Enterprise 20 Summary


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A quick overview of the various technologies i came across during my enterprise 2.0 research. The content for the slides comes from content shared in the Enterprise 2.0 conference and Dion Hinchcliffe as well. (I do not claim ownership of creating all the content, its more of aggregation of content and adding to it)

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  • Enterprise 20 Summary

    1. 1. ENTERPRISE 2.0
    2. 2. Agenda <ul><li>Overview on Enterprise 2.0 </li></ul><ul><ul><li>Why is the industry interested in Enterprise 2.0? </li></ul></ul><ul><ul><li>Enterprise 2.0 elements </li></ul></ul><ul><ul><li>Interesting facts </li></ul></ul><ul><li>Enterprise 2.0 conference </li></ul><ul><ul><li>Buzz at the conference </li></ul></ul><ul><ul><li>The big names at the conference </li></ul></ul><ul><ul><li>Microsoft at the conference </li></ul></ul><ul><ul><li>Other exciting offerings at the conference </li></ul></ul><ul><li>Take Aways </li></ul><ul><ul><li>Top Learnings </li></ul></ul><ul><ul><li>Takeaways from DD perspective </li></ul></ul>
    3. 3. Enterprise 2.0 overview
    4. 4. What is Enterprise 2.0? <ul><li>Enterprise + Web 2.0 = Enterprise 2.0 </li></ul><ul><li>Some interesting examples of emerging social software getting used in the enterprise are: </li></ul><ul><ul><li>Del.icio.us </li></ul></ul><ul><ul><li>Friendfeed </li></ul></ul><ul><ul><li>IBM QEDWiki (ability to create software from pieces on web or intranet) </li></ul></ul><ul><ul><li>Predictify </li></ul></ul><ul><ul><li>Microsoft Popfly </li></ul></ul><ul><ul><li>Idea Agency </li></ul></ul><ul><ul><li>Share Point </li></ul></ul>
    5. 5. <ul><li>An interesting tool used in the prediction market and a great example of how Web 2.0 is used to solve an enterprise problem </li></ul>Demo Predictify
    6. 6. Web 1.0 Vs Web 2.0 <ul><li>Web 1.0 </li></ul><ul><li>Concepts </li></ul><ul><ul><li>ME </li></ul></ul><ul><ul><li>One directional communication </li></ul></ul><ul><ul><li>User generated content </li></ul></ul><ul><ul><li>Owning </li></ul></ul><ul><ul><li>Creating </li></ul></ul><ul><ul><li>Desktop </li></ul></ul><ul><li>Technologies </li></ul><ul><ul><li>Static bookmarking </li></ul></ul><ul><ul><li>Static enterprise Portals </li></ul></ul><ul><ul><li>Static Documents </li></ul></ul><ul><ul><li>Desktop email </li></ul></ul><ul><li>Web 2.0 </li></ul><ul><li>Concepts </li></ul><ul><ul><li>YOU </li></ul></ul><ul><ul><li>Bi-directional communication </li></ul></ul><ul><ul><li>Community generated content </li></ul></ul><ul><ul><li>Sharing </li></ul></ul><ul><ul><li>Mashing </li></ul></ul><ul><ul><li>Web </li></ul></ul><ul><li>Technologies </li></ul><ul><ul><li>Social bookmarking </li></ul></ul><ul><ul><li>Enterprise mashups </li></ul></ul><ul><ul><li>Wiki, blogs etc. </li></ul></ul><ul><ul><li>Web email, micro-blogging </li></ul></ul><ul><ul><li>Social Media </li></ul></ul>
    7. 7. Why is the industry interested in Enterprise 2.0? <ul><li>Technology </li></ul><ul><ul><li>Speed change and innovation </li></ul></ul><ul><ul><li>Enable collaboration </li></ul></ul><ul><ul><li>Influence technology direction within the company </li></ul></ul><ul><li>People </li></ul><ul><ul><li>Attract and retain new talent (gen Y) </li></ul></ul><ul><ul><li>Gen Y is used to working with these tools and sees them as a key element to innovation </li></ul></ul><ul><ul><li>Improve effectiveness of top talent </li></ul></ul><ul><ul><li>Leverage the ‘relationship capital’ within the company and create an environment that fosters trust and constant learning </li></ul></ul><ul><li>Cost </li></ul><ul><ul><li>Reduce Cost </li></ul></ul><ul><ul><li>Increase Productivity </li></ul></ul>
    8. 8. <ul><li>On-demand Social Collaboration and Community for Your Business. </li></ul><ul><li>Sample Site: http://everesttest.groupswim.com/ </li></ul>Demo Group Swim
