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KEYNOTE: THE BUSINESS OF CHANGE

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The dynamics of change can best be exemplified by Nature´s seasons.

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KEYNOTE: THE BUSINESS OF CHANGE

  1. 1. CHANGE“You never step into the same river twice”.Heraclitus
  2. 2. THE SEASONSSPRING/ SUMMER/ FALL/ WINTER
  3. 3. WINTERFREEZINGSILENTDARKNESSDANGEROUSSOLITARY
  4. 4. SPRINGREBIRTHRENEWALRE-EMERGENCECOLORFULFRESHNESS
  5. 5. SUMMERBRIGHTNESSSUNLIGHTLEVITYACTIVITYHAPPINESS
  6. 6. FALLPREPARATIONTIMELESS BEAUTYSLOW DOWNFLEETINGUNFORGETTABLE
  7. 7. THE MYTH OF PERSEPHONEHOW THE SEASONS EMERGED
  8. 8. PERSEPHONE AND MOTHER DEMETERGoddesses caring for natureD. rejects all love gifts to daughterPersephone disappearsD. allows nothing to grow on EarthStarving humans cry to Gods
  9. 9. HADES:LORD OF THEUNDERWORLDBrother of ZeusAbducts Persephone near riverTricks Persephone with pomegranatePersephone condemned for eternityForced by Zeus to return her to Earth
  10. 10. PERSEPHONE’S RETURNZeus sends Hermes to confront HadesHades agrees and compromisesPersephone and Demeter reunitedThe Earth is productive once againA solution is reached; explains the seasons4 months underworld = WINTER/FALL8 months above = SPRING/SUMMER
  11. 11. SEASONS, CHANGES, CHARTS: What season is your company in?
  12. 12. THE BUSINESS SEASONSWhat SEASON is your company in? Internally? Externally?How do you ADJUST to the different economic seasons? How to BRIDGE them?Which companies RESPECT the seasons? Is Natura an EXAMPLE? Which balance?WHO is your winter? What is your greatest FEAR for change?How do true leaders ACT under change? How does a COMMUNITY of managers/workers ?How do you LEARN to deal with change? Which companies have actually DIED? Kodak?What COMPROMISES must one make for cultural conflict resolution in MERGES?What is the BEAUTY of marketing change? Apple Inc.?BUT MOST IMPORTANT: How have YOU changed?
  13. 13. CHANGE: “There is nothing wrong withchange, if it is in the right direction”. Winston Churchill

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