Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
It's the
Little Thingscreating a delightful wordpress experience
for your clients
Andi Graham @andigrahambsd
Presented at ...
I’m Andifrom Big Sea.
@andigrahambsd | bigseadesign.com
Hi there!
We|Clients
504 =wordcamps worldwide
10,000sof nerds who want your jobs
Nope. I am a
unique
beatiful
&
delighted.
your clients need to be
frame the
relationshipClients are not the enemy.
• Always be timely.
• Always listen.
• But give them what they need
(not always what they want)
• Give them little things ...
and
Elevate
Educate
Before You Work
bsea.co/wp-kickoff
Kickoff Meeting
first things first:
1. Who

Introductions & Roles

Approvals & Changes

2. What

Scope of Work Review

3. Why

Strategic Approach & Goals

Mea...
The project plan
bsea.co/wp-project-plan
1. What 2. When
During the Work
don’t disappear!
Weekly Reports
• What you did this week
• What you’re doing next week
• Any issues / risks / blockers
• A...
and
Enable interaction
Involve the client
teach your clients how to give
helpful feedback
bsea.co/wp-feedback
1. What it is

Style tile? Wireframes? 

Full page comp? Cool functionality?

2. What to pay attention to

“Look at this, ...
practice
client-proof development
bsea.co/wp-client-proof
1. Use a child theme

Give your client the benefits of 

proper theme upgrades

2. Use Advanced Custom Fields

Keep managin...
In the Admin
and
Documentation
Training
Enable your clients with
Help & How-to’s
bsea.co/wp-help-plugin
screencasts
Make it pretty
bsea.co/white-label-cms
At Launch
nothing beats
bsea.co/wp-join-me
training!
Don’t forget the details
bsea.co/wp-launch-checklist
launch checklist
Appreciate your client?
Show them!
bsea.co/wp-gift-ideas
Handwritten thank-you note
Customized cookies
Flowers or plants
Regional/specialty gifts
Coffee or tea
Personalized to the...
After Launch
30 days of no questions asked
support
friendly & useful
follow-up
6 Months later
performance review
bsea.co/wp-website-grader
Satisfaction?
Delight!
Thanks!
@andigrahambsd
bigseadesign.com
It's the Little Things: Creating a Delightful WordPress Experience for Your Clients
It's the Little Things: Creating a Delightful WordPress Experience for Your Clients
Upcoming SlideShare
Loading in …5
×

It's the Little Things: Creating a Delightful WordPress Experience for Your Clients

1,470 views

Published on

It's no longer enough to simply do your job; to keep clients happy and coming back for more work, you need to delight them. This is an overview of the things we do before, during and after launching a WordPress website that help make the entire experience delightful for our clients.

Published in: Business, Marketing
  • Hello! High Quality And Affordable Essays For You. Starting at $4.99 per page - Check our website! https://vk.cc/82gJD2
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

It's the Little Things: Creating a Delightful WordPress Experience for Your Clients

  1. 1. It's the Little Thingscreating a delightful wordpress experience for your clients Andi Graham @andigrahambsd Presented at Wordcamp Tampa 2015
  2. 2. I’m Andifrom Big Sea. @andigrahambsd | bigseadesign.com Hi there!
  3. 3. We|Clients
  4. 4. 504 =wordcamps worldwide 10,000sof nerds who want your jobs
  5. 5. Nope. I am a unique beatiful &
  6. 6. delighted. your clients need to be
  7. 7. frame the relationshipClients are not the enemy.
  8. 8. • Always be timely. • Always listen. • But give them what they need (not always what they want) • Give them little things when they don’t expect it. 8 Principles of Customer Delight • Give them a point of contact. • Give them space. • Have policies, but be flexible. • Always tell them how you will help them. bsea.co/wp-principles-of-delight
  9. 9. and Elevate Educate
  10. 10. Before You Work
  11. 11. bsea.co/wp-kickoff Kickoff Meeting first things first:
  12. 12. 1. Who
 Introductions & Roles
 Approvals & Changes
 2. What
 Scope of Work Review
 3. Why
 Strategic Approach & Goals
 Measurable Criteria
 Target Personas
 Aesthetic
 Content & IA
 4. How
 Our Process
 Project Plan & Milestones
 Logistics
 

  13. 13. The project plan bsea.co/wp-project-plan 1. What 2. When
  14. 14. During the Work
  15. 15. don’t disappear! Weekly Reports • What you did this week • What you’re doing next week • Any issues / risks / blockers • Anything you’re waiting on or need • Budget / timeline updates
  16. 16. and Enable interaction Involve the client
  17. 17. teach your clients how to give helpful feedback bsea.co/wp-feedback
  18. 18. 1. What it is
 Style tile? Wireframes? 
 Full page comp? Cool functionality?
 2. What to pay attention to
 “Look at this, not that.”
 3. Explain thoroughly
 Give creative reasoning, limitations of 
 functionality, rationale behind it all.
 4. Frame feedback
 Be honest but clear; consider your 
 users; foster a discussion around
 solutions, not a list of changes. 
 
 bsea.co/wp-feedback
  19. 19. practice client-proof development bsea.co/wp-client-proof
  20. 20. 1. Use a child theme
 Give your client the benefits of 
 proper theme upgrades
 2. Use Advanced Custom Fields
 Keep managing complex data easy/
 by adding custom fields; consider 
 premium add-ons 
 3. Embrace shortcodes
 They’re harder to screw up and give
 clients the ability to use complex layouts
 4. Use only reliable plugins
 Well vetted, reviewed & supported;
 include security & backups
 

  21. 21. In the Admin
  22. 22. and Documentation Training Enable your clients with
  23. 23. Help & How-to’s bsea.co/wp-help-plugin
  24. 24. screencasts
  25. 25. Make it pretty bsea.co/white-label-cms
  26. 26. At Launch
  27. 27. nothing beats bsea.co/wp-join-me training!
  28. 28. Don’t forget the details bsea.co/wp-launch-checklist launch checklist
  29. 29. Appreciate your client? Show them! bsea.co/wp-gift-ideas
  30. 30. Handwritten thank-you note Customized cookies Flowers or plants Regional/specialty gifts Coffee or tea Personalized to their tastes

  31. 31. After Launch
  32. 32. 30 days of no questions asked support
  33. 33. friendly & useful follow-up
  34. 34. 6 Months later performance review bsea.co/wp-website-grader
  35. 35. Satisfaction? Delight!
  36. 36. Thanks! @andigrahambsd bigseadesign.com

×