    9. 11. Enterprise 2.0 elements from dion hinchcliffe’s session
    10. 12. FLATNESSES Freeform tools such as Blogs Wiki’s Micro-blogging Links to people or information : RSS URL/URI Easy access to enterprise 2.0 platform e.g. Open Office Lotus Symphony On-the-fly organization of data ( folksonomy ) e.g.. Digg Del.icio.us Small addressable pieces easily consumable via the web: Web parts mashups Mining patters and user activity e.g.. quickly mine through lists of thousands of pages by progressively applying tags Discoverability of information (keyword search) e.g.. Google, Share point enterprise search Non- hierarchial and transparent information exchange e.g.. Facebook, IBM Connect my site Something complex arising out of relatively simple interactions, e.g.. A document is the emergent product of a wiki; an answer is the emergent product of a prediction market. Easy pushing and consumption of changes: RSS or email notifications Alerts
    11. 13. Interesting Facts about Enterprise 2.0 from various sessions and discussions at the conference <ul><li>The Industry </li></ul><ul><ul><li>Enterprise 2.0 will be $4.3 billion by 2013 </li></ul></ul><ul><ul><li>Enterprise 2.0 is a bottom’s up approach to driving business </li></ul></ul><ul><ul><li>KM 2.0 – knowledge management 2.0 (could be considered an offshoot of Enterprise 2.0) is being predicted to be the next big thing </li></ul></ul><ul><li>The Trends </li></ul><ul><ul><li>Phone and email usage is on decline </li></ul></ul><ul><ul><li>People are using and participating in wiki's more than blogs </li></ul></ul><ul><ul><li>A social network is the new “water cooler” of an enterprise </li></ul></ul><ul><ul><li>Social networking is being used a great deal in the prediction markets </li></ul></ul><ul><li>The Adoption </li></ul><ul><ul><li>Launching an enterprise social network requires investment in a socialization plan. The “we will build it and they will come” attitude doesn’t work. </li></ul></ul><ul><ul><li>The change management is required but scary </li></ul></ul><ul><ul><li>The earlier baby boomers (the earlier gen x) are finding it difficult to embrace the concept </li></ul></ul>
    12. 14. Why has enterprise 2.0 not taken over the complete enterprise like a wild fire? <ul><li>Change is difficult and Change Management is tough </li></ul><ul><li>There is no one size fits all </li></ul><ul><li>Some people don’t get it </li></ul><ul><li>We haven't learned as people how to leverage these tools in the right way </li></ul><ul><li>Management is not sure how to make the new tools working the existing processes as lots of middle managers are not comfortable with the web or these tools </li></ul><ul><li>Fundamentals of management have to change </li></ul><ul><li>The range of people in the same company varies from people who grew up without a compute and then there is gen y and the neurological development of their brains are different - mainly this makes a difference in the way they different generations would use the tools or leverage the tools </li></ul><ul><li>Maybe a lot of people are not ready for it </li></ul><ul><li>  With learning the truth comes the responsibility to something about it </li></ul>
    13. 15. <ul><li>Boston June 9-13 </li></ul>Enterprise 2.0 conference
    14. 16. Buzz words at the conference <ul><li>Blogs </li></ul><ul><li>Wiki’s </li></ul><ul><li>Microblogging/ Twitter </li></ul><ul><li>Mashups </li></ul><ul><li>Podcasts (social media) </li></ul><ul><li>Tagging </li></ul><ul><li>Social Networking </li></ul>
