Odesk Webinar - Building Your Workteam

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oDesk is the marketplace for online workteams with the best business model for buyers and providers. This Webinar covers how to get started on oDesk.

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  • 99edsk.com -OutSource your Next IT project. Build your WorkTeam

    Using this service you can find the suitable freelancer or an IT company around the globe to work on your freelancing project. Service Buyers can find the experienced & skilled professionals to do their projects with either full time or a part time resource.
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  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • http://www.odesk.com/w/case_study_odesk
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • These are all challenges that are true both offline and online. oDesk provides the access to talent and the tools to find the right service providers. In the next slides we will focus on a process that works, and leverage some unique tools available on oDesk.
  • CONFIDENTIAL - DO NOT DISTRIBUTE Detailed job description tell prospective candidates what you want to see in cover letters including at least one specific request that will be easy for you to evaluate when you are screening applications later. Ask candidates to do something in their cover letter or application Provides you more info about each candidate Makes it easy to screen applications Gives you a reason to say 'no' Set the job requirements so you can later use the ‘preferred qualifications’ tool
  • Sample Job Post Become part of a creative team! A web 2.0 startup is looking for a full time creative animator with Camtasia, Flash and Adobe Premier experience. You will be creating educational videos for our help center, and even though you don’t have to be a native English speaker you will need to have basic language skills to be able to collaborate with our writers, voice talent and engineers. A good example of video tutorials after which we’d like to model ours is the oDesk Learning Center (http://www.odesk.com/help/help/permalink/407). The videos will be hosted on YouTube, have closed captions and presented on a single page on our site. The initial phase of creating the first 4 videos is expected to take about two months. At this point of time we will evaluate a more long-term commitment. Requirements: Proven experience with Camtasia to develop eLearning videos Pass the following oDesk skill tests Adobe Flash CS3 Test Adobe Premiere Test HTML 4.01 Test U.S. English Basic Skills Test To apply for the job please submit a link to a recent eLearning/tutorial video that you created, and share the amount of time it took you to produce it.
  • The best providers are busy and rarely check job alerts – they are contacted by buyers like you AFTER POSTING A JOB, go to the search page and set search criteria to automatically filter out those that you don’t think are a good fit.
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE Sample questions in the next slide
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE A real time interview is just like an interview in the office
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • CONFIDENTIAL - DO NOT DISTRIBUTE
  • Odesk Webinar - Building Your Workteam

