Main Lessons Learned Reading The Leader's Guide to Storytelling

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Main Lessons Learned Reading The Leader's Guide to Storytelling

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Main Lessons Learned Reading The Leader's Guide to Storytelling

  1. 1. Main Lessons Learned readingThe Leaders Guide toStorytellingby Stephen Denning presentation by @andrefaria
  2. 2. The Book The Author
  3. 3. “most of a manager’s day is about talking.”We should learn to talk productively
  4. 4. "Just like a picture isworth a thousand words, a day face-to-face is worth a thousand e- mails!"Valdis Krebs
  5. 5. 4 Key Elements polished, comedian, Be YourselfStyle orator, reflexive, romanticTruth storyteller from concerns truth frees thePreparation Be Rehearsed But SpontaneousDelivery Know Your Audience Be Ready to Perform Connect with All Parts of the Audience Use Gesture
  6. 6. Motivate Others to Action Have a clear Purpose and aPick a Happy EndingProtagonist Allow other’s to seesimilar to the themselves playing aaudience role on the story
  7. 7. StoryNegative get attentionPositive elicit desireNeutral reinforce with reasons
  8. 8. TemplateWhat is your change idea?Who is your audience?What action do you want them to take?Think of where the change idea has beensuccessfully implemented, at least in part.
  9. 9. Use Narrativeto Communicate Who You Are“I am someone who has been a manager in a largeorganization, so I know the kind of stress thatmany people in the audience are going through.”
  10. 10. Use Narrativeto Build Your Brand Social Media
  11. 11. Get Others toWork Together Stories are the language of communities. —Garfield, Spring, and Cahill
  12. 12. Work Group Membership The supervisorObjectiveEach individual has specific selects the members of the group.responsibilities within anoverall group objective. Driving force Assigned responsibilities.Time haveIndividuals Authority their own time The groups frame, depending objectives are on their decided by the responsibilities. group supervisor.
  13. 13. Team Membership selected by someone inObjective authority (team leadership or mgmt).A team has a specificoperational objective. Drivingto get the Commitment forceTimedisbands A team job done right. Authority when the A teams objective is objective is met. decided by someone in authority.
  14. 14. Community Membership A community isObjective A community has a domain self-selected. of information or knowledge Driving force or activities of common Passion for the focus of interests. the community.Time Authority goals are decided by thedisbands when members no members and permitted bylonger perceive any value whoever is in authority.in its continuing to exist.
  15. 15. Network Membership A network isObjective self-selected. Network members want to Driving force stay in touch with each Usefulness of members for other. each other.Time it stopsdisbands when Authority goals are self-determinedbeing useful to members. usually without any authorization.
  16. 16. Use Narrative toTransmit Knowledgeand UnderstandingWe value stories because they are like reports of research projects, only easier to understand, remember, and use. —Gary Klein
  17. 17. @andrefaria http://blog.andrefaria.comThanks! http://blog.blueso!.com.br

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