    15. 17. Blogs <ul><li>A personal knowledge management system </li></ul><ul><li>Makes the environment appear as a much more accessible place to work. </li></ul><ul><li>Industry adopters </li></ul><ul><ul><li>BT </li></ul></ul><ul><ul><ul><li>Global demographics (lots of people working from home) </li></ul></ul></ul><ul><ul><ul><li>Trying to close the gap between working and learning </li></ul></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Perception, technology, network (n number of people adopted) </li></ul></ul><ul><ul><li>Time taken to maintain a blog </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>Raw, no discipline </li></ul></ul><ul><ul><li>Culture shift </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Security with respect to sensitive data </li></ul></ul><ul><ul><li>Control on information dissipation </li></ul></ul><ul><ul><li>Bringing discipline </li></ul></ul>reeform
    16. 18. Wikis <ul><li>Wikis are used in business to create collaborative websites and provide intranets and Knowledge Management systems. </li></ul><ul><li>Industry adopters </li></ul><ul><ul><li>Pfizer </li></ul></ul><ul><ul><ul><li>They have a pfizerpeda </li></ul></ul></ul><ul><ul><ul><li>Feedback loop is very high on pfizerpedia </li></ul></ul></ul><ul><ul><ul><li>Great way to dissipate information across the company </li></ul></ul></ul><ul><ul><li>Microsoft (Micropedia) </li></ul></ul><ul><ul><li>Accenture - 123k employees - 54000 users/week </li></ul></ul><ul><ul><li>Deutsche bahn - 270k - 15000 users/week </li></ul></ul><ul><ul><li>IBM - 387k - 100k users/week </li></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Learning curve (how to write a wiki) </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>No endorsement of data being completely accurate </li></ul></ul><ul><ul><li>Lack of reliability and stability of content </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Moderation of the wiki </li></ul></ul>reeform
    17. 19. <ul><li>A super slick wiki solution </li></ul><ul><li>http://www.wikixbox360.com/?t=anon </li></ul>Demo WetPaint
    18. 22. Go to wiki
    19. 23. Microblogging <ul><li>Micro-blogging is the practice of sending brief posts to a personal blog on a micro-blogging Web site, such as Twitter or Jaiku. </li></ul><ul><li>Micro-blogging is being used in the various different ways today for instance: status, 140 word resume is getting popular, Getting jobs, Connecting with people </li></ul><ul><li>Industry adopters </li></ul><ul><ul><li>Very limited (no examples of industry implementation of micro-blogging were featured at the conference) </li></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Public conversations </li></ul></ul><ul><ul><li>Limited business value of content ( tough to see value in short messages ) </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>Short, limited to few characters </li></ul></ul><ul><ul><li>No user to user response </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Adoption (especially in the non- GenY group) </li></ul></ul><ul><li>Some interesting examples </li></ul><ul><ul><li>Pownce </li></ul></ul><ul><ul><li>Jaiku </li></ul></ul><ul><ul><li>Twitter </li></ul></ul><ul><ul><li>Plurk </li></ul></ul>reeform ignals
    20. 24. <ul><li>A great interactive and slick micro-blogging site (I think this might take over twitter) </li></ul>Demo Plurk
    21. 25. Mashups <ul><li>Mashup is a web application that combines data from more than one source into a single integrated tool. </li></ul><ul><li>Industry Adopters </li></ul><ul><ul><li>FedEx </li></ul></ul><ul><ul><li>QuickShip - a .NET shipping application embedded inside of Microsoft Outlook. Allows you to use all your contacts and stay within your addressing application. </li></ul></ul><ul><ul><li>FedEx Mobile - Track packages through your iPhone or other mobile device. </li></ul></ul><ul><ul><li>FedEx Desktop - Advanced tracking application developed in Adobe Air. Operates outside of the browser. Can see inbound and outbound packages. If an event happens with any of your packages, for example something has cleared customs or gets held up, you’ll get an alert. </li></ul></ul><ul><ul><li>eBay Ship Rush - Integrate FedEx into an eBay seller’s site and community. </li></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Security concerns </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>Limited to available web services out there </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Too many widget formats </li></ul></ul><ul><ul><li>Security and identity </li></ul></ul><ul><li>Some interesting Mashup examples </li></ul><ul><ul><li>Yahoo pipes </li></ul></ul><ul><ul><li>Microsoft popfly </li></ul></ul>etwork - oriented inks
