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social networking sites

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social networking sites dangers and advantages

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social networking sites

  1. 1. SOCIAL NETWORKING SITES INFORMATION TECHNOLOGY
  2. 2. Facebook is a social networking service and website launched in February 2004. Facebook was founded by Mark Zuckerberg. A January 2009 Complete.com study ranked Facebook as the most used social networking service by worldwide monthly active users. Facebook launched a high-school version in September 2005. Facebook later expanded membership eligibility to employees of several companies, including Apple.inc. and Microsoft. Facebook was then opened on September 26, 2006, to everyone of age 13 and older with a valid email address. On October 24, 2007, Microsoft announced that it had purchased a 1.6% share of Facebook for $240 million, giving Facebook a total implied value of around $15 billion. In September 2009, Facebook said that it had turned cash-flow positive for the first time. In early 2011, Facebook announced plans to move to its new headquarters, the former Sun Microsystems campus in Menlo Park.California.
  3. 3. Dorsey introduced the idea of an individual using an SMS service to communicate with a small group. The original project code name for the service was twttr. Work on the project started on March 21, 2006, when Dorsey published the first Twitter message. In October 2006, Biz Stone, Evan Williums, Dorsey, and other members of Odeo formed Obvious Corporation and acquired Odeo and all of its assets–including Odeo.com and Twitter.com–from the investors and. In June 2008, Twitter launched a verification program, allowing celebrities to get their accounts verified. On September 7, 20011, Twitter announces that it has 100 million active users logging in at least once a month and 50 million active users everyday.
  4. 4. Google+ is a social networking and identity service owned and operated by Google Inc. It is the second-largest social networking site in the world, having surpassed Twitter in January 2013. It has approximately 359 million active users. As of May 2013, it had a total of 500 million registered users, of whom 235 million are active in a given month. Google has described Google+ as a "social layer" that enhances many of its online properties, unlike conventional social networks generally accessed through a single website.
  5. 5. Social networking sites, over the past few years, have increased in popularity so much that many are wondering why???
  6. 6. FREE OF COST They do not charge a single penny to create an account, update status or to upload pictures and videos
  7. 7. MAKE NEW FRIENDS
  8. 8. EASY TO USE
  9. 9. LOTS OF FEATURES Uploading videos, sharing photos, playing games, chat with friends etc…
  10. 10. Social networking sites help you get in touch with those people whom you no longer meet in your everyday life such as buddies from school, colleges or work…
  11. 11. COMMERCIAL USE • Most of the companies are turning towards these sites for advertisement purpose. • Ads targeted for people belonging to certain area have ultimately helped the companies in maximizing profit. • Use of these sites for the purpose of targeted ads and publicity. • The geographical information about a person is known. • Marketing: moreover, it helps in spreading the word all over the world
  12. 12. Youngsters often call their friends ‘un cool’ if they don’t have a face book account (or social networking sites). It’s pretty much a basic requirement, these days, if you want to get on with people. There have been several reports regarding sexual predators and safety issues due to which, many of the social networking sites have tightened their policy and security guidelines. Still, social networking sites can reach to huge number of people with varied interests. As a result, Social networking sites continue to rise in popularity….
  13. 13. D A N G E R S
  14. 14. PHISHING Phishing is the attempt to obtain confidential user information by camouflaging as a trustworthy entity in an electronic communication, usually in the form of an e-mail or instant messenger. This is where URL spoofing comes into play. Electric communications substituting as messages sent from companies such as eBay, PayPal, Youtube and online banks are a common camouflage for scam artists. The infected e-mails or messages usually direct a user to enter confidential information into an illegitimate website, where the attacker can easily gain access the users details.
  15. 15. CYBER STALKING Cyber stalking is literally harassing and following another person online. Social networking sites open up many doors for cyber stalking.
  16. 16. URL SPOOFING URL spoofing is when one website poses as another website for malicious reasons. This assail involves the cloning of a legitimate web page, such as a bank site. The cloned site is created on another server under the control of the scam artist and is created to deceive users into believing they are on a trusted site. Users then proceed using passwords or account details on this cloned website, allowing the attacker to happily steal and utilize the information for illicit reasons.
  17. 17. PRECAUTIONS
  18. 18. •Guard your financial and other sensitive information •Picture social networking sites as billboards in cyberspace •Be cautious about meeting your new cyber friends in person •Think twice before clicking on links or downloading attachments in emails. •Protect your computer •Beware of con artists
  19. 19. THANK YOU Made By: Anant

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