New York city based lawn care service Promoting Organic Lawns
Introduction• Our service will provide the lawn care service to the residents residing in the New York city and for the corporate companies as well, at their door step. Tailored to the needs of the customers.• Our aim is to integrate the culture of green farming in all over New York.
Turning sand into goldConverting the worst business model into the BEST. By creatingvalue propositions, building long lasting customer patronage,cater to the larger customer segments, with tie ups with thecompanies already well established in the business of lawn carein New York City and by adding key activities to diversify thebusiness of lawn care service into various other facets such asOrganic lawn care and Go green initiative.
Customer Segments• Residents of New York city.• Corporate companies if they are interested in creating a lawn within their vicinity.• Hotels• Airport• Residential Estates.
Customer Relationships• Providing lawn service at the door step by our exclusive van which will be well equipped with all the things needed for the lawn.• Direct relationship with the customers while interacting with them via social network, e-mail and phone.• Customer feedback on our product and services.
Value Propositions• We are bringing the lawn farming more closer to the people.• We are offering bundle of service such as consulting,pest control, organic lawn farm which is entirety a new concept, we will have small cabs which would go to the various locations in the city.• we will be creating awareness about benefits of going green.• We are trying to satisfy the needs of regular household as well as corporate companies who wants to integrate Green value.
Channels• Lawn cabs• Social media• Newspaper advertisement• Franchise with companies such as Doctor lawn to associate ourselves with well known brand in the lawn service.