30 Social Media Party Fouls
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With social media you can build your community and grow your brand. But you've got to learn the rules before you can play the game. Learn the most common mistakes organizations and companies make when using social media. Presented during a public relations conference hosted by Indiana Wesleyan University in January 2013.
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30 Social Media Party Fouls
- 1. THIRTY COMMON! SOCIAL MEDIA! PARTY FOULS. @AMYL_BISHOP
- 3. SOCIAL MEDIA ALLOWS YOU TO GROW A COMMUNITY & BUILD A BRAND.
- 4. BUT YOU’VE GOT TO LEARN THE RULES BEFORE YOU CAN PLAY THE GAME.
- 6. 1 CRACK THE EGG USE PROFESSIONAL PROFILE PHOTOS.
- 7. INCLUDE A RELEVANT FACEBOOK COVER IMAGE. 2
- 10. 3 TAILOR & CUSTOMIZE CONTENT FOR EACH CHANNEL.
- 13. 4 DISABLE TWITTER AUTOSHARING TO FACEBOOK OR LINKEDIN.
- 14. 5 SHORTEN & TRACK LINKS ON TWITTER.
- 15. APP UPDATES TO ALL SOCIAL NETWORKS. 6 REFRAIN FROM PUSHING
- 16. 7 DO NOT SHARE INSTAGRAM IMAGES ON TWITTER.
- 18. 9 NO HASHTAGS ON FACEBOOK. EVER.
- 19. 10 AVOID TOO MANY UPDATES IN TOO SHORT AN AMOUNT OF TIME.
- 20. 11 REQUEST NEW LINKEDIN CONNECTIONS WITH CUSTOM MESSAGES
- 24. 13 DO NOT SEPARATE PERSONAL & PROFESSIONAL ACCOUNTS.
- 25. 14 SHARE CONTENT FOCUSED ON 3-4 MAIN AREAS RELATED TO YOUR BRAND
- 26. 15 DO NOT SEND NEW FOLLOWERS A SALES PITCH IMMEDIATELY
- 27. DO NOT REQUEST RT’S OR LIKES TOO FREQUENTLY 16
- 28. 17 DO NOT BEG FOLLOWERS TO CONNECT WITH YOU ON EVERY OTHER NETWORK
- 29. DIRECT MESSAGES NO AUTOMATION. 18 TAILOR & CUSTOMIZE
- 30. 19 KEEP BUSINESS ACCOUNTS CONVERSATIONAL BUT NOT TOO PERSONAL
- 31. NO F@#%$&! PROFANITY 20
- 32. 21 TREAT SOCIAL MEDIA LIKE A TELEPHONE NOT A MEGAPHONE
- 33. SHARE VALUABLE 22 CONTENT & SITE THE SOURCE
- 35. 23 DO NOT REPEATEDLY SHARE THE SAME SELF-PROMOTING CONTENT
- 36. 24 PUT YOUR AUDIENCES’ NEEDS AHEAD OF YOUR WANTS
- 37. 25 DO NOT SPAM TWEET CHATS WITH IRRELEVANT LINKS
- 38. 26 OMG PPL DON’T USE 2 MANY ABBREVIATIONS BC IT’S NAGI
- 39. 27 CREATE A COMMUNITY BY MENTIONING OTHERS
- 40. DO NOT HOLD GRUDGES IF PEOPLE UNFOLLOW YOU 28
- 41. DO NOT HOLD GRUDGES IF PEOPLE UNFOLLOW YOU 28
- 42. 29 PROOF READ EVERYTHING
- 43. LIMIT EXCLAMATION 30 POINTS!!!!!!!!!!!!!!!!!!
- 44. SOCIAL MEDIA QUESTIONS? @AMYL_BISHOP