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From Performance to Health: Wearables for the Rest of Us.

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What it will take to bring new consumers into the wearables/connected health category.

Published in: Technology
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From Performance to Health: Wearables for the Rest of Us.

  1. 1. 1 © Nokia 2016 From Performance to Health Wearables for the rest of us Amy Friel, Marketing Director Nokia Health
  2. 2. 2 © Nokia 2016 <Change information classification in footer> 50% of U.S. adults are wearables buyers or “intenders.” 100% of people want to be healthy and happy
  3. 3. 3 © Nokia 2016 Moving the next 50% from “sideline” to “playing field.” • Significance • Simplicity • Style
  4. 4. 4 © Nokia 2016 Thank You

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