    22. 26. Podcasts/ Videos/Rich content <ul><li>A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. </li></ul><ul><li>Industry Adopters </li></ul><ul><ul><li>Pfizer </li></ul></ul><ul><ul><ul><li>Podcasts used for training purposes </li></ul></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Hardware dependency </li></ul></ul><ul><ul><li>High overhead </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>Most podcasts are limited to PC and have low portability </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Policing of content </li></ul></ul><ul><ul><li>Distribution over low bandwidth </li></ul></ul><ul><li>Some Examples </li></ul><ul><ul><li>Veodia </li></ul></ul><ul><ul><li>Podtech.net </li></ul></ul><ul><ul><li>Slideshare.net </li></ul></ul><ul><ul><li>Microsoft’s Enterprise Academy Mobile Podcasting initiative. </li></ul></ul>ocial uthorship
    23. 27. <ul><li>Provides a platform-as-a-service model that enhances daily work communications with simple-to-use high quality videos </li></ul>Demo Veodia
    24. 28. Tagging <ul><li>Helps organize content organically and without a pre-determined structure. </li></ul><ul><li>Makes information easily accessible </li></ul><ul><li>Enables easy grouping of information </li></ul><ul><li>Introduces the concept of Folksonomy (also known as collaborative tagging, social classification, social indexing, and social tagging) is the practice and method of collaboratively creating and managing tags to annotate and categorize content. </li></ul><ul><li>A mix of static + dynamic tagging is very useful for enterprises </li></ul><ul><li>Industry adopters </li></ul><ul><ul><li>Pfizer </li></ul></ul><ul><ul><ul><li>Tags and bookmarking - tags.pfizer.com </li></ul></ul></ul><ul><li>Blockers </li></ul><ul><ul><li>Tough to force structure </li></ul></ul><ul><li>Limitations </li></ul><ul><ul><li>Cant contain expressions(,) </li></ul></ul><ul><ul><li>Characters are limited </li></ul></ul><ul><li>Challenges </li></ul><ul><ul><li>Control </li></ul></ul><ul><li>Some great examples </li></ul><ul><ul><li>Del.icio.us </li></ul></ul><ul><ul><li>Facebook relationship tagging </li></ul></ul><ul><ul><li>Microsoft tagging in https://thinkweek </li></ul></ul>xtentions ags
    25. 29. <ul><li>A great social bookmarking tool </li></ul>Demo Del.icio.us
    26. 30. What did the big names have to offer? <ul><li>IBM – created a lot of buzz around the Lotus connection </li></ul><ul><li>Google – emphasized on cloud computing </li></ul><ul><li>Sun Microsystems – showed off Project SocialSite </li></ul><ul><li>Amazon – presented their AWS and S3 cloud computing environment </li></ul><ul><li>Oracle – presented their social computing framework (http://www.oracle.com/profit/apps_strategy/031808_web2crm.html) </li></ul><ul><li>Wachovia – shared a lot of information on social networking within their enterprise </li></ul>
    27. 31. Microsoft at the Enterprise 2.0 conference <ul><li>SharePoint - the highlighted features were </li></ul><ul><ul><li>Colleagues concept </li></ul></ul><ul><ul><li>My site </li></ul></ul><ul><li>Academy mobile – created a lot of buzz </li></ul><ul><ul><li>A social media platform based on sharepoint launched at the conference </li></ul></ul><ul><ul><li>Great tool being used for internal training and other talks </li></ul></ul><ul><li>Office Labs </li></ul><ul><ul><li>TownSquare </li></ul></ul><ul><ul><li>Office labs - on the same lines of ideagency </li></ul></ul>
    28. 32. Demo Academy mobile
    29. 33. Take Aways
