www.anaadi.net Ana AdiPublications Adi, A. & Miah, A (2011) Open Source Protest: Human Rights, Online Activism and the Beijing 2008 Olympic Games., in Cottle, S. and Lester, L. Transnational Protest and the Media. Peter Lang Publishers. Adi, A. (2011) Streaming live: Teaching new media with new media, in Wankel, Charles & Law, J.S. (Eds.) Streaming Media in Higher Education. IGI Press. Miah, A. & Adi, A. (upcoming) Yahoo!, in Barnett, George & Golson, J. (Eds) Encyclope- dia of Social Networking. SAGE. Adi, A. (2009) Olympic Humanitarianism. Culture @ the Olympics, 11: 1 (13-16) Adi, A. (2009) Olympic Humanitarianism. IOAPA Newsletter Adi, A. (2009) Event Review: The IOC’s International Forum on Sport, Peace and Devel- opment (IFSPD), Lausanne, 2009. Culture @ the Olympics, vol. 11, issue 1, pp. 1-7 Miah, A., & Adi, A. (2009) Centre of the Online Universe ‘Liverpool08′ European Capital of Culture, an Impacts 08 project, Presented at What do you get if you cross social tech- nology systems with a) arts engagement & b) health?, Liverpool, UK. Adi, A. (October 2010) New Media. New Games. Lessons from Beijing 2008. #me-Conference dia2012, Manchester, UK.presentations Adi, A. (October 2010) Framing the Beijing 2008 Olympics: Human Rights, Advocacy Groups, International Media and the Online public, ECREA 2010, Hamburg, Germany. Jones, J. & Adi, A. (October 2010) The Twitter Oympics - Stories from the Closing Cere- mony told by Athletes, Media and Activists, ECREA 2010, Hamburg, Germany. Adi, A. (June 2010) The Fundamental Principles of Olympism – a mechanism for human rights promotion, Power Of Sport Summit International Sport For Development And Peace Association (ISDPA), Boston, Massachusets, USA. Adi, A. (June 2010) Framing the Beijing 2008 Olympics: Human Rights, Advocacy Groups, International Media and the Online public, MeCCSA, Glasgow, UK. Adi, A. & Miah, A. (February 2010) The Olympic Games and the legacy of Olympic pro- tests. Third International Sport Business Symposium. Vancouver, British Columbia, Can- ada. Adi, A., Elmer, G., Krug, K., Minter, A., Rauch, M. (February 2010) From Beijing to Lon- don, Panel Debate presented at Fresh Media Olympics: How Social Media is Transform- ing the Olympic Story, Vancouver, Canada.
www.anaadi.net Miah, A., Jones, J. & Adi, A. (February 2010) The Olympic Games and Web 3.0: Monetizing the Olympic Movement’s Digital Assets. Third International Sport Busi- ness Symposium. Vancouver, British Columbia, Canada. Adi, A. (June 2009) “A Framing Battle: Human Rights and the Beijing Olympics”. Pre- sented at Play the Game 2009. Coventry, UK. Adi, A. (November 2008) 3D Online Reputation. Social, personal and corporate reputa- tion on Netlog, Presented at ICT Lyon 2008, Lyon, France. Miah, A., Adi, A., Garcia, B., Krug, K., Scales, R., Whannel, G., and Zhuihui, T. (August 2008) “Panel Debate: New Media at the Beijing Olympic Games”. Panel Debate pre- sented at the Pathways: Critiques and Discourse in Olympic Research – Ninth Interna- tional Symposium for Olympic Research, Beijing, China. Adi, A. (July 2008) (New!) Media and the Olympic Movement, Presented at the Interna- tional Olympic Academy, Olympia, Greece. Adi, A. and Miah, A.(June 2008) “Framing Beijing’s Olympic Bid: Human Rights Advocacy Groups and International Media” Presented at Changes and Challenges. China Me- dia Today, London, UK. Adi, A (March 2008) “Framing China’s Olympic Games” Presented at the National Olym- pic Academy. London, UK.Guest lectures Adi, A. (2008-2011) New Media – the challenge for traditional media, advertisers and communicators. University Course. Katholieke Hogeschool Zuid-West-Vlaanderen in Kortrijk, Kortrijk, Belgium. Adi, A. (October 2010) Communication 2.0 - a recipe for getting noticed online for all the good reasons. Guest Lecture to Lessius Mechelen, Belgium. Adi. A. (October 2010) Social Media for PR2.0 - objectives, results, measurement -. Guest Lecture to HoWest Kortrijk, Belgium. Adi, A. (September 2010) Social Media Trends to Inﬂuence Higher Education. Webinar to Ednak. Adi, A. (June 2010) Social media in cross-cultural communication. Guest Lecture to Mis- souri School of Journalism, University of Missouri-Columbia, USA. Adi, A. (June 2010) Modern tools to supplement traditional research methods. Brown Bag Lecture at Missouri School of Journalism, University of Missouri-Columbia, USA. Adi, A. (April 2010) Aspects of Olympic Media. Guest Lecture to Glasgow Caledonian University, UK. Adi, A. (April 2010) New Media for Research. Researching New Media. Guest Lecture to Glasgow Calendonian University staff, UK.
