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Build a social selling machine


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Build a social selling machine

  1. 1. HOW TO BUILD A Social Selling Machine
  2. 2. MY SALES EXPERIENCE A Brief History
  4. 4. TYPES OF SALES Direct Selling In-Direct Selling
  5. 5. DIRECT SALESHi, My Name Is....And I’m With
  7. 7. WHAT IS SOCIAL SELLING? FYI...It isn’t just about social media
  8. 8. Social selling allows an average salesperson to become a top performer simply by using tools and techniques that allow them to socialize in a way that was only accessible to the elite sales agent in the past.
  9. 9. THE NEW CUSTOMER ENGAGEMENTLikeabilityCreating TrustUnderstanding Your Potential Customer
  10. 10. WHY SOCIAL SELLING?Build a longer lasting relationship with your customer
  11. 11. GOALSKeep customers coming back Create referral engine
  12. 12. A “SOCIAL SELLING” SALES CYCLE Determine Understand Listen Assist
  13. 13. DETERMINE YOUR TARGET CUSTOMER Who Have Been Best Customers? What Value Do You Provide For Their Business? Why Have You Brought Them Value?
  14. 14. UNDERSTAND YOUR CUSTOMER Influencers Interests Needs
  15. 15. LISTEN TO YOUR CUSTOMER Follow the Conversations Learn Your Customer’s Persona Personalized Data
  16. 16. ASSIST YOUR CUSTOMER Be Helpful Be Knowledgeable Take Empowering Action