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Exportação de carne bovina na Índia


Published on - apresentação de Rashid Kadimi, presidente do All India Meat & Livestock Exporters Association (AIMLEA) e CEO do Allansons Limited, no 18º Congresso Mundial da Carne, sobre a produção e exportação de carne bovina da Índia.

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Exportação de carne bovina na Índia

  1. 1. World Meat Congress Buenos Aires 27 th – 29 th September 2010 Rashid Kadimi by All India Meat & Livestock Exporters Association (AIMLEA) and CEO, Allanasons Limited, India Indian Meat for Developing Markets President
  2. 2. Meat Scenario World
  3. 3. World Meat Production All data in this presentation Source: IMS-GIRA World Meat Facts Book 2010 Unless specified otherwise 1999 M MTs 2009 M MTs % Growth per annum Bovine Meat 59.3 65.9 0.7 Poultry meat 65.2 97.7 3.2 Pig meat 89.3 102.1 1.3 Ovine meat 11.0 14.6 0.4
  4. 4. Major Bovine Meat Producing Clusters World Bovine Meat Scenario The four bovine meat producing clusters in 2009 produced 37.9 M MTs cwe FAO’s estimate of world bovine meat production in 2009 is 65.9 M MTs Carcass Weight Equivalent (cwe)
  5. 5. <ul><li>Production nearly stagnant : </li></ul><ul><li>1999 - 7.7 M MT cwe 2009 - 8.0 M MT cwe </li></ul><ul><li>Export declined substantially, initially due to BSE, reduced agro subsidies & rising prices and strengthening Euro (except recently) </li></ul>Europe Major Bovine Meat Producing Clusters <ul><li>Net exports in 1999 – 961,000 MTs cwe </li></ul><ul><li>Net imports in 2003 for the first time (87,000 MTs cwe) </li></ul><ul><li>Net import in 2009 - 566,000 MTs : biggest new emerging market. </li></ul><ul><li>Projected imports in 2015 1.0 M MTs </li></ul>
  6. 6. <ul><li>Lost export markets due to BSE </li></ul>North America (USA & Canada) <ul><li>Lower investments in beef sector </li></ul><ul><li>Production declined </li></ul><ul><li> 1999 2009 </li></ul><ul><li>13.3 M MTs cwe 13.0 M MTs cwe </li></ul><ul><li>Net importer in 2008 for the first time </li></ul>Major Bovine Meat Producing Clusters
  7. 7. Major Bovine Meat Producing Clusters South America <ul><li>Production expanded to fill world supply gap, mainly in Brazil </li></ul>1999 2009 11.6 M MTs cwe 13.0 M MTs cwe (Brazil 7.3 M MTs cwe Export 1.7 M MTs cwe) <ul><li>May find difficult to keep pace with future demand with current production practice </li></ul><ul><li>Domestic demand growing rapidly, hence </li></ul><ul><ul><li>Lower exportable volumes projected </li></ul></ul><ul><ul><li>Higher prices </li></ul></ul><ul><ul><li>Argentina suspended exports </li></ul></ul>
  8. 8. Australia and New Zealand <ul><li>Production expansion limited </li></ul>Major Bovine Meat Producing Clusters 1999 2009 2.6 M MTs cwe 2.7 M MTs cwe
  9. 9. Major Bovine Meat Producing Clusters Reduced export possibility Net Importer Production quantum less significant Increasing domestic demand, Periodical ban on exports
  10. 10. Emerging Supply Centres CHINA Production 5.0 M MTs in 1999 Production 6.1 M MTs in 2009 Fapri forecast: China will import 500,000 MTs annually by 2015 INDIA Pioneered Buffalo meat exports in 1969 Production 2.9 M MTs in 2009 Over the years, exports have grown, consolidated and recently has made rapid strides Now since 2006, world’s 3 rd largest bovine meat exporting country
  11. 11. 2009 Per Capita Consumption (kg cwe) Expected to grow substantially
  12. 12. for developing markets / Islamic countries Indian Meat
  13. 13. India’s exports to Asia & Africa’s Bovine Meat Deficits Regions 200,000 MTs p.a 750,000 MTs p.a 650,000 MTs p.a 180,000 MTs p.a Islamic countries Other countries 100,000 MTs p.a Exports from India (to Islamic countries) Exports from India (to other countries)
  14. 14. India’s Halal Buffalo Beef the Choice Meat for Processing IRAN Kalbassa EGYPT Mortadella and local Sausages MIDDLE EAST Shawarma and Burger patties MALAYSIA Satay CIS Basterma and Salamis Genuinely Halal Lean and nutritious attributes of Halal Buffalo beef always appealed Buffalo beef healthier than cattle beef Buffalo beef’s ability to retain moisture and binding characteristic... … .. the choice meat for processing
  15. 15. Buffalo Beef v/s Cattle Beef Characteristics Buffalo Beef Cattle Beef <ul><li>Calories, Kcal </li></ul>131.00 289.00 <ul><li>Proteins (N x 6.25) </li></ul>26.83 24.07 <ul><li>Total fat (g) </li></ul>1.80 20.69 <ul><li>Fatty acids </li></ul>- Saturated (g) 0.60 8.13 - Monosaturated (g) 0.53 9.06 - Polisaturated (g) 0.36 0.77 - Cholesterol (mg) 61.00 90.00 <ul><li>Minerals </li></ul>- Total (mg) Calcium, Iron, Magnesium, Phosphorus, Potassium, Sodium, Zinc, Copper and Manganese 641.80 583.70 <ul><li>Vitamins </li></ul>- Ascorbic acid, Thiamine, Riboflavin, Niacin, Pantotenic acid, Vit. B 6 , Folacin and Vit. B 12 20.95 18.52 Source: U.S. Department of Agriculture (1991).
