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The five super-powers of disruptive learning and communications


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Presented by Anders Gronstedt, Ph.D.

A new breed of game-savvy, socially-networked people are entering your work force, with little patience for the traditional doldrums of one-way, eLearning and webinar dronathons. They want to be engaged, in control and part of the storyline, with learning that focuses on doing, simulating, socializing, playing, sharing and collaborating.

How are you reaching out and energizing a dispersed organization of digital nomads? In this session, we’ll discuss five design principles of disruptive learning:

1. Tell a story: Hollywood-style, character-rich, story-centered learning simulations are redefining learning-by-doing.
2. Play a game: Game concepts such as points, levels, time pressure, and cut scenes make learning engaging.
3. Make it social: Facebook, Twitter, LinkedIn and similar company internal social networks are embedding learning in every-day work processes and connectingpeople with each other.
4. Make it immersive: A new generation browser-based, high fidelity 3-D virtual simulations are energizing learning.
5. Make it mobile: Podcasting and mobile and location based apps are changing the paradigm from employees coming to the class room to the class room coming to the employees.

About the presenter: Anders Gronstedt, Ph.D. ( is the president of the Gronstedt Group, which helps global companies like Coldwell Banker, Dell, HP, Jamba Juice, Volvo Cars, Ericsson, Eli Lilly and United Healthcare improve performance with innovative learning approaches. His articles have appeared in the Harvard Business Review and he is the host of the popular weekly virtual world speaking series "Train for Success.”

Published in: Business, Technology, Education
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The five super-powers of disruptive learning and communications

  1. 1. The five super-powers of disruptive learning and communications <br />March 2011<br />Anders Gronstedt, Ph.D.,<br />President, Gronstedt Group<br />
  2. 2. The world is changing…<br /><ul><li>600 million Facebook users
  3. 3. 80 million mobile gamers in the U.S.
  4. 4. 350,000 apps in the App Store (5,400 educational) down loaded 10 billion times</li></li></ul><li>Students are changing<br />
  5. 5. Your training is not…<br />
  6. 6. Training: the Detroit of businessCarbon footprint of flying one participant to a training session or conference (kg) <br />
  7. 7. “Virtual class room” <br />= “Motorized horse carriage” <br />©2006 Gronstedt Group, Inc<br />
  8. 8. The best that can be said about most eLearning:<br />Gives you the sensation of coma without the worry and inconvenience. <br />©2007 Gronstedt Group, Inc<br />©2007 Gronstedt Group, Inc<br />
  9. 9. 5 Super powers of disruptive learning<br />
  10. 10. 1. Tell a story<br />Case: United Healthcare division<br />
  11. 11. Webisodes shot in the “mockumentary” style of “The Office”<br />
  12. 12. Story elements<br />Plot: <br />Character intro<br />Conflict<br />Climax<br />Wheels fall off <br />Resolution <br />Characters:<br />Protagonist<br />Antagonist <br />
  13. 13. Welcome to the Consultative Cross- Selling and Up-Selling Cafe!<br />Every other week you will hear an interview with one of your colleagues. <br />They will be sharing their own success story, and tips on Cross Selling and Up selling to your customers.<br />So grab a cup of coffee, sit back and enjoy some of Todd’s great ideas!<br />Brought to you by: Ingenix Business Development: X-Hub<br />
  14. 14. Stories can be told with professional television-style video…<br />… or do it yourself, YouTube-style video on the cheap<br />
  15. 15. 2. Gamification of everything<br />Points, badges, levels, time-preassure, challenges and rewards to engage.<br />
  16. 16. 3. Make it immersive<br />
  17. 17. Half-day hurricane shelter simulation for NYC<br />
  18. 18. Role play<br />
  19. 19. Loyalist College Second Life Border Simulation<br />Loyalist College Border simulation<br />Class room<br />Virtual world<br />Virtual world<br />
  20. 20. Elevator pitch role play<br />
  21. 21. Walk inside of products <br />
  22. 22. Drive products <br />
  23. 23. 3D data visualization <br />
  24. 24. Scale and perspective <br />
  25. 25. IBM: Speed mentoring<br />
  26. 26. Cultural emersion for soldiers<br />
  27. 27. Informal communications<br />“no one ever logged into WebEx just to hang out”<br />
  28. 28. Next-gen browser-based virtual worlds developed in Unity<br />
  29. 29. 3-D development process <br />1. Conceptualize:<br />
  30. 30. 3-D development process <br />2. Some objects can be bought as prefabs…<br />
  31. 31. 3-D development process <br />3. Other objects have to be develop in a 3D development tool (Maya)<br />
  32. 32. 3-D development process <br />4. Develop in the game engine (Unity) <br />
  33. 33. 4. Make it social <br />
  34. 34. Company internal YouTube and social networks<br />
  35. 35. 5. Make everything mobile<br />©2007 Gronstedt Group, Inc<br />
  36. 36. Develop once, deploy everywhere <br />From single-platform: Flash & Second Life<br />To multi-platform: HTML5 & Unity<br />
  37. 37. Mobile killer apps<br />Games and simulations <br />Podcasts<br />
  38. 38. Kinect-style gesture-motion control<br />
  39. 39. “First they ignore us, then they laugh at us, then they fight us, then we win." Mahatma Gandhi <br />
  40. 40. 5 superpowers<br />Story-telling<br />Game<br />3-D immersive<br />Social<br />Mobile<br />
  41. 41. Evaluation <br />The new Level 1:<br /><ul><li>Click stream
  42. 42. Time stamps
  43. 43. Decision points
  44. 44. Text chat log</li></ul>The new Level 2:<br /><ul><li>Embedded assessments </li></ul>The new Level 3&4:<br /><ul><li>Experimental studies, comparing with other training modalities </li></ul>“Heat map”<br />
  45. 45. Join our “Train for Success” meetings Thursdays noon ET<br /> Speakers from IBM, BP and DoE<br /><br />“The future is here, just not evenly distributed.” William Gibson<br />