好㆖㊤上㆘㊦下㆒㈠㊀一張投影片的流流程順序 掌握流流程 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  48. 48. 主角該做的事 反覆 練練習 www.tien-chang.com 台㆖㊤上㆒㈠㊀一分鐘,台㆘㊦下㈩㊉十年年功 ㉂自信源頭 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  49. 49. 主角該做的事 事後 修正 www.tien-chang.com 不不斷修正、更更新投影片 檢討流流程 Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.
  50. 50. Q&A 問題討論論 www.tien-chang.com andyliudesign.idv.tw Copyright © 2013 Tien-Chang Interactive Creative Co., Ltd. Designed by Andy Liu. All Rights Reserved.

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