  16. 16. Development of Buffalo Meat Export Industry In India
  17. 17. 29 Ante mortem, post mortem, microbiological testing undertaken by both, the Establishments and Government Veterinary Authorities <ul><li>Production of Halal Buffalo meat for export very regulated </li></ul><ul><li>Only de-boned, de-glanded (boneless) meat export permitted </li></ul><ul><li>Establishments HACCP compliant </li></ul><ul><li>Operate in accordance with Codex, </li></ul><ul><li>OIE Code, including Article 8.5.25 </li></ul><ul><li>≥ 24 hrs carcass chilling / maturation, pH < 6 </li></ul><ul><ul><ul><ul><li>Traceability well addressed </li></ul></ul></ul></ul>Production of Halal Buffalo Meat For Export
  18. 18. Communication
  19. 19. Communication – Joint Efforts <ul><li>Vital management function; more so in sensitive industries </li></ul><ul><li>Communication Strategy </li></ul><ul><li>Build/retain importing countries and consumers confidence on sustained </li></ul><ul><li>basis; address periodically baseless allegations by interest groups </li></ul>Government Agencies AIMLEA Export Abattoir Establishments
  20. 20. Inspection Visits Provide a Good Opportunity to Communicate <ul><li>Communication covers all interest groups </li></ul><ul><li>Customers </li></ul><ul><li>Consumers </li></ul><ul><li>Veterinary Authorities </li></ul><ul><li>Health Authorities </li></ul><ul><li>Religious </li></ul><ul><li>Six key parameters </li></ul><ul><li>Livestock Health </li></ul><ul><li>Livestock Feed </li></ul><ul><li>Veterinary Inspection </li></ul><ul><li>Process, Operations and Safeguards </li></ul><ul><li>Guaranteed Halal status of the meat </li></ul><ul><li>Animal Welfare </li></ul><ul><li>Inspect </li></ul><ul><li>Abattoirs </li></ul><ul><li>Farms </li></ul><ul><li>Veterinary clinics </li></ul><ul><li>Livestock markets </li></ul><ul><li>Meet </li></ul><ul><li>Veterinary officials </li></ul><ul><li>Religious officials </li></ul><ul><li>Observe </li></ul><ul><li>Antemortem </li></ul><ul><ul><li>Postmortem </li></ul></ul><ul><ul><li>Processing operations </li></ul></ul><ul><ul><li>Infrastructure </li></ul></ul><ul><ul><li>Cross border animal </li></ul></ul><ul><ul><li>movement restrictions </li></ul></ul><ul><ul><li>Check </li></ul></ul><ul><ul><li>Appropriate records </li></ul></ul><ul><ul><li>Livestock health </li></ul></ul><ul><ul><li>Veterinary issues </li></ul></ul><ul><ul><li>Meat processing </li></ul></ul>
  21. 21. Livestock , Livestock health status plays a major role in world meat trade Veterinary Infrastructure & Livestock Health Veterinary infrastructure plays a crucial role in maintaining and improving livestock health.
