SportingPulse website refresh webinar

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Webinar presented to sport stakeholders in the SportingPulse Network to explain changes to templated website infrastructure

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  • I will show some live screenshots. These are not to belittle any league, obviously -
  • SportingPulse website refresh webinar

    1. 1. WELCOME Andrew Collins – Head of Products a.collins@sportingpulse.com Paul Fink – Online Content Manager p.fink@sportingpulse.com a.What we’re covering in the next 45 mins  3 steps of website refresh a.To ask a question...  type a Q at any time, Paul will respond onscreen so you can see open dialogue a.Feedback  email, call office, customer service, account managers
    2. 2. Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul We have broken our development into 3 phases: a.Site Refresh (Nov10)  inc Menus, Layouts, Colours, Fonts, Headers a.Enhance UI & usability (Dec10-Jan11)  Checklists, Wizards, Placeholders a.Site Re-structure (Feb-11)  Modular home pages / more flexibility in design
    3. 3. Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul We have broken our development into 3 phases: a.Site Refresh (Nov10)  inc Menus, Layouts, Colours, Fonts, Headers a.Enhance UI & usability (Dec10-Jan11)  Checklists, Wizards, Placeholders a.Site Re-structure (Feb-11)  Modular home pages / more flexibility in design
    4. 4. Currently, The SportingPulse Network hosts over 40M PI’s per month from over 1.7M unique visitors. Users land primarily on: Scores and Statistics – 70% Home pages – 8% Photo Galleries – 6% News / story pages – 16%
    5. 5. WHY?  BEST PRACTICE: Research into top sports websites, Layout, Colour schemes, Vision impaired, Encourage use and reward for good use.  BETTER LAYOUTS: Over 60% of site traffic is generated through results and stats information. Ensure that there is space to display all statistical information on the sites and that we follow best practice in the layout of all information.  CONTENT IS KING: Ensure that site content is readable and work towards a better flow of information, including removal of background colours on text rich content areas
    6. 6. Page Layout Design Overview
    7. 7. Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul We have broken our development into 3 phases: a.Site Refresh (Nov10)  inc Menus, Layouts, Colours, Fonts, Headers a.Enhance UI & usability (Dec10-Jan11)  Checklists, Wizards, Placeholders a.Site Re-structure (Feb-11)  Modular home pages / more flexibility in design
    8. 8. In terms of interface (UI) and ease of use, we will implement an administrators check list (wizard) in order to get the best from our sites. The wizard will comprise of 9 components, which will also give a new and clear user path to follow as we implement ongoing changes to our web infrastructure. As such, our check list (wizard) has a 2-fold philosophy; 1.to encourage the administrator to build a ‘complete’ website 2.To make publishing ‘easy’, by showing the depth of publishing opportunities available to administrators in a simple framework.
    9. 9. 1. League Name 2. Choose a domain 3. Add logo 4. Colour selection 5. Header 6. Sponsor Layout 7. Menu structure 8. Add content + News + Photo gall + Events + History 1. Add gadgets (widgets)
    10. 10. 1. League Name (edit details) Will have a component of Product Registration in order for us to be able to contact administrators if there are issues, when there is new devel, etc  League Contact (email)  Contact Number (optional)  League Postcode
    11. 11. 2. Choose a domain
    12. 12. 3. Add logo
    13. 13. 4. Colour selection a. From 20+ colour options to 8 b. sites will have preview in backend, so you can see changes before sending live
    14. 14. 5. Choose header a. Choose from a number of generic headers or the prescribed governing body look, easier upgrade path to customise your header. b. add your logo into generic headers
    15. 15. 6. Sponsor Layout  Need a better representation of league and club sponsors  RH column remains white  Under an upgrade path (Phase 2), we will look at better representing sponsors on sites.
    16. 16. 7. Menu structure Looking at Limit / Count characters available for horizontal menu items in order to prevent scrolling
    17. 17. 8. Add content We are upgrading our CMS for the new release TinyMCE – used by Facebook, Wordpress, Microsoft and 1000’s of others
    18. 18. 9. Add gadgets  Build our own for consistent, ongoing deployment  RH column remains white (on black)  In using the RH column, we can further enhance site aesthetic, usability, fun  Look to enhancing the offering for leagues and clubs around their sponsors
    19. 19. Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul We have broken our development into 3 phases: a.Site Refresh (Nov10)  inc Menus, Layouts, Colours, Fonts, Headers a.Enhance UI & usability (Dec10-Jan11)  Checklists, Wizards, Placeholders a.Site Re-structure (Feb-11)  Modular home pages / more flexibility in design
    20. 20.  We wish to retain the majority of users within the SportingPulse CMS, as opposed to building Typo3 websites (currently over 100 SmarterWebs).  We would be able to give users a clear upgrade path, at a far more effective price than SmarterWeb.  We are proposing to build ‘modular’ pages throughout the SWW.
    21. 21. Main takeaways: Websites will change on November 22nd , 2010 All website administrators will be given the chance to test new layouts The big 3 initial changes:  Page refresh  Menu layouts.  Colour palettes. We are communicating: Comms through Account Managers to NGB / premier stakeholders Network comms / Blogs – blog.sportingpulse.com 5 scheduled webinars, some open, some sport based
    22. 22. THANK YOU Andrew Collins – Head of Products a.collins@sportingpulse.com Paul Fink – Online Content Manager p.fink@sportingpulse.com Your account managers are also available to talk through these changes. This presentation is available at www.slideshare.net - search for SportingPulse SP Phone: +613 8676 6976

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