    30. 34. What works and what doesn’t? <ul><li>Works </li></ul><ul><ul><ul><li>Wiki </li></ul></ul></ul><ul><ul><ul><li>Blogs </li></ul></ul></ul><ul><ul><ul><li>Podcasts </li></ul></ul></ul><ul><ul><ul><li>Tags </li></ul></ul></ul><ul><ul><ul><li>Mashups </li></ul></ul></ul><ul><li>Struggling </li></ul><ul><ul><ul><li>Blogs </li></ul></ul></ul><ul><ul><ul><li>Social Networks </li></ul></ul></ul>
    31. 35. Top Learnings <ul><li>Young people entering the workforce communicate with Web 2.0 tools. They want more than just email . </li></ul><ul><li>Cloud computing is an easy way to launch a service and scale </li></ul><ul><li>To innovate , you need to harness the wisdom of your network. First start with your staff and then move to partners and your audience. </li></ul><ul><li>When you create a collaboration Enterprise 2.0 space, TRUST your audience. Release the desire to control. Don’t control. Even the CIA recommends this. </li></ul><ul><li>Change management. Adoption requires evangelism and constant reminders and associating Web 2.0 tools with everything you’re doing. </li></ul><ul><li>Allow people to engage with your company outside of your .com business address . Let them engage with your brand where they already like to go, like Facebook, MySpace, etc. </li></ul><ul><li>Adoption of most of the social applications such as blogs, Facebook was viral while applications such as wiki’s required some push and policing from the enterprise </li></ul><ul><li>In huge enterprise its important to have guidelines around how employees use social networking </li></ul><ul><li>To make social networking acceptable you need to seed it and create incentive around it (Engage power users in pilot to contribute a variety of content and desired information architecture) </li></ul>
    32. 36. Takeaways from a DD perspective <ul><li>Wiki’s are a great “across time zones” collaboration tool and accepted more widely than blogs </li></ul><ul><li>Social tools are a culture change in every company and change management is very important </li></ul><ul><li>No policing of content posted by employees makes adoption easier (but security becomes a concern ) </li></ul><ul><li>Wikis, blogs, micro-blogging, tagging and podcasts are not new anymore – everyone uses them </li></ul><ul><li>There is a lot happening within Microsoft in this space </li></ul><ul><ul><li>SharePoint </li></ul></ul><ul><ul><li>One note </li></ul></ul><ul><ul><li>Office labs </li></ul></ul><ul><li>The enterprise 2.0 solutions help us tackle the areas of </li></ul><ul><ul><li>Collaboration </li></ul></ul><ul><ul><li>TRUST </li></ul></ul><ul><ul><li>Attracting and retaining talent </li></ul></ul><ul><ul><li>And a lot more </li></ul></ul><ul><li>There are lots of cool tools and technologies out there (similar to what we are already thinking about) that we could learn from </li></ul><ul><ul><li>Hoovers Connect takes a deeper look at relationships between people within a company via outlook and webmail </li></ul></ul><ul><ul><li>Micro-blogging generating status reports </li></ul></ul><ul><ul><li>Small videos and podcasts enabling social learning/training </li></ul></ul>
    33. 37. Appendix
    34. 38. <ul><li>Social Collaboration Software for organizations </li></ul>Demo Spaceo.us
    35. 39. Other exciting Enterprise 2.0 offerings <ul><li>Most companies offered web 2.0 tools (e.g. discussion groups, podcasts, video sharing, image sharing, blogs), they’re flexible, and they connect your employees helping them find each other and each other’s knowledge. Here are some companies that stood out at the conference </li></ul><ul><li>Social Cast </li></ul><ul><li>Igloo Software </li></ul><ul><li>Newsgator </li></ul><ul><li>Spaceo.us </li></ul><ul><li>Groupswim </li></ul><ul><li>Veodia </li></ul><ul><li>Box </li></ul>
    36. 40. Putting it together with our 3-D chart
    37. 42. Why Enterprise 2.0? <ul><li>The adoption of 2.0-type tools will help the organization: </li></ul><ul><ul><li>work more effectively across time and distance </li></ul></ul><ul><ul><li>better connect and engage employees </li></ul></ul><ul><ul><li>mitigate the impact of a maturing workforce (knowledge capture) </li></ul></ul><ul><ul><li>engage the Gen Y worker </li></ul></ul>
