Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Tigers Marketing Strategy

1,303 views

Published on

Published in: Sports, Business, News & Politics
  • Be the first to comment

  • Be the first to like this

Tigers Marketing Strategy

  1. 1. Andrea Rupe
  2. 2. Detroit Sports Fans MLB Fans Detroit Tigers FansTarget Market
  3. 3. Entertainment VenueBaseball TeamDetroit Tradition Who Are We?
  4. 4. • Increase Ticket Sales• Increase Brand Merchandise Sales• Increase Fan Base • Economy • Competition Within MLB • Off Season Goals and Challenges
  5. 5. Improving Social Media
  6. 6. • Game Day Information• Updated Scoring• All Tigers, All the Time• Exclusive Fan Photos Twitter And Facebook
  7. 7. • Update Regularly• Become It’s Own• Encourage the Following of OtherSocial Media Sites Google +
  8. 8. • Up Dated Scoring•Live Broadcast•Breaking News•Player Profiles•Live Chats with Players Mobile App
  9. 9. $3 Million Dollars Budget
  10. 10. GoogleAdWordsPay perClickMeasurement

×