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Food Descriptions That
Make You Hungry:
Hypnotic Menu Writing
Tips & Secrets
2 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Chicken: roast ...
3 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Fish: boneless,...
4 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Cheeses: fresh,...
5 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Rice: spicy, ba...
6 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Soup: homemade,...
7 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Vegetables: cri...
8 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Dessert: crunch...
9 | How To Use Persuasive Menu Writing Tips
Emphasising appearance, flavour, texture or
method of cooking:
Adjectives rela...
For more menu engineering resources & secrets,
please visit:
www.gloriafood.com/menu-pricing
www.gloriafood.com/menu-engin...
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Food Descriptions That Make You Hungry: Hypnotic Menu Writing Tips & Secrets

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Step by step menu writing tips and done-for-you list of powerful menu description words - based on psychological behavioral triggers - which will help you craft a deeply persuasive and mouthwatering menu card.

These secrets will help you grab your clients' attention and make them crave more foods in your menu.

Other interesting details on www.gloriafood.com/blog

Published in: Food
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Food Descriptions That Make You Hungry: Hypnotic Menu Writing Tips & Secrets

  1. 1. Food Descriptions That Make You Hungry: Hypnotic Menu Writing Tips & Secrets
  2. 2. 2 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Chicken: roast (roast chicken), crisp (crisp chicken wings), grilled, smoked (chicken, breast), tender, succulent, boneless chicken thighs, skinless Beef: organic, grass-fed, spicy ground beef, peppery, lean, aged, spicy, stewed, Angus, other, own, pickled, poor, potted, tender, prime (prime beef tenderloin)
  3. 3. 3 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Fish: boneless, smoked (salmon), briny (sardines), crispy, golden, freshwater, saltwater, baked, fried Snacks: spicy (snacks), toasted (buns), warm (flour tortilla), soft (pretzels, flour tortilla), baked (mozzarella sticks)
  4. 4. 4 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Cheeses: fresh, dripping mozzarella, melty, fluffy, airy, creamy, velvety, crumbly, smoky, nuty, Roquefort, Camembert, Cotija, Ch�vre, Feta, Mozzarella, Emmental, Cheddar, Gouda, Taleggio, Parmigiano-Reggiano, Manchego, Monterey Jack, Gorgonzola, Pecorino Toscano, Taleggio, Fontina d'Aosta, Parmigiano-Reggiano, Mozzarella di Bufala, Provolone, Asiago, Robiola Piemonte Sauces: homemade, sweet, hot, spicy, ranch, milky, creamy, white, balsamic, sticky marinade (sauce)
  5. 5. 5 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Rice: spicy, basmati, steamed, fried, wild, brown, sticky, fluffy, puffed, Japanese, golden, Chinese, Indian, Oriental, soft, grained, short, medium, long-grain rice Pizza: rustic, traditional, hearth-baked crust, homemade (sourdough), dripping mozzarella, baked, Italian, Mediterranean, vegetarian
  6. 6. 6 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Soup: homemade, traditional, creamy, slow-cooked (chicken soup), crock-pot (chicken soup), butternut squash soup, vegetable, healthy, golden, yellow, pumpkin, gourmet, tasty, delicious, organic, mashed, butternut squash, prepared, vegan, vegetable soup. Dips: creamy (avocado dip), sour (cream dip), 3-layer dip (or replace with the desired number)
  7. 7. 7 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Vegetables: crispy (crispy shallots), crisp (lettuce), caramelized, spicy (spicy hummus), buttery (buttery jack), fresh (salad), roasted (corn, potatoes), sun-kissed (tomatoes), sweet potatoes, baby (carrots), fermented (cabbage), grated (ginger), aromatic (herbs), mashed (potatoes) Fruits: juicy, satin-smooth, nature's bounty, zesty, fresh, pureed (pureed fruit such as applesauce), candied, glace, pitted, seasonal, seedless, organic, tropical, exotic, locally-grown, garden-fresh, vitamin-infused (vitamin-infused smoothie with tropical foods), vitamin-rich
  8. 8. 8 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Dessert: crunchy, sweet, savoury, flakey (flakey apple pie), crumbly (crumbly cheese, crumbly pie), gooey (gooey fudge), moist (moist chocolate cake), glazed, spiced (cinnamon spiced tart), sticky (sticky blueberry muffins), nutty, silky, minty, satin, naked (cake), bittersweet (chocolate chips), chocolatey (icing), salted caramel (brownies)
  9. 9. 9 | How To Use Persuasive Menu Writing Tips Emphasising appearance, flavour, texture or method of cooking: Adjectives related to the food appearance: Bite-sized, golden, golden-brown, powdered, glazed, sprinkled, drizzled, caramelized, crystalized, frosty, flamb�, glossy, Adjectives related to the origins of the ingredients: Authentic + Greek, Peruvian, American, Midwestern, Southwestern, Italian, Sicilian, Spanish, French, Romanian, Chinese, Vietnamese, Indian, Thai, Mexican, English, German, Dutch, Singaporean, Irish, etc. Adjectives for plant-based VS meat-based foods: Low-fat, kosher, gluten-free, vegan, vegetarian, raw, rare, medium-rare, medium or well-done
  10. 10. For more menu engineering resources & secrets, please visit: www.gloriafood.com/menu-pricing www.gloriafood.com/menu-engineering-design-tips

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