    38. 43. Interesting facts about existing implementations <ul><li>Most companies/enterprises in some way or form already have an implementation of E 2.0 </li></ul><ul><ul><li>Internal wiki’s, blogs </li></ul></ul><ul><ul><li>My sites </li></ul></ul><ul><li>Some companies are finding it hard to deal with culture shift and change management </li></ul><ul><li>Companies want to harness staff’s creative energy through fun and engaging use of social networking tools. </li></ul><ul><li>Companies find it easier to introduce the concept in smaller companies rather than larger companies </li></ul>
    39. 44. What are you trying to accomplish via E 2.0? <ul><ul><li>Increase collaboration </li></ul></ul><ul><ul><li>Awareness of “what we know” increase agility/responsiveness </li></ul></ul><ul><ul><li>Faster communication </li></ul></ul><ul><ul><li>Increase innovation and time to market </li></ul></ul><ul><ul><li>Reduction of IT costs </li></ul></ul><ul><ul><li>Accelerate brokering of people </li></ul></ul>
    40. 45. Change in the software models
    41. 46. Social Project Management from Leisa Reichelt presentation ( http://www.liquidplanner.com/blog/2008/06/23/social-project-management-in-large-projects ) <ul><li>Small teams: a developer, a designer and a sweeper. </li></ul><ul><li>Made up of smart, motivated people. </li></ul><ul><li>Limited planning. Non-essential documentation and highly detailed specification are dispensed with. Sketching and agreement on fundamentals are the focus. </li></ul><ul><li>Minimal scope: Less is more. Build less. </li></ul><ul><li>Multi-skilled teams: Look for people with multi-disciplinary skills. </li></ul><ul><li>Fast pace: Speed is essential to produce results within a limited budget. </li></ul><ul><li>Rapid release: Take it out to the community quickly and ask them to participate in alpha and beta testing. </li></ul><ul><li>Feedback: End user feedback is sought to refine the product. </li></ul><ul><li>Responsiveness: Speed and close contact with users leads to quick reaction to feedback. </li></ul><ul><li>Iteration: Constant change. </li></ul>
    42. 47. Ray lane's seven rules of software innovation <ul><li>Serves an individual need </li></ul><ul><li>Virally adopted </li></ul><ul><li>Contextually personalized information </li></ul><ul><li>No data entry or training required </li></ul><ul><li>Delivers instantaneous value </li></ul><ul><li>Utilizes community and social relationships </li></ul><ul><li>Minimal IT footprint </li></ul>
    43. 48. Other companies <ul><li>Most of the other exhibitors has similar things to offer, another new social networking site, wiki, blog etc. Here is just a list of all the other companies (they don’t include hardware, recruiting and consulting companies) </li></ul><ul><li>Connectbeam – enterprise social bookmarking and social networking software </li></ul><ul><li>Inquira - websites integrated applications for knowledge management </li></ul><ul><li>Jive – social productivity software (used usually to build communities) </li></ul><ul><li>Socialtext – first wiki company </li></ul><ul><li>Telligent- online communities and social networks </li></ul><ul><li>Worklight – web 2.0 technology to enable connecting to protected enterprise data and each other </li></ul><ul><li>Spigit- social networking metrics to help decision making and ranking </li></ul><ul><li>Newsgator </li></ul><ul><li>Socialcast </li></ul><ul><li>Zoho </li></ul><ul><li>Mashable </li></ul><ul><li>Acquia </li></ul><ul><li>Liquidplanner – project management software </li></ul><ul><li>Ngenera – subscription based offering in the talent management and development space </li></ul>