    1. 1. Online workteams 101 Building your team Presenter: Brian Goler, VP Marketing, oDesk Moderator: Orie Zaklad, Sr. Marketing Manager, oDesk
    2. 2. Housekeeping <ul><li>Buyer oriented webinar </li></ul><ul><li>Audio is muted </li></ul><ul><li>Q&A at the end </li></ul><ul><ul><li>Use the ‘Questions’ section at the bottom of your GoToWebinar application. </li></ul></ul><ul><ul><li>Brief survey at the end to collect your feedback </li></ul></ul><ul><li>Slides available in the Learning Center later today </li></ul>
    3. 3. Agenda <ul><li>What is an online workteam? </li></ul><ul><li>A process that works </li></ul><ul><li>Sourcing: </li></ul><ul><ul><li>Posting the job </li></ul></ul><ul><ul><li>Searching for talent </li></ul></ul><ul><li>Evaluating candidates: </li></ul><ul><ul><li>Sifting through the candidate queue </li></ul></ul><ul><ul><li>Initial screening </li></ul></ul><ul><ul><li>Interviewing </li></ul></ul><ul><ul><li>The test drive </li></ul></ul><ul><li>Q&A </li></ul>
    4. 4. Poll
    5. 5. About the oDesk Online Workteam See http://www.odesk.com/w/case_study_odesk
    6. 6. What is an online workteam? <ul><li>A team of people from anywhere in the world, who work together online </li></ul>
    7. 7. Why an online workteam? <ul><li>It’s flexible </li></ul><ul><li>Cost effective </li></ul><ul><li>Assign jobs to experts only </li></ul>
    8. 8. What are the challenges? <ul><li>Finding and hiring the right talent </li></ul><ul><li>Working with someone you’ve never met </li></ul><ul><li>Managing a remote workteam </li></ul>
    9. 9. First Principles <ul><li>Good talent is hard to find </li></ul><ul><li>You’re both buying and selling </li></ul><ul><li>Hiring the wrong person is a tax you pay everyday </li></ul>
    10. 10. <ul><li>4 days </li></ul><ul><li>The median time it takes to hire a provider </li></ul>Use an efficient process to improve the outcome
    11. 11. A process that works Post job Invite/ share Email screen Interview/ test drive Source Evaluate Hire
    12. 12. Posting the job <ul><li>Objective: </li></ul><ul><ul><li>Attract talent </li></ul></ul><ul><ul><li>Collect screening info </li></ul></ul><ul><li>Detailed job description </li></ul><ul><ul><li>Paint the vision </li></ul></ul><ul><ul><li>Terms and potential duration </li></ul></ul><ul><ul><li>Deliverables, expectations, examples </li></ul></ul><ul><ul><li>Action request in the cover letter </li></ul></ul><ul><li>Use the ‘preferred qualifications’ tool </li></ul>Post job Hire
    13. 13. <ul><li>The higher the quality of your job description (length of job description and estimated duration) the higher the fill ratio (and # of candidates) </li></ul>Post job Hire
    14. 14. Job post form <ul><li>My Jobs > Post a Job </li></ul>Post job Hire
    15. 15. Job post form Post job Hire
    16. 16. <ul><li>40% </li></ul><ul><li>Percentage of providers hired </li></ul><ul><li>through “provider search” </li></ul>Invite/ share Hire
    17. 17. oDesk provider search <ul><li>Over 325,000 providers on oDesk </li></ul><ul><li>9 categories </li></ul><ul><li>Why? </li></ul><ul><ul><li>You know best who you are looking for </li></ul></ul><ul><ul><li>The best providers are the busiest </li></ul></ul>Find Providers & Jobs > Find Providers Invite/ share Hire
    18. 18. oDesk provider search Search results Invite/ share Hire
    19. 19. What to look for… <ul><li>Self description : </li></ul><ul><li>Does he describe himself as the person you are looking for? </li></ul>Invite/ share Hire
    20. 20. What to look for… <ul><li>Skills </li></ul><ul><li>Are the skills he lists focused on what you are hiring for? </li></ul><ul><li>Are there many other skills that are irrelevant to your job? </li></ul>Invite/ share Hire
    21. 21. What to look for… <ul><li>Work history </li></ul><ul><li>Does his work history match your job requirements? </li></ul>Invite/ share Hire
    22. 22. What to look for… <ul><li>Tests and portfolio </li></ul>Invite/ share Hire
    23. 23. Share your job post Invite/ share Hire
    24. 24. Sifting through the candidate queue <ul><li>Objective: narrow down to 8-12 candidates </li></ul><ul><li>Eliminate templated (cut & paste) applications </li></ul><ul><li>Use ‘preferred qualifications’ </li></ul><ul><li>As courtesy to thoughtful candidates, tell them why they were rejected </li></ul>email screen Hire
    25. 25. Round 1 – email screen <ul><li>Objective – narrow down to 3-5 finalists </li></ul><ul><li>How? </li></ul><ul><ul><li>Over email </li></ul></ul><ul><ul><li>Identify 8-10 applicants </li></ul></ul><ul><ul><li>Send the same message to all </li></ul></ul><ul><ul><li>Questions are a prelude to a real-time conversation </li></ul></ul><ul><li>Why email screening? </li></ul><ul><ul><li>Time saver </li></ul></ul><ul><ul><li>Asynchronous </li></ul></ul><ul><ul><li>Candidates are motivated to provide information </li></ul></ul>email screen Hire
    26. 26. Sample email questions “ What experience do you already have building this type of technology?” “ How do you like to interact with your clients? How often do you do builds that we can see and test?” “ What factors will determine the actual amount of time? Where is there risk? Where do you need more info?” “ What's your availability to work on this?” If a provider company: “Which of your team members will be doing the work?” “ What is it about your work that most differentiates you from other providers?” “ What questions do you have for me?” email screen Hire
    27. 27. Round 2 – real-time interview <ul><li>Objective – narrow down to 2-3 great candidates </li></ul><ul><li>How? </li></ul><ul><ul><li>Skype </li></ul></ul><ul><ul><li>Phone </li></ul></ul><ul><ul><li>Chat </li></ul></ul><ul><li>Why? </li></ul><ul><ul><li>Find out if you connect </li></ul></ul><ul><ul><li>An opportunity to get unscripted answers </li></ul></ul><ul><ul><li>Probe areas that require additional discussion </li></ul></ul>Interview/ test drive Hire
    28. 28. The test drive <ul><li>Objective – find the one(s)! </li></ul><ul><li>How? </li></ul><ul><ul><li>Hire to team </li></ul></ul><ul><ul><li>Set a maximum number of hours they can bill </li></ul></ul><ul><ul><li>Assign the exact same project to your top candidates </li></ul></ul><ul><li>Why? </li></ul><ul><ul><li>See the candidates in action - gain full visibility into their work diary </li></ul></ul><ul><ul><li>An opportunity to see if your working styles are compatible </li></ul></ul><ul><ul><li>Competence evaluation </li></ul></ul><ul><ul><li>A small cost that signals to the providers that you value their time </li></ul></ul><ul><li>Keep the most promising providers </li></ul>Interview/ test drive Hire
    29. 29. Sample test projects <ul><li>Analysts: </li></ul><ul><ul><li>Analyze a data sample and present their findings </li></ul></ul><ul><li>Software developers: </li></ul><ul><ul><li>Port a small open-source program from one language to another </li></ul></ul><ul><li>Customer service/support reps: </li></ul><ul><ul><li>Assign 3 support tickets to candidates and listen in on their phone conversation or chat with the customers </li></ul></ul>Interview/ test drive Hire
    30. 30. Hire <ul><li>Congratulations! </li></ul><ul><li>Summary of this presentation could be found at the oDesk blog: </li></ul><ul><ul><li>Hire a Better Online Team in Less Time, Part 1: http://www.odesk.com/blog/2009/08/hire-a-better-online-team-in-less-time-part-1/ </li></ul></ul><ul><ul><li>Hire a Better Online Team in Less Time, Part 2: http://www.odesk.com/blog/2009/08/hire-a-better-online-team-in-less-time-part-2/ </li></ul></ul><ul><li>To get started, sign up at www.odesk.com </li></ul><ul><li>Check out the oDesk Learning Center: http://www.odesk.com/help/help/learning-center/learning_center_buyers </li></ul><ul><li>For help, contact Customer Support: http://www.odesk.com/help/ticket </li></ul>Hire

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