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Pitch to win Sales and Investment

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These slide we part of a morning workshop @RyanAcademy
@startupScaleup to an audience of 11 start up teams. My job to to help startup to create and tell an engaging story about their business idea that will help them win sales and funding. I have previously coached teams on the @WayraIRL @Startupbootcamp, @MAstartpatch @PropelNI @PropelVA accelerator programmes

Published in: Investor Relations
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Pitch to win Sales and Investment

  1. 1. 1 DCU Ryan Academy Startup Scaleup IoT’ers Week
  2. 2. ` Relationship Building Factual Causative Value Based
  3. 3. Are  Situation Appraisal  Objectives  Measure of Success  Value to Organisation ` The Basics: Preparation Do Get
  4. 4.  Situation Appraisal  Objectives  Measure of Success  Value to Organisation ` The Proposal: Delivery Are Do Get
  5. 5. Of Success Relies on "Soft Skills" 80% Many recent studies have shown that “Technical Skills” (our natural skills and learned skills through training and experience) only represent at best 20% of the input into our performance. The remaining 80% which affects our performance comes from our "Personal Skills”.
  6. 6. 6 DCU Ryan Academy Startup Scaleup IoT’ers Week
  7. 7. 7 Entrepreneur is the French for ‘has ideas, does them’. Alexis Ohanian, Reddit
  8. 8. 8 ` We have Coached
  9. 9. 9 We should call them createups, NOT STARTUPS. The goal is not to start something, the goal is to create something. Dharmesh Shah, HubSpot
  10. 10. 11 Audience?
  11. 11. 12 Our job is not to please investors. Our job is to delight our users. Micki Krimmel, Neighborgoods
  12. 12. 13 Problem? Market CompetitionMarket Competition
  13. 13. 14 [The] best startups generally come from somebody needing to SCRATCH AN ITCH Michael Arrington, TechCrunch
  14. 14. 15 Sell?
  15. 15. 16 MAKE SOMETHING PEOPLE Paul Grahan, Y Combinator
  16. 16. 17 DO?
  17. 17. 18 People can copy what you’ve done, But they can’t copy what you’re going to do. Dennis Crowley, Foursquare
  18. 18. 19 SIMPLE can be harder than You have to work hard to get your thinking clean to make it simple. Steve Jobs
  19. 19. 20 Team?
  20. 20. 21 Often, the best companies are the ones where the product is an extension of the founders personality. Naval Ravikant, AngelList, Venture Hacks
  21. 21. 22 Passion never fails. Paul Chen, FloNetwork, Fortiva
  22. 22. 24 Finances?
  23. 23. 25 ASK?
  24. 24. 26 CHASE THE VISION, THE MONEY; the money will end up following you. Tony Hsieh, Zappos.com
  25. 25. 27 Better?
  26. 26. 28 Managers tell you where you are, leaders tell you where you’re going. Michael Lopp, author
  27. 27. 29 “ Find Your Story and get people to believe in You” Liam Casey - PCH International
  28. 28. 30 ` ‘Create Your Story’ Summary:
  29. 29. 31 ` ‘Pitching to Win Sales & Investment’ Discuss:
  30. 30. 32 ` The Sales - Template Problem Solved?
  31. 31. 33 ` ‘Pitch to Win Investment’ ‘Tell Your Story’
  32. 32. 34 ` The Funding-Template Problem Solved? U? £ C M Ask?
  33. 33. 35 web: www.aristo.ie email: andrew@aristo.ie http://ie.linkedin.com/in/andrewkeogharisto phone: 01 8208552 twitter: @_AndrewKeogh ` My Contact Details

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