    44. 49. Other companies cont. <ul><li>Trampoline – another social networking solution </li></ul><ul><li>Awareness – builds and operates branded web 2.0 communities </li></ul><ul><li>Attensa – provides clutter free collaboration channel </li></ul><ul><li>Blogronix – another enterprise social paltform </li></ul><ul><li>Golightly – hosted online community tools </li></ul><ul><li>Headmix – lightweight messaging platform </li></ul><ul><li>Quickbase – help IT organize, track and share information </li></ul><ul><li>Day – provides standard based content and collaboration application </li></ul><ul><li>Expresso – excel for the web 2.0 world </li></ul><ul><li>Mindjet – aggregates information to help people visualize information </li></ul><ul><li>Mzinga – business social media </li></ul><ul><li>Openwater – another solution to connect people and information </li></ul><ul><li>Small world labs – another set of community and social networking solutions </li></ul><ul><li>Thoughtfarmet – another collaboration site </li></ul><ul><li>Tomoye – community site </li></ul><ul><li>Vignette – provide software to build great online experiences </li></ul>
    45. 50. Wachovia’s biz rationale for deploying social networking tools <ul><li>Work more effectively across time and distance - Took travel budget to finance this social networking effort. </li></ul><ul><li>Better connect and engage employees - Traditionally had company sports leagues to connect with each other. They realized the virtual relationships on social networks are as real as the relationships you create on the softball team or the company picnic. </li></ul><ul><li>Mitigate the impact of a maturing workforce - As people get older and retire or simply leave the company, there’s a loss of knowledge assets. Social networking tools like wikis can capture that wisdom. </li></ul><ul><li>Engage the Gen Y worker - They come to their company with engagement off the scale. Social networking is the way they communicate in their personal lives. They’ve grown up in flat worlds, playing games with people around the world. When they start experiencing friction in the workplace that doesn’t allow them to communicate in their way, they drop off their engagement. Their world is a combination of fact and opinion, plus their participation. They need a voice. They need an outlet. </li></ul><ul><li>Position Wachovia as innovative and forward thinking </li></ul><ul><li>Lift general employee engagement </li></ul><ul><li>Reduce travel expenses </li></ul><ul><li>Provide employees world-class tools with which to compete for business </li></ul><ul><li>Support other key corporate initiatives like going paperless. </li></ul>
    46. 51. Scared to open up your enterprise information in wiki’s <ul><li>CIA did it so can you </li></ul><ul><li>The fastest way for these people to come around is to show them their competition is doing it,&quot; said panel moderator Jessica Lipnack, CEO of NetAge . &quot;The competitive part is really the convincer.&quot; </li></ul>
    47. 52. Enterprise 2.0 Platform Styles
    48. 53. Enterprise Mashups
    49. 54. <ul><li>Freeform – tools such as wiki’s and blogs </li></ul><ul><li>Link - link to people or any piece of content anywhere in the repository via URL / URI including RDF/RSS technology to link to other enterprise systems </li></ul><ul><li>Authorship – Providing easy access to enterprise 2.0 platform </li></ul><ul><li>Tagging – tag clouds enables easy way to browse the metadata </li></ul><ul><li>Network Oriented – small pieces which are easily consumable over the network </li></ul><ul><li>Extensions – Extend knowledge by mining patters and user activity </li></ul><ul><li>Search – Discoverability of information </li></ul><ul><li>Social – Viral, non-hierarchical and transparent means of communication </li></ul><ul><li>Emergence – new technologies, taxonomies, schemas, structures etc. “the arising of novel and coherent structures, patterns and properties during the process of self-organization in complex systems” </li></ul><ul><li>Signals – Make consumption efficient by pushing out changes </li></ul>