  22. 22. Veterinary Infrastructure <ul><li>Vet Hospitals / Polyclinics 8,720 </li></ul><ul><li>Vet Dispensaries 17,820 </li></ul><ul><li>Vet aid centres 25,433 </li></ul><ul><li>Veterinarians 47,000 </li></ul><ul><li>Para Vets 64,900 </li></ul><ul><li>State Agricultural Universities 30 </li></ul><ul><li>Veterinary Colleges 52 </li></ul><ul><li>Exclusive Veterinary Universities 6 </li></ul><ul><li>Veterinary Biological Units 26 </li></ul><ul><li>One National and four regional disease diagnostic </li></ul><ul><li>labs, designated as referral labs </li></ul><ul><li>250 diagnostic labs; advanced diagnostic Labs in </li></ul><ul><li>Veterinary Colleges </li></ul>
  23. 23. Livestock Health <ul><li>Feeding of bovines with any animal proteins prohibited by law </li></ul><ul><li>There is no practice of using hormones, anitbiotics or any other chemicals to promote growth and fattening of livestock. </li></ul><ul><li>  </li></ul><ul><li>No importation of livestock & livestock products from countries where BSE / Scrapie ever reported </li></ul><ul><li>BSE and Scrapie never existed in India. India formally declared under “negligible risk” vis-à-vis BSE by OIE in May 2010. </li></ul><ul><li>No Rinderpest since 1995 </li></ul><ul><li>No Contagious Bovine Pleuro Pneumonia (CBPP) during last 14 years </li></ul><ul><li>FMD control programme over last 15 years produced excellent results. No FMD reported in several large states in India where export oriented abbatoirs are situated. </li></ul>
  24. 24. <ul><li>Input of fodder / feed </li></ul>BUFFALO Good quantity & quality milk output <ul><li>India # 1 milk producer globally since 1998 and projected to rapidly increase </li></ul><ul><li>Buffalo * milk share in total milk production in India, 45% in 1992-93 and </li></ul><ul><li>projected to be 60% by 2012. </li></ul><ul><li>Dairy Industry provides enough steers for high quality meat </li></ul><ul><li>Male Buffalo Calf rearing in small herds under buy back arrangements. </li></ul><ul><li>Government, meat and leather industry encourage extensive and intensive </li></ul><ul><li>farming. </li></ul><ul><li>* Population 96.7 million as per 2003 Livestock Census </li></ul>Increasing Role of Buffalo in India’s Meat and Dairy Industry Discarded / low value (agricultural crop residues) Black Gold
  25. 25. Hurdles Faced IN INDIA IN THE WORLD Markets, Regulatory Authorities
  26. 26. Emphasis on By-products Full Utilization of Carcass
  27. 27. <ul><li>Tallow used in the Poultry Feed Industry </li></ul><ul><li>Tallow used in personal care (soaps) </li></ul><ul><li>Meat and Bone Meal used in the Poultry Feed Industry </li></ul><ul><li>Gel bones used for edible / pharma gelatin manufacture </li></ul><ul><li>Hides to produce leather / articles like jackets, gloves, shoes </li></ul><ul><li>Manufacture of pet treats </li></ul><ul><li>Horns / hooves also have productive applications </li></ul><ul><li>Ingesta / dung recycled as fuel </li></ul>By-Products <ul><li>Edible offals marketed internationally </li></ul><ul><li>Offals for pharmaceutical applications. </li></ul>
  28. 28. In Conclusion
  29. 29. Positive Attributes of Indian Halal Buffalo Beef
  30. 30. <ul><li>  </li></ul><ul><li>The livestock are slaughtered strictly according to Islamic rites. </li></ul><ul><li>Free from BSE, Rinderpest, CBPP. </li></ul><ul><li>Livestock in India is reared on green pastures and agricultural crop residues </li></ul><ul><li>  </li></ul><ul><li>No practice of using growth promoters </li></ul><ul><li>   </li></ul><ul><li>93% chemically lean, since the fat is sold / utilized separately </li></ul><ul><li>Buffalo beef has 32% less cholestrol, 55% less calories, more proteins, minerals and vitamins than cattle beef. </li></ul><ul><li>Choice meat for processing </li></ul><ul><li>Free from radiation </li></ul><ul><li>Well accepted in over 64 countries, over 40 years </li></ul><ul><li>Competitively priced </li></ul>Positive Attributes of Indian Halal Buffalo Beef
  31. 31. AIMLEA ALL INDIA MEAT & LIVESTOCK EXPORTERS ASSOCIATION Headquarters at World Trade Centre, Mumbai, India
  32. 32. Systems is the forte of the Group Benchmarks global standards Professionally managed Establishments are certified under: ISO 9001:2000 for Quality Systems HACCP for Food Safety ISO:14001 for Environment Focus OHSAS 18001 for Occupational Health and Safety The Allana Group Largest Processor – Exporter of Halal meat products Accounts for > 60% of all meat produced and exported from India Amongst top bovine meat producers globally Largest Halal bovine meat producer in the World INCREASED FOCUS ON VALUE ADDED PRODUCTS
  33. 33. Wrap-Up
  34. 34. India – preferred option for supply of Halal Bovine Meat World Meat Scenario Halal Bovine Meat Market India’s Livestock Wealth, Livestock Health & Veterinary Infrastructure Development of Indian Buffalo Meat Export Industry…. … . foremost supplier of Halal Bovine Meat Communication Strategy Role of AIMLEA and the Allana Group Wrap-Up
  35. 35. <ul><li>Continued and concerted efforts to build on this trust </li></ul><ul><li>Customer focus – timely deliveries, timely feedback </li></ul><ul><li>People, Systems and Quality focus and recognize interdependence </li></ul><ul><li>Focus on specialization – food products </li></ul><ul><li>Keen understanding and faithful implementation of Islamic rites </li></ul><ul><li>State of the art infrastructure, large capacities </li></ul><ul><li>Careful management of growth </li></ul><ul><li>Integrity with all stakeholders, including customers, suppliers, </li></ul><ul><li>service providers, employees and Government. </li></ul>Allana Group’s Corporate Philosophy Trusted enterprise since 1865