www.anaadi.net Adi, A. (April 2010) Romania: before and after the European Union. Online live video guest lecture given to Food and Agricultural Policy Research Institute at the University of Missouri-Columbia, Columbia, Missouri, USA. Adi, A. ( April 2010) Getting social. Guest Lecture to exchange students of the University of Missouri-Columbia in London. Adi, A. (December 2009) Music 2.0. Guest Lecture to University of the West of Scotland, Ayr, UK. Adi, A. (December 2009) Introduction to Olympic Marketing. Guest Lecture to University of the West of Scotland, Hamilton, UK. Adi, A (November 2009) The importance of experimentation with new media as prepara- tion for the world after school. Guest Lecture (mix method - online and in class) to Katho- lieke Hogeschool Mechelen, Mechelen, Belgium. Adi, A (November 2009) (Social) Public Relations. Guest Lecture to De Hogeschool West-Vlaanderen, Kortrijk, Belgium. Adi, A. (November 2009) Online Research Tools, Online live video guest lecture to William Allen White School of Journalism and Mass Communication, The University of Kansas, Lawrence, Kansas., USA. Adi, A. (September 2009) The New Colors of Olympic Media, Online live video guest lecture to the Communication Department of Florida Southern University, Lakeland, Flor- ida, USA. Adi, A (April 2009) Post-EU integration Romania. Online live video guest lecture given to Food and Agricultural Policy Research Institute at the University of Missouri-Columbia, Columbia, Missouri, USA. Adi, A. (March 2009) Radio Advertising and Web 2.0. Guest lecture to the Faculty of Business and Creative Media at the University of the West of Scotland, Ayr, UK. Adi, A. (March 2009) Web 2.0 @ your service. Guest lecture to the Faculty of Business and Creative Media at the University of the West of Scotland, Ayr, UK. Adi, A (March 2009) Freelancing 2.0. Guest lecture to Missouri School of Journalism London programme students. Adi, A. (January 2009) New Media and Creative Industries – then and now -, Online live video guest lecture to William Allen White School of Journalism and Mass Communica- tion, The University of Kansas, Lawrence, Kansas., USA. EuroBlog Social Media Awards, Lisbon, Portugal - Award for Most innovative use ofAwards, Grants social media techniques in a communications research project or investigation (Marchand Certiﬁcates 2011) Fellow of the Higher Education Academy (September 2009) Media Regulation in the Era of Convergence Summer School Certiﬁcate, Communication University of China, University of Westminster, Chinese University of Hong Kong and Uni- versity of Pennsylvania (August 2009)
www.anaadi.net International Olympic Committee – Olympic Studies Centre grant on New Media, Human Rights and the Olympic Movement – a literature review, Lausanne, Switzerland (May 2009) Post-Graduate Certiﬁcate in Research Methods, University of the West of Scotland (De- cember 2008) International Olympic Academy Diploma (July 2008) Universities’ China Committee in London grant to travel to China during the Olympic Games (August 2008) Nominated and sponsored by the British Olympic Academy to represent the UK at the Postgraduate Session of the International Olympic Academy in Olympia, Greece (July 2008) Fulbright Alumna (August 2005 – May 2007) – Master of Arts (University of Missouri- Columbia, USA) Erasmus Alumna (February – May 2003) – non-degree (Katholieke Universitat ZuidWest Vlaanderen, Kortrijk, Belgium)Education University of the West of Scotland, UK Phd Candidate 09/2007 - present The thesis analyses the processes of framing affecting China’s image with regards to its human rights record as reﬂected by BOCOG, IOC, advocacy groups, international media and online readers. It employs data gathered during the Beijing Olympic Games and ap- plies mix methodologies and techniques such as qualitative assessment of frames, his- torical contextual analysis, discourse analysis and quantitative content analysis. Supervisor Professor Andy Miah ﬁeld: media, culture, communication University of Missouri-Columbia, MO, USA MA 08/2005 - 05/2007 Fulbright Scholar The thesis was based on an experiment assessing how positive, negative and coactive online video messages about the risk and beneﬁts of the HPV vaccine affect the credibil- ity of the source releasing them and which message format is more effective and is better remembered by youth and young adult audiences. ﬁeld: strategic communication National School of Political & Administrative Studies, Romania MA 10/2004 - 02/2006 “e-PR for PR companies” was the ﬁrst Romanian PR research focusing on the impact of the Bucharest located PR companies’ type of ownership on their online communication strategy, the publics they address and the manner in which they do it. (bilingual paper) ﬁeld: Management and Business Communication National School of Political & Administrative Studies, Romania BAHons 10/2000 - 06/2004
