Order from General Ilya Devers, document a service…<br />ShireenJasmin Ali<br />Sameer Kumar<br />AmirulHajiMohamad<br />K...
THE JOURNEY BEGINS …(in a junior Ferrari) <br />
I want to ride a rollercoaster, can we go to Berjaya times-square…there is an amusement park<br />
So Kurt, since you aaaalways complain about the bus services in KL, let’s do Rapid KL!<br />I would suggest to choose a tr...
I wouldn’t mind a foot-massage, how about fish spa?<br />
I’m looking forward to take pictures of you guys puking on the rollercoaster….but first, pleeeease, let us feast.<br />
Hurry up guys…can’t hold the monorail forever !!!<br />
Lady of leisure out on shopping spree!<br />
We met an uncle before…<br />
…meeting our PAPA !!!<br />
Awesome, I agree!!!<br />Haha, you are pulling my leg, right?!<br />Let us document Papa John’s service!!<br />
Lady of leisure with 4!! Servants!!<br />
Mmh, I like this Papa John’s guy!!<br />
What makes them different?<br />
“Mock” friendly staff<br />
Pizza education<br />
Transparent kitchen<br />
Better ingredients, better Pizza<br />
The ambience / Promoting as casual dining<br />
Service Observations<br />No. of waiters: more than 10 (too many)<br />Time taken for serving: 15 minutes (appetizer), piz...
Kurt tackling Lisa The Manager to get the discount….. <br />
Papa John’s corporate Q&A<br />
ACHIEVEMENT???<br />
15 % DISCOUNT from…<br />
…Lisa, the manager, if only we had thought of…<br />
…the flood!!!<br />
The End<br />
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PAPA JOHN Presentation (Part 1 of 3) - "DOCUMENTING Service & DEFINING Personas", 2008/2009

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Electronic Marketing & the Global Distribution Network - 2008/2009 Group Presentation (Part 1 of 3) for Ilya Devers.
(DOCUMENTING a Service
& DEFINING Personas)

Published in: Design, Technology, Business
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  • Quote Kurt: “Busses are always on time, since there is no such thing as a timetable….”
  • 1) 3rd in the market share in the world next to Pizza Hut and Domino2) 1100 outlet in China3) 3000 outlet in USA
  • 1) 3rd in the market share in the world next to Pizza Hut and Domino2) 1100 outlet in China3) 3000 outlet in USA
  • PAPA JOHN Presentation (Part 1 of 3) - "DOCUMENTING Service & DEFINING Personas", 2008/2009

    1. 1. Order from General Ilya Devers, document a service…<br />ShireenJasmin Ali<br />Sameer Kumar<br />AmirulHajiMohamad<br />Kurt Laeubli<br />
    2. 2. THE JOURNEY BEGINS …(in a junior Ferrari) <br />
    3. 3. I want to ride a rollercoaster, can we go to Berjaya times-square…there is an amusement park<br />
    4. 4.
    5. 5. So Kurt, since you aaaalways complain about the bus services in KL, let’s do Rapid KL!<br />I would suggest to choose a travel agency for this weeks’ project!?<br />
    6. 6. I wouldn’t mind a foot-massage, how about fish spa?<br />
    7. 7.
    8. 8.
    9. 9. I’m looking forward to take pictures of you guys puking on the rollercoaster….but first, pleeeease, let us feast.<br />
    10. 10. Hurry up guys…can’t hold the monorail forever !!!<br />
    11. 11. Lady of leisure out on shopping spree!<br />
    12. 12.
    13. 13.
    14. 14.
    15. 15. We met an uncle before…<br />
    16. 16. …meeting our PAPA !!!<br />
    17. 17. Awesome, I agree!!!<br />Haha, you are pulling my leg, right?!<br />Let us document Papa John’s service!!<br />
    18. 18.
    19. 19.
    20. 20.
    21. 21.
    22. 22.
    23. 23. Lady of leisure with 4!! Servants!!<br />
    24. 24. Mmh, I like this Papa John’s guy!!<br />
    25. 25. What makes them different?<br />
    26. 26. “Mock” friendly staff<br />
    27. 27. Pizza education<br />
    28. 28. Transparent kitchen<br />
    29. 29. Better ingredients, better Pizza<br />
    30. 30. The ambience / Promoting as casual dining<br />
    31. 31. Service Observations<br />No. of waiters: more than 10 (too many)<br />Time taken for serving: 15 minutes (appetizer), pizzas came at different interval<br />Ambiance: good<br />Taste: Better than Pizza Hut and Dominos<br />Cost of food: Similar to Pizza Hut and Dominos<br />Variety: Less than Pizza Hut<br />
    32. 32. Kurt tackling Lisa The Manager to get the discount….. <br />
    33. 33. Papa John’s corporate Q&A<br />
    34. 34. ACHIEVEMENT???<br />
    35. 35. 15 % DISCOUNT from…<br />
    36. 36. …Lisa, the manager, if only we had thought of…<br />
    37. 37. …the flood!!!<br />
    38. 38. The End<br />

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