Newspaper analysis

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Newspaper analysis

  1. 1.  - Main story always central - Conventional house style – e.g. colours - Local advertisements throughout the newspaper - Columns of text either side of the main story - Large image for main story - Captions
  2. 2.  - All columns are aligned (same width) - Large masthead and headlines/cover lines - “Dead Donkey”/ Fillers - Website, date and price featured below masthead of front page - Cover lines and images in header
  3. 3. The three newspapers portray themselves in different ways as the difference in style and layout is obvious for everyoneto see.The „Ealing Gazette‟ has the look of a tabloid and broadsheetbecause of it use of fonts and layout. Furthermore, the useof catastrophic type fonts and the wide variety of coloursintroduce on the front page may give viewers the idea ofthis paper being more about life, events and gossip. Themasthead looks like London Evening Standard also supportsthe reasoning of this newspaper being a tabloid paper.Although, there are various different colours on the frontpage of Ealing Gazette, the lack of creativity with the fontslets this paper appear a more formal newspaper and that itshould only be bought by those interested in topics such aspolitics, government and not interested in gossip cultures.
  4. 4. The points give a rough idea of whom may buy the following newspapers. and also may give usmore insight in to who the exact target audienceis for these papers. However, to any audiencelovers who are interested with events, communitystories the are directly towards buying EalingGazette. However, the headline of the localnewspaper are sometimes related to happeningsaround the area, by concluding this story isn‟t aformal area.Broadsheet newspapers like The Guardian and London Evening Standard are often filled withwritings and although Ealing Gazette has picturesand adverts on its front page it also has a lot ofwriting. The two newspapers front pages arefilled with writing and pictures, yet small adverts.
  5. 5. On the other hand, The Guardian has one long image but surprisingly itdoes not correspond with the mainheadline of the newspaperAnother function of pictures Ealing Gazette, LES and The Guardian readerscan get a better idea of story andsometimes helps them to visualisethey story or scenario withoutknowing, makes viewers moreinterested to buy the newspapers.
  6. 6. The three newspapers portray themselves in different ways as the difference in style andlayout is obvious for everyone to see.The „ Harrow Observer ‟ has the look of a broadsheet because of it use of fonts and layout.The masthead doesn‟t look similar to The Sunand Metro two newspapers Because the font isplain, yet not passionate also supports thereasoning of this newspaper being a broadsheetpaper. Although, there are various differentcolours on the front page of Harrow Observer,the lack of creativity with the fonts lets this paperappear a more formal newspaper and that itshould only be bought by those interested intopics.
  7. 7.  The points give a rough idea of whom may buy the following newspapers. and also may give us more insight in to who the exact target audience is for these papers. However, to any audience lovers who are interested with regular events, community stories the are directly towards buying Harrow Observer. On the other hand, for the two tabloid newspapers are targeted mainly uneducated and youths. However, the headline of the local newspaper are sometimes related to happenings around the area, by concluding this story isn‟t a formal area .The three newspaper identically have the same headlines as in large fonts to gain and attract audiences easily.
  8. 8. .Tabloid newspapers like The Guardian andLondon Evening Standard are often filled withhuge headlines and short writings andalthough The Harrow Observer has picturesand adverts on its front page it also has a lotof writing.Another function of pictures, the three newspapers readers can get a better idea ofstory and sometimes helps them to visualisethey story or scenario without knowing,makes viewers more interested to buy thenewspapers
  9. 9.  I finally analysed and relaised each different types of newspapers such as ret top, mid market, broadsheet, local and tabloid newspapers, on what they include or not. Because I am constructing a local newspaper I must concentrate on what stories and fields I must include./

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