www.anaadi.net “e-PR” " the ﬁrst interdisciplinary thesis on online and ofﬂine Public Relations created with the advising of two professors, a Romanian and a Belgian one (the paper is bilingual) ﬁeld: Public Relations, Mass-Media and AdvertisingExperience Lecturer, Bahrain Polytechnic, Bahrain 02/2011 - present developing content for the Applied Communication and Business Research MethodsTeaching | Research courses | delivering the Applied Communication and Business Research Methods courses | developing and delivering a Technology Workshop Seriers for Bahrain Polytechnic staff | consulting and supporting the development of an Integrated Marketing Communications course in areas such as advertising, public relations and social media | research activities Visiting Lecturer, Katholieke Hogeschool Zuid West Vlaanderen, Belgium 12/2008 - present designing and delivering two intensive courses for Erasmus Exchange students: New Media and their impact on Creative Industries and Branding 101. Graduate Teaching Assistant, University of the West of Scotland, UK 01/2008 - 05/2008 support teaching of Sport and Spectacle. The Olympics, an undergraduate course addressing the Olympic Movement, media and culture and questioning how the Games operate within a substantial non-sporting environment Spanish Graduate Instructor, University of Missouri Columbia, USA 08/2006 - 12/2006 teaching a Spanish beginners 5 hours credit course | following the general teaching directions and instructions of the Romance Language Department | shaping the course according to the needs and Spanish knowledge of the studentsExperience Public Relations Consultant, Self-employed 11/2007 - presentMarketing | Public Relations | serving clients reﬁne their online communication strategy while synchronizing it with otherCommunication ofﬂine campaigns | media relations | social media audit | social media monitoring | social media research
www.anaadi.netStaff Writer, Culture @ the Olympics, UK 09/2007 - presentwriting | editorial assistance | content management of website and afﬁliated social mediaaccountsPublic Relations Contributor, PRWave, Romania 08/2007 - 12/2007contributing to and co-authoring a column on the impact and inﬂuence of the internetand its many technologies on the Romanian Public Relations practiceGraduate Research Assistant, European Union Centre, University of Missouri,Columbia, USA 08/2007 - 12/2007designing the Center’s PR strategy | website redesign | creating an international scholars’network for future research platforms | initiating one of the Center’s strategic partnershipsand sponsorships with the Graduate Professional Council | negotiating with on-campusand off-campus organizations on collaborations and partnershipsPublic Relations Executive, MOJO Ad, Univerisity of Missouri, USA 08/2006 - 05/2007media relations | strategic counseling | online communication strategy for Mojo AD, theﬁrst student staffed, professional services strategic communication agency and its clientssuch as Hallmark Cards, First Line and Albert MotorsWinner of the Albert Motors strategic communication and multi-platform pitch, presentedalso as a case study in New York City to the Television Bureau of Advertising in March2007Producer – Global Journalist Radio Program, KBIA radio station 08/2006 - 12/2006Producing the Global Journalist weekly radio program | researching for choosing thetopic and its context | researching the background of the show’s guestsPublic Affairs Summer Associate – Hill & Knowlton, Washington, DC, USA 05 - 06/2006Working on media relations, research, media monitoring | Clients: Hewlett-Packard, De-loitte and CASEnergyPR Specialist – McCann PR, Bucharest, Romania 02 - 07/2005Media relations and crisis management for Coca-Cola Company Romania | corporatecommunication for McCann Erickson | PR strategy and counseling for LaborMedPharma, Flanco, Kandia | designing and implementing various training programs forIRECSON training centerGolden Award at the Romanian PR Excellency Awards as well as Medic.ro ExcellencyAwards for “Give from the heart” (“Daruieste din inima”) – national campaign for blooddonation
www.anaadi.net Junior Account Executive – McCann/Creative Services, Bucharest, Romania 11/2004 - 02/2005 Working on the Coca-Cola account | managing the internal communication | following clients promotions and executions PR Specialist – Center for Training in Communication, Bucharest, Romania 03/2003 - 08/2005 Creating and implementing PR strategies for different clients and projects including creat- ing the e-PR strategy of the Center, writing the text for the brochures, website etc., or- ganizing events on a part-time basisSkills Languages (writing/speaking/reading): • English (advanced/ advanced/ advanced) • Spanish (advanced/ advanced/ advanced) • French (advanced/ advanced/ advanced) • Romanian (mother tongue) Computer (advanced user) • Mac OS 10 • Apple iWork (Pages, Keynote, Numbers, Entourage, iPhoto, iMovie, iWeb) • PC Microsoft Vista • Microsoft Ofﬁce (Word, Excell, Powerpoint, Outlook, Windows Movie Maker) • Dreamweaver • Wordpress • Social Networking: Facebook, LinkedIn, Xing, Netlog • Social Media: Wordpress, Blogspot, Twitter, Delicious, Digg, Flickr, Picasa, You- Tube, Vimeo, Slideshare • Online Live Video: TokBox, Skype, PalBee, TwitCam, DimDim, WebEx • Online Research Tools: Google Insights for Search, online surveys, Twitter tools, (social) networks visualizations and analysis