Top 10-video-marketing-mistakes


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Top 10-video-marketing-mistakes

  1. 1. Top 10Video Marketing MistakesAna Lucia Novak© www.socialana.comPRESENTED BY ANA LUCIA NOVAK
  2. 2. Mistake #1: Relying on a Viral HitWhile a viral hit would be nice, it’s not the norm for YouTubeusers. Video Marketing takes more than just one video.Ana Lucia Novak©
  3. 3. Mistake #2: No ChannelCreate a channel and build an audience that comes backfor more and more.Ana Lucia Novak©
  4. 4. Mistake #3: Getting Too FancyYou don’t need a fancyvideo with all kinds ofspecial effects to besuccessful. Sometimessimple is better.Ana Lucia Novak©
  5. 5. Mistake #4: Equipment WoesWork with what you have. Worrying too much about equipmentwill keep you from doing what you want to do…which is makinggreat videos.Ana Lucia Novak©
  6. 6. Mistake #5: Not Knowing Your AudienceGet to know your audienceand deliver what they’relooking for.Ana Lucia Novak©
  7. 7. Mistake #6: Expecting Fast ResultsGive yourself at least 6 months of consistent effort andimprovement to see your audience start to grow.Ana Lucia Novak©
  8. 8. Mistake #7: No Call-to-ActionAll your content needs a call-to-action,including your videos.Ana Lucia Novak©
  9. 9. Mistake #8: Not Spending MoneyDon’t go into debt, but doinvest your profits intoimproving your videomarketing. Wise investmentwill go a long way.Ana Lucia Novak©
  10. 10. Mistake #9: Not TrackingRead and learnfrom your videoanalytics.Ana Lucia Novak©
  11. 11. Mistake #10: Not PromotingDon’t expect YouTube or any video site to make yourvideo popular. You’ve got to get out there and promote ityourself too.Ana Lucia Novak©
  12. 12. Ready for Video Marketing Success?Ana Lucia Novak© www.socialana.comTighten up your social mediastrategies, Improve Your OnlinePresence or Need Help ManagingYour Social Media Programs?Schedule a time with me here: the assessment form: