How to optimize your videos for search engine


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Obviously the use of video for marketing is becoming more popular all the time. One of the reasons is that videos are now ranking in the search engines.

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How to optimize your videos for search engine

  1. 1. How to Optimize your Videos for Search Engine
  2. 2. Optimizing your Video The use of video for marketing is becoming more popular all the time  Videos are now ranking in the search engines  ◦ You’ll get video directory traffic and search engine traffic.
  3. 3. Optimizing your Video  However, some videos are more effective than others. Here are five important tips to get good results
  4. 4. Use Keywords in the Title  Just like a webpage, doing this for your video is very important  Since this is often the only content your page will have, it’s very important to include keywords in the title.
  5. 5. Have a Written Description of the Video  This will show the search engines what the video content is about. This again is very important due to their lack of content.
  6. 6. Use the Word “video” in the Title  People often add this phrase to the end of their search phrase. So putting it in your title will bring some more traffic.
  7. 7. Allow Comments  This will keep the page relevant in the search engines, and it could also increase your sales. Why?  Often times the people who take the time to comment are also the ones who are most likely to buy.
  8. 8. Include Useful Content  When you have an interesting and unique video, tons of sites will pick it up  You will get a lot of viral traffic without having to do a thing  Those who watch it will tell their friends about it, which will increase your page views
  9. 9. Include Useful Content  You need to have good information ◦ people aren’t going to buy your product unless you establish yourself as an expert. And the only way to do that is to give away quality information.
  10. 10. Tell a Story The best marketers know that telling a story is one of the best ways to increase sales  Incorporating your personal story in the video is one of the surest ways you can get more sales  People are always more likely to listen to someone who has personal experience with a topic 
  11. 11. Discover the essential building blogs of online success at