Mumbai dabbawala case


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Mumbai dabbawala case

  1. 1. Mumbai dabbawala Prepared by: Amit Kumar Pankaj Kumar Samvedna Kumari Vibhanshu Kumar 1
  2. 2. HOW THE DABBAWALA SYSTEM STARTED?  It was the time when English were ruling the India  New Government offices, Post Offices, Bridges etc. were being Constructed.  No McDonald or Pizza Hut  A Parsi Banker employed a person to bring home made food to site of work  His Colleagues too liked this idea and Started availing this service.  Slowly this evolved into the present 5000 strong Dabbawala System. 2
  3. 3. Credits: 5000 Dabbawalas No strike for 116 years 2,00,000 Dabbas Prince Charles Friend Six Sigma Certified India’s Top Brand ISO 2000 Certified Pride Of Marathas Most are Illiterate Icon Of Hard Work Lecture MBA’s A management Guru 3
  4. 4. NUTAN MUMBAI TIFFIN BOXSUPPLIERS ASSOCIATION (NMTBSA)  History- Started in 1890  Charitable Trust- Registered in 1956  Education:- 85% Illiterate  Total area Coverage:- 60Kms/ 70 Kms  Employee Strength:- 5000  Mukhadhams:- 635  No. of Dabbas:- 2,00,000 Dabbas i.e. 4,00,000 transactions every day.  Time Taken:- 3 Hrs. 4
  5. 5. Organizational Flowchart Of Dabbawala President Vice president General Secretary 13 Members Treasure Director (9) 5
  6. 6.  Error Rate:- 1 in 16 million transaction Six sigma Performance (99.9999) Technological Backup:- Nil Cost Of service:- Rs. 250- 300 per Month Standard price for all (Weight; Distance; Space) Rs. 30 Crore approximately Annual Turnover. “ No Strike” records as reach one a share holder Earnings:- 4000 To 5000 P.m 6
  7. 7. MAJOR FEATURES OF SUPPLY CHAIN  0% Fuel  0% Modern Technology  0% Investment  0% Disputes  99.9999 Performance  100% Customer satisfaction  Food is taken from home or mess & is delivered at office 7
  8. 8. Prototype… 8
  9. 9. Supply Chain 9
  10. 10. Supply Chain(Forward) DW1 Residential Area1 VILE PARLE Station DW2 Residential Area 2 NARIMAN Point DW NARIMAN P CHURCH GATE Station FORT DW FORT FOUNTAIN DW FountainBANDRA THANE 10
  11. 11. Supply Chain(Backward) DW1 Residential Area 1 VILE PARLE Station DW2 Residential Area 2 NARIMAN Point DW NARIMAN CHURCH GATE POINT Station FORT DW FORT FOUNTAIN DW Fountain BANDRA THANE 11
  12. 12. Distribution Network D H Railway E O System S U T S Classified Carried by I The DABBAS Distributed to E based on appropriate N are Collected various H Region Transportation Destination A O T L I D O N Collection, by Sorting at Transportation Distribution Bicycles-70% Railway by Train-80% by Cart & Foot-30% Station Bicycles-20% Bicycles 12
  13. 13. Vertical Structure of SupplyChain Suppliers Sector of Focal Organization Consumer Activity Sorting Central Railway Deliver D H E O S U T S I E HARBER Lane Deliver N H Railway A O T L I D O Western N Deliver Railway Sorting 13
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  15. 15. SWOT Strengths: Simplicity in organization with Innovative service Coordination, team spirit, & time management Low operation cost Customer satisfaction Low Attrition Rate Weaknesses: High dependability on local trains Funds for the association Limited Access to Education 15
  16. 16.  Opportunities Wide range publicity Operational cost is low Catering Threats Indirect competition is being faced from caterers like maharaja community Indirect threats from fast foods and hotels Change in timings Company transport Ticket restaurant 16
  17. 17. The Dabbawala and Michael Porter 17
  18. 18. SIX SIGMA CERTIFICATION BYFORBES GROUP  Dabbawalas got six sigma  Dabbawalas were invited to collect the six sigma certificate they did not know what it is made of Gold or Bronze..  Dabbawalas were invited to collect the six sigma certificate they did not know what it is made of Gold or Bronze.  They got ISO 9001- 2000 for Excellence in service.  The only think that a “ Error is Horror”  Dabbawalas work with Great efficiency without caring for any certificates. 18
  19. 19. Awards and Felicitation Shri. Varkari Prabhodhan Mahasmati Dindi (palkhi) sohala – 4th march – 2001. Invitation from CII for conference held in Bangalore. Documentaries made by BBC ,UTV, MTV, and ZEE TV Dabbawalla services are popular with the Indian IT developer community in Silicon Valley, California, USA In literature One of the two protagonists in Salman Rushdies controversial novel The Satanic Verses, Gibreel Farishta, was born as Ismail Najmuddin to a dabbawallah. In the novel, Farishta joins his father, delivering lunches all over Bombay (Mumbai) at the age of 10, until he is taken off the streets and becomes a movie star. Dabbawalas feature as an alibi in the Inspector Ghote novel Dead on Time. 19
  20. 20. Some Achievements World record in Best time management. Name in “GUINESS BOOK of World Records”. Registered with Ripleys “ believe it or not”. 20
  21. 21. Learnings & Conclusions Keep operational costs low Do not invest unless it gives you assured returns and you will almost certainly loose out if you don’t Customer is not the Raja but the Maharaja Complexity opposes compliance Deviation from your core competency can reduce focus and affect current sales and profits negatively. Technology is to support business and business is not there to support technology. keep your organization as flat as possible 21
  22. 22.  Promote cooperation inside to take on competition from outside Let the leaders emerge rather than get nominated. Build extra cushion for exigencies and emergencies.. A word of caution though Commitment matters Your most talented and educated people are no good if they keep networking for pastures greener and use company infrastructure for scouting higher paying jobs One committed employee can do more for the organisation than 50 educated ones who are looking for options outside. 22
  23. 23.  Educate employees about the importance of what they do.. Use existing infrastructure Abandon bad customers Good money can’t be chasing bad money as simple as that. Promote self discipline rather than discipline and don’t be shy when it comes to penalizing wayward behaviour. Bad behaviour gets imbibed faster Rules are meant to be broken. Multi tasking is another name for screwing up a lot of stuff all at one time. 23
  24. 24.  Unless proven to be ready for the next level an employee must demonstrate potential rather than flash his fancy degrees. Human beings are emotional and that is what differentiates them from animals. What a hundred HR workshops can’t do can be achieved by a simple lunch together everyday. Money can’t buy love but it certainly can buy lunch once in a while when you want to celebrate the group’s success. If one man in a team can stand up for the other with a belief that when it comes to my partner even he would do the same, you know that you are ready to take on the world. 24
  25. 25.  High salaries can attract mercenaries and pigs but not dedicated,inspired and motivated people. Narayan Murthy of Infosys was once asked that how he retained talented people during initial phases of the company and he said ” Everyone was giving them a job, I was sharing my dream with them” Money takes care our bodies but it is our mind which moves the body. The choice is clear – a pat on the back at the right time and at the right place can do more to motivate and inspire than a wad of notes in the pocket which no one knows about. The humble improve.Humility has to be promoted as religion in your organization.Fullness is an enemy of growth and one who thinks he knows all perhaps does not know that there so much more. 25
  26. 26. Green learning…  fast-food diet is not a necessity for today’s busy big-city office worker and commuter.  food containers and their environmental impacts, there is a continuum of food packaging